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Political Campaign Analysis

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During the campaigning process, both candidates took different approaches in regards to gaining support for their political campaign. “Bryan traveled all over the country, traveling 18,000 miles, giving whistle-stop speeches, while McKinley conducted a "front-porch" campaign in Canton, Ohio, partly because he didn’t want to leave his ailing wife.” (McKinley Memorial Library) Despite McKinley being unable to travel around the nation, over 750,000 people came to Canton, Ohio to listen to his speech. Newspapers and publishing companies reprinted his speeches. McKinley’s campaign is known to be the “ First Modern Campaign.” It was the first campaign in history to give out campaign buttons, ribbons, and memorabilia including soap babies, umbrellas, and walking sticks. In the Presidential Podcast, William McKinley: The Modern Campaign discussed how a big interest of McKinley’s campaign was focused on the working man and how the capitol could take of itself. McKinley had a natural empathy for the working class that was expressed in many of his actions throughout his life. (Cunningham, 2016) He won the election of 1896 by popular vote with over 600,000 and one-third more than William Jennings Bryan, becoming the 25th President of the United States. It was the largest triumph in 25 years. …show more content…

McKinley’s support for the act gave him a strengthened his status with organized labor. Moreover, his business-friendly administration enabled industrial combinations to emerge at an unprecedented rate.(history.com) McKinley also concentrated on making the gold standard part of the country’s monetary system. In 1900, Congress passed the Gold Standard

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