The product I choose to be obsolescing is a landline also known as POTS (Plain Old Telephone Service). The landline phone has been on the decline and has been replaced with cellphones. In the late 90’s and early 2000s the landline was used to connect to the internet. To cellphones can be used as mobile hotspots to connect wirelessly to the internet using a laptop, notebook, Generation Y is contributing factor of the cellphone is now become a house phone. Consumers, who like the variety and the convenience of mobile phone allows the cellphone very accessible.
According to The CDC statistics stated that one out of every four Americans has given up their landline phone and are now using their cellular phone exclusively. There are a few
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In 2008, vacant homes were at a record three million in the United States. Additionally, within the phone company industry, AT&T reported a 5.6% decline in landline usage in 2007. Verizon reported a decrease of 10.9% in 2009. Which lead to the merger of Comcast and Verizon. Which has gives Verizon a way to receive more consumers in their home phone service and a better broadband service to Comcast.
The economic decline and slow job growth, many households have reduced their monthly spending. In 2008, vacant homes were at a record three million in the United States. Additionally, within the phone company industry, AT&T reported a 5.6% decline in landline usage in 2007. Verizon reported a decrease of 10.9% in 2009, while Qwest Communications had a 17% decrease in land line usage from March 2006 to March 2008. In the American Recovery and Reinvestment Act of 2009 (“Recovery Act”), Congress directed the Commission to create a national broadband plan by February 17, 2010, that seeks to “ensure that all people of the United States have access to broadband capability and establish benchmarks for meeting that goal.”1 (http://www.fcc.gov)
The three recommendations for possible action markets of the product in the landline phone services is addressing the issue due to product decline and appeal to consumers. The strategy requires innovation whereas targeting the aging population with minimum of innovation.
Currently, per an article on IDG New Service, Verizon has weathered the storms of a few years ago and is acquiring MCI in a deal that is valued at $6.7 billion. They feel this investment will allow them to grow into a position that will make them have a strong portion of the market share for communications and should give them a wider market base globally. They should acquire advanced broadband technology and services which should put them into a better position to serve a larger base of business and government customers, which was their goal several years ago. However, they face their nemesis of governmental involvement, this time through getting regulatory approval, which could take until 2006 to be achieved. Another reason Verizon has made this aggressive buy out is that their direct competitor, SBC is trying to acquire AT&T to grow in much the same way. They must feel that it is worth the expense to hold their market share globally.
Trends in the market include the growing number of people within the 15-29 age range. Also, phones are being used for much more than just calling, other functions like texting and music playing capabilities have dominated much of a user’s data usage. As for market characteristics, the mobile industry has reached almost 50% penetration with about 130 million subscribers, and reaching its maturity. The cost structure has been very confusing for consumers, with hidden fees, overcharges, and lacks to reward users who do not use their plans to the max. And finally, channels include all service provider stores and retail consumer stores, for example, Target, Walmart, and Best Buy.
One frequently asked question in business today that is least answered is, as stated by David Chaudron, PhD (2003), “What can we do to make our business flourish, survive and grow?” With the rapid changes in technology and the rise in the globalization of markets, we must have a game plan in place for adjusting to these changes. It has become increasingly difficult to predict what is going to happen, and there are thousands of obstacles and opportunities along the way. To add to the confusion, there are thousands of products, solutions and methods for dealing with these changes. With many brands, sizes and varieties it is very difficult to choose what is best for your organization. Add to that,
Cell phones are so much more than just an electronic. They are huge parts of our personal welfare. Cell phones are used to call for help, make appointments, contact loved ones, set reminders, and so much more. If you get lost somewhere, you have navigation right there in
The future of the telecommunication industry is an exciting future. No longer can these companies depend on telephone service plans to maintain profit. Each company needs to find other avenues, packages and services that can be sold to existing customers while attracting new customers. The companies
We want to research and understand the usage and ownership of landline telephones, as well as the use and ownership of cellular telephones in Canada. Currently, there is not enough information gathered on the topic of how Canadians would react to the eradication of the landline phone. If this problem is not addressed, the risk of damaging the company’s finances increases.
First off, Verizon Wireless has the best coverage without a doubt. Even United States President Barack Obama stated that “the nation’s largest carrier provided LTE to just over half of the U.S. population”(A Huge 4G Milestone). This shows that more people use Verizon Wireless than any other cell service provider. As if that wasn’t enough, Verizon Wireless offers “Licensed broadband technologies to an approximate population of 312,996,328 (out of a total population of 323,785,881)”(Verizon Communications Inc.). Considering that these statistics are from 2014, imagine how much more those numbers have grown and how much better the quality has gotten since then. Overall, Verizon Wireless’ coverage is outstanding and undoubtable better than any of its competitors’.
In today’s society, smart phones are a part of a student’s average, everyday life. No matter what people are doing, they find time to look at their phone and make a call, read a text, check e-mails, or search something on Google. Even though people find so many uses for them throughout the day, they are a controversial subject to talk about in their use in the classroom. Many schools have policies strictly prohibiting the use of smart phones in school. For schools to ban the use of smart phones is a major mistake. They only look at cell phones as a distraction to students, and don’t understand that this generation is dependent on the technologies of today. What educators need to do is ask themselves
“At the end of the day, the purpose of advertising is to sell. Marketers who ignore this fundamental usually get into trouble.” (Chimoff, 2014) Verizon has been a strong competitor in the electronic communication arena for years. Verizon totes that consumers are looking to get the latest devices, but these devices are only as good as the network they are on. They boast to be the network with the most coverage availability and fastest internet speeds. Fiber-optic technology provides the most efficient and reliable way to transmit data to your home. As the largest national provider to offer 100% fiber optics straight to the home, Verizon’s FiOS delivers a faster entertainment and communication experience simply by transmitting data as pulses of light through hair-thin bundles of glass. While other cable companies connect to homes using copper, FiOS stands alone using the latest technology that can support future innovations in communication and
Verizon Wireless Communications is a wireless telecommunication company. It was formed in June of 2000 with the merger of Bell Atlantic Corporation and GTE Corporation. It is known as America’s first nationwide 3G wireless broadband network and serves more of the United States population than its competitors. Verizon operates two segments of business, Domestic Wireless: wireless voice, data services, plus equipment sales to United States customers and Wireline: voice, Internet access, broadband video and data, Internet protocol (IP) network services, network access, and long distance to the United States and 150 additional companies. Verizon Wireless was one of the first tier-one wireless companies to build and operate a 4G LTE network. The 4G LTE allows their customers access the internet and stream media quickly. According to Verizon’s Data Sheet, “Verizon is s global IP leader, operating one of the world’s most connected public internet backbone networks, delivering solutions that let customers securely connect, communicate and collaborate around globe” (Verizon, 2015). 4G LTE is the fastest and most efficient service available placing Verizon and AT&T in strong positions because their 4G LTE technology covers the two highest portions of the US population in the industry
The impact of the development of the mobile software is that it'll increase the number of customers to our products. The advantage of this application is that we will be able to be capable to access our buyers cheaply, regarded that applying it will be without difficulty available to our patrons once they purchase the mobile phones. The time utilized by the customers to surf will emerge as highly diminished. On account that they are going to only need to faucet the appliance on the phone alternatively than using quite a lot of time typing the content
Verizon wireless is one the top premier phone service in the United States. Formed in June of 2000, Verizon wireless was created by the merger of two major companies, Bell Atlantic and GTE. Now as one of the leading phone services in the United States, Verizon wireless consists of over 28 million customers; 63 million phone lines, and coverage in 67 of the countries’ major cities. A little over a year later, Verizon went international, creating deals that would eventually lead the company to operating in 40 different countries, creating an extra 27.5 million in customers and over $65 billion in annual revenue. As Verizon continues to grow and look towards advancing into the future, it plans to spend
VoIP is a relatively new technology and so the benefits are just beginning to be realized. VoIP technology has the ability to completely change the telephone industry as we know it. Big changes are in store for the way we use telephones and this section will address some of the changes to expect. Obstacles still stand in the way of progression and there are problems that need to be addressed before this technology can take over.
Mobile phones have become a necessity for life, and without this thin gadget, many people would feel incomplete. We now use mobile phones in our everyday life as a phone, voice recorder, diary, alarm clock, watch and for making and confirming appointments, dealing with clients etc. Mobile phones are for many, fundamental when organising their lives. Mobile phones are not simply an electronic gadget, and it is difficult to define in one way about the usage of mobile phones. With the advances of technology, mobile phones are becoming a way of life. Mobile phones are not used as just communication tools but are also considered as devices which have strong communication networks along with the other functionalities such as audio solutions, FM
3. It can be argues that Smartphone are increasingly becoming an everyday necessity in people’s live because of the important functions that they can do and the fact that they are all available in just one handset.