Popularity of Digital Media

Shams has a visible presence on YouTube and has organised several events at universities. “I am at physical risk because I do videos,” says Shams. “I don’t like putting myself in the firing line, but I had to because no one else is willing to do it.”

Many opportunities exist for Weird Al with the new focus on releasing singles and communicating videos, music, and content through social media. He can build awareness for his brand and generate a viral trend on a global scale—something he would have had challenges with when dealing with a record label that has many laws and requirements for countries outside of the United States. Outside of the United States, countries such as The United Kingdom and India are becoming increasingly large YouTube markets (Ali, 2014). The opportunity to reach a much wider audience on a global scale is beneficial to his future especially through a platform like YouTube

Live Broadcasting trend will give me an opportunity to showcase and market my creativity work to the world (Filestage, 2017).

In the article “The Flip Side of Internet Fame“, author Jessica Bennet argues that while posting things online can get you a quick rise to fame, these embarrassing things do stick with you for a lifetime. Bennet wrote, “ In 2002, Ghyslain Raza, a Canadian teen filmed himself acting out a fight scene from ‘Star Wars’. Using a makeshift light saber, Ghyslains’s awkward performance marked him as ‘internet famous’. Jessica stated that for over a year the video was kept on a school shelf at Raza’s schools’s Tv studio;however, in 2003 one student discovered the video , digitized it and posted it online, and that's when Raza’s nightmare began.

Currently, viral video becomes popular in the world. On one hand, they make fun of yourself on video to be famous or they depend on somebody to create hilarious video. Besides, “Star Wars Kid” has the same situation when Ghylain Raza was acting out fight scenes with light saber, and his action look so awkward because he totally grew into his role. His video still on a shelf in his school’s TV studio until another student posted it online. Additionally, it was remade with special effects, it also turns into parodies on many television programs as “Family Guys”, “American Dad”. Obviously, it is not right when someone use his private things to post on social media that don’t need to get permission from him. As a result, his video received a lot

Benjamin Cook is a YouTube creator, and focus’ his twelve-part documentary series on how one would become “ crazy internet famous”. The twelve-part documentary series interviews YouTuber’s and how they perceive their own work and this new found culture. He take’s on topics such as who can become

theAudience will contract cast 8 local stand-up comedians, and one big influencer as a host for #MarchLaughness. 4 comedians will put into a bracket. Two influencers will be put into a match where one has to make another laugh first with his or her own joke. The matches will continue in a tournament style until there

Casey Neistat was a film director prior to making YouTube videos. He was contracted to direct commercials, short films and even some feature length films before deciding to switch to YouTube. As well as many other YouTube celebrities, Neistat uploads a new video, referred to as a daily vlog, or video log, to his channel every day. What makes Neistat different however, is that the way in which he films his daily adventures is revolutionary to the YouTube platform. With the experience of a professional filmmaker, Neistat knows how to make his entire life seem interesting to a viewer. From everyday events such as stopping for coffee, to special adventures such as snowboarding through the streets of New York, Neistat is able to attract a large and diverse audience. Neistat’s content truly does shine, and his creative and hardworking personality shows there is no better example of someone who has the drive to find success

YouTube (a video sharing platform) has allowed many people to become famous by making and uploading videos and luckily reach success. So, the most subscribed person, Felix Kjelberg (mostly known as PewDiePie) can be a good example of using fame for good.

Combining all the best and workable elements of off-Broadway theater with a small, low-budget film crew, he produced web content that reached hundreds of thousands of people rather than the limited target audience of a black box theater. Companies also sought him out for YouTube advertisements which provided him with the resources to create his first web series called ‘Squatters’, a comedy about two guys who make a bet to live without an apartment. All fourteen episodes were sold to Daily Motion, a competitor of YouTube, as their first original comedy, leading to dozens of awards and screenings on multiple platforms. As his virtual calling card was developed, he was called in to work with various companies and

Due to modern times and technology, people can profit from unprofessional videos and careers without being famous or having a job. Andrew Ross discuses the idea of “free labor” in which the explosion of crowdsourcing, blogs, and YouTube channels have created a form of unfair labor practices. Digital technology is seen as the casual agent in the depletion of an official workforce. Since 2001, reality TV shows have been on the decline due to a boom in the idea of amateur “challenge” game shows. Reality televiosn shows have no positive outcomes for the people in it while the game shows create a reward for the winners. Ross argues, “ Celebrity you tubers enjoy the advantages of a more direct relationship with advertisers and other forms of revenue,

Commedia dell'arte is an improvisational style of theatre which began in the 15th century Italy and kept its popularity then flourished in Europe for 200 years until the late 18th century. If we translate Commedia Dell'arte into English it would be ''the comedy of professional players'' or ''comedy of Arts''. The word ''arte'' means ''profession'' so the actors must have been professional in order to work on a stage. It had some other names which they show its nature and features better when we try to read them like; Commedia alla Maschera (comedy of masks), Commedia Improvisso (Improvisation comedy). The core of this comedy was performance or skill of actors on the stage. This style of theatre was based on the actor rather than playwright.

YouTube is another understood street; advancements are done in a way to deal with suit the expected vested party. The kind of tongue used as a part of the fittings and the considerations used to propel the thing reflect the social occasion of individuals ' style and taste.

YouTube is a video sharing website which allows people to post videos and share them with just about everybody in the world. YouTube has developed many personalities including Tom Dickinson. Dickinson, the CEO of a blending machine company called BlendTec is famous on YouTube for promoting his powerful blender. In the YouTube videos, Dickinson blends everything from mp3 players to tablet pc’s inside his blender. These videos have generated millions of viewers and as a result BlendTec is one of the most successful companies in the market. YouTube has also started careers for many young aspirers like Marie Digby. Digby is an American singer and songwriter whose career picked up when she posted her acoustic cover version of “umbrella” on YouTube. Digby gained 17 million viewers for that video and she became an overnight celebrity. Within months of posting the video she received many offers from record label companies and she signed with Hollywood Records. With all the great career benefits of YouTube, it is also a great source of entertainment and knowledge. On YouTube I can see videos posted from people all over the world. For example on YouTube I watch videos on Indian music and Indian food. From watching hundreds of videos posted online I am now more familiar with the language and the food. It has enriched my Indian culture and helped me trace my Indian roots.

Information and entertainment today are usually spread through the development of technology. Due to this, various medias enable us to give and receive information. Media can be divided into traditional media and new media (Christian, 2014). While it is easy to pinpoint the differences of the two medias, there are also some similarities that tie both medias together.