Positive Features Of Persuasion

Authors use language to persuade citizens to examine personal biases. Language persuades citizens by making them want to do good things for their community, or try something new. Persuasion is to cause someone to believe something, or convince.

Today, one can see the tactic of persuasion being used as a standard avenue to influence a person’s attitude or beliefs by presenting them with different messages that encourage things like using certain brand name products, vote a certain way, or where to take a vacation just to name a few. There are four types of people that include gullible people, skeptical people, firm believers, and people who are leaders who trust others as well as make others follow their ideas. Persuasion is a widespread topic of social psychology and may be done in different ways. There are two types of cognitive processes by which to persuade someone, which are the central route or the peripheral route. For this assignment I used mostly the central route approach as well as using a little of the peripheral route approach. To reinforce the peripheral route approach the use of pathos was also used during the video to play on the emotions of the watcher. This PowerPoint is effective at using the central route of persuasion, peripheral

Every speech or presentation is persuasive to some degree. If you're trying to get listeners to accept your point of view, you're trying to persuade them. Even if you are delivering an informative speech, you're giving your audience the impression that what you're saying is correct. And that too, is a form of persuasion.

The first essential of persuasion involves the structure of the argument being posed by one who is trying to provoke others to action. In order to convince someone of a new argument, idea or moral, one must use the proper methods: logos, ethos and pathos. According to Hauser, “The method

to persuade may be lost. For effective persuasion, it is important to choose the medium that is most appropriate both to the message and the audience.

To persuade someone can be defined as convincing one to have the same outlook on something as oneself. People go about persuading one in several different ways. Persuasion can be as casual as an everyday conversation to as formal as a speech in front of millions of people. When the author states their purpose of persuasion, this is called their call to action. The call to action is usually the author’s final and last comment on their speech.

Persuasion, by definition, is the process by which a message induces change in beliefs, attitudes, or behaviors (Myers, 2010). There are two different paths that leads to influence. These two paths, or routes, are called the Central Route and the Peripheral Route. Although these two paths enable information to be processed differently, there are four elements that determine whether the information will be influential or not. These four elements include who is giving the information, what is being said, by what method is the information given, and to whom is it being told to.

It is critical to identify the tangible benefits and values that really matters to people being persuade. Effective persuaders consider what is important to an audience and lays his or her position to match common ground with the audience. This is a give-and-take process. Effective persuaders also use testimonies, past and current research, etc and readjust their argument to make them appealing to their audience. Persuaders must know an audience well enough to know what will capture their immediate and continued attention.

Persuasion has the power to change one's mind, attitude, or behavior. It is beneficial to be persuasive and effective in business communications. However, in order to be effective you need to establish credibility by showing others you are

Another characteristics that will be addressed is audience and role gender and self-esteem, culture involved in the process of receiving persuasive messages. Persuasion presented in minute different unique ways and forms that will convince people in many ways to agree on things they are really unsure and uncomfortable doing. One must show the ability of important type of characteristics. There are multiple characteristics most important two characteristics are credibility and expertise that allows trustworthiness of the persuader, or central communicator. Credibility is defined as, Believability; a factor in whether a message is persuasive. Credibility has two aspects expertise and trustworthiness. All thought credible play a huge part of persuasion,

The persuasion moves someone by the logical reasons. According to Saylor.org, “Persuasion is an act of process of presenting arguments to move, motivate, or change your audience. “ The business presentation, like President Obama does, is classified as a persuasion. Though it has a part of the motivation, but there is a reason to get classified. It is because the persuasion focus on the logical explanation, and convince listeners to understand why I do it. In business scenes, generally speaking, peoples should judge whether I agree with it or not, should be invited, whether it is connected to the benefit or not.

Persuasion is something that affects us just as people who live in the United States. Whether it be through sales, or even one of our friends trying to get us to do them a favor, we see it all the time in our everyday lives. There are actually seven different ways that we are persuaded; reciprocation, social proof, liking, paradox of choice, scarcity, authority, and fun theory. Since there are so many, I am just going to explain a few. Reciprocation, social proof, and authority are the most fascinating to me, so I am going to tell you exactly how they work.

The first concept that is important to persuasion is being situation sensitive. It is important to understand that every situation is different. Even if the situation has a similar context the people and they way it is perceived is different and therefore requires its own form of persuasion. There are three factors that take a part in being situationally sensitive. The first factor the book discusses is people's level of commitment and their relationship. These things will play a role in how the message is perceived. “It is one thing to disagree with a strangers on a train to disagree about whether abortion is murder; it is quite another for a husband and his pregnant wife to have the same disagreement” (simons and Jones 126). This quote

Persuasion: Who, What, and to Whom To persuade is to change someone or yourself, this could be for temporary or long term, good or bad, internal or external, and can change a believes system. Persuasion comes from an influence that touches our emotions in order to get what we want from others or ourselves. In todays world you must persuade and learn not to be persuaded. The source of the persuasive message must come from a creditable, likeable, and attractive person.

The central route to persuasion requires high efforts of processing which occurs through a complex structure, thus leads to longer lasting effects of persuasion. However, if an audience is lacking in motivation, in which they are not analytical or involved with the message they are more likely to take the peripheral route to persuasion. In this case, peripheral cues are used in which these cues trigger an acceptance of the messages thus leading to persuasion, which is usually a temporary effect [Myers et al 2016 p190-191].