What Is The Purpose Of Shifting Speech Patterns In Political Campaign

In 2004, Obama walked up to the podium at the Democratic National Convention as a political novelty. The speech he delivered established Obama as a natural leader and transformed him into a future presidential candidate. Rich in demonstrative rhetoric, its purpose was to unite the American people through nationalism. The exploration of his rhetoric and style throughout this paper will cement why the speech was beneficially identity transforming for Obama's political career.

Unquestionably, President Barack Obama and President Donald Trump effectively spoke upon their difficult occasion, in separate ideas, which are based on emotional connections, public demands, and uses of rhetorical appeals. One way their speeches was effective was due to their tone, which had built strong connections with their audiences. Obama’s tone was reassuring and heartening, while Trump’s tone was devastating and supportive. In the same manner, the president's offer support, prayers, and unity to the public. In addition to tone and public needs, Obama and Trump use similar devices to further make their speeches effective. A few examples, include parallelism and anaphora. However, Obama and Trump have certain contrasting statements,

The three types of persuasion are all relevant in Obama’s Victory speech. To start off with ethos, Obama (2008) states that to those he has not yet won their vote, he needs to hear their voices as well because he will become their president too. This statement uses the authoritative position as a “president,” the most faithful person in government to allow the audience to believe what he is saying. Ann Nixon the women mentioned later on in the speech is yet another way he used ethos. At the time of the speech, she was 106

During Al Gore’s concession to President Bush in 2000, he stayed positive and took the high road because of his recent loss in the presidential election. Through the use of specific diction, repetition, sincere facial expressions, and lack of hand movements he was able to not only ensure his supporters that they were in great hands, but he also saved his reputation after a defeat in the election. Gore’s primary objective was to apologize for the chaotic election and give a last minute impression to win over or neutralize many Americans opinions of himself. These tactics along with his neutral and informative tone would be remembered in making his speech extremely successful.

On July 27th, 2004 Barack Obama gave a influential and significant speech that is remains to be talked about ten years later. This speech took place at the Democratic National Convention in Chicago. Obama, speaking on the side of most democrats, specified that the John Kerry/John Edwards duo would be the greatest selection to assist in leading America down a greater road. The speech ended in rounds of applause and was both praised and discussed all across America. He used pathos as a means of relating to the greater audience and touches their hearts.

In George Bush’s campaign advertisement, two people were talking about George Bush: Barbara Bush and a male narrator. The first speaker, Barbara Bush spoke highly of George Bush through a sincere tone as she described how she wished people saw him as she sees him. The next speaker was a male narrator who also spoke highly of George Bush in a reverent tone as he explained that George Bush met every challenge given to him by his country. The tones each speaker used, reaffirmed the message

President Ronald Reagan changed the way society viewed public speaking and politics and continues to make his impact on the world today as his rhetoric serves at the outlines of numerous governmental leaders such as President Trump (Costa). While his speeches occurred over thirty years ago over television and radio, Reagan is still remembered as being a monumental orator in history as his speeches are still highly critiqued in both academic settings and public history (Hayward)(Peters and Woolley). Throughout my paper, I will analyze the rhetorical devices Reagan used that were meant to unite, in order to help readers understand the rhetorical devices used in political rhetoric, which consequently both united and excluded certain people. Understanding past rhetoric of an orator such as Reagan will lead to a better understanding of the rhetorical devices used by political figures and the impacts they

Something that is evident in both Keating and Bandler’s speeches, and almost all the prescribed speeches is the process in which they speaker intentionally connects with the audience by making either themselves or their topic personable.

When attempting to present a certain perspective to an audience, the speaker must not merely string a list of monotonous and meaningless words together and call it a speech. Rhetoric, also known as persuasive elocution, has the power to captivate an audience and is essential to any effective oration. In his 2008 Republican Convention speech, actor Fred Thompson lends his support to John McCain’s presidential campaign in order to convince American voters to do the same. Appealing to his audience’s patriotism and sense of responsibility while also discrediting the possibility of a successful Democratic nominee, Thompson delivers a memorable presentation laced with passion, light-hearted humor, and, most especially, hope for a better future lead

Matthews used emotion appeal she stated, “a man who is honest and compromising, fearless, a man of great vision, and enormous courage” said this knowing that it would touch Mr. Matthews because of their last conversation (Capra). This influenced Mr. Matthews’s radio speech because he realized that he had become a liar to get to the Whitehouse and had forced his wife to do the same, so he could win. Another rhetoric strategy used in Mrs. Matthews’s speech that influenced Mr. Matthews’s speech was tone, her voice sounded hurt like she had cried, raw. When Mr. Matthews responded with his radio speech he stated, “I had the right idea when I started to talk to you people of America the idea that you voters’, you farmers, you businessmen, you working men, you citizens of whatever party are not the selfish scum that beetle politicians make you out to be” he realized that Mrs. Matthews was right he had forgotten his original aspiration because he had become obsessed with becoming the next president

There may be more truth to the old saying, “it’s not what you say but how you say it.” On average, 93 percent of meaning found in communication comes from nonverbal messages (Mehrabian 1967). Nonverbal communication is the wordless transmission of information through body language, gestures, tone, space and appearance. The first televised presidential debate is a pivotal example of how pervasive nonverbal communication actually is to an audience, and how it affects the credibility of the speaker(s). The purpose of this analysis is to present both the categories and functions of nonverbal communication within the context of the 1960

Since 1952, television has played a major role in presidential elections. Television allows candidates to reach a broad number of people, and personalities, to help push along their campaigns. Campaigns help the candidates just as much as the voters. The candidates get to be identified, and known to the voters, and the voters get to hear and see how a specific candidate identifies with their needs and wants. The best way to get this information out there is through the most used form of media, television.

President Barack H. Obama has been always using rhetorical strategies in his political speeches. He used these strategies to present important pointes and views of his in front of public. Delivering points and views properly and logically got him to be the president in the first place. President Obama used mostly ethos and pathos yet some logos to deliver his inaugural and the state of union speeches. Being that, he was able to reach audience emotionally and make the speech flow efficiently while he preserved his credibility. Each speech has own audience that differ from the other. In the inaugural speech the audience was the public and therefor the speech was short and used sort sentences that are easy to understand. On the other hand, the state of union speech audience was mostly the congers members and therefore the language was more specific and filled with political terminology. Both speeches will be discussed upon context and using ethos, pathos and logos consecutively.

I will take a closer look on how Obama emphasizes his speech with stylistic devices.

Political campaigns are very significant in American politics and elections. It is the period before the electorate makes political decisions in the form of elections. The attention of the citizens towards politics intensifies as the date of the elections draws near. The salience of voters improves as the election date draws near and could manifest in the form of increased media attention. Political discussions, campaign interest, strength of the intention to vote, and knowledge about the candidates are other manifestations of increased salience of voters. Another indication of improved intensity is the effort put by the candidates and their political parties in the campaigns. Parties increase their efforts in the