Problem Identification
As negotiations proceed with Tricon, PPCL must determine whether or not to renew its contract and keep the Pizza Hut Brand Name. If PPCL signs the agreement, they will have no choice but to sign a non-compete clause which could be potentially damaging to its success moving forward.
Pizza Hut currently occupies the majority of the pizza market in Thailand. Whether or not the deal goes through with Tricon, PPCL must also determine how to expand the pizza category. The question they face is whether they can survive not only without the Pizza Hut brand name, but also whether they can achieve growth by expanding the pizza category in Thailand. Should PPCL cut ties with Tricon and build a new brand?
PPCL must also
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PPCL could rebrand completely or they could partner with a competitor such as Domino’s in order to maintain the cachet of a known Western brand name. With that said, it is unclear whether Domino’s failed as a result of the brand or as a result of the franchisees. PPCL may be better off using the customer information it has gathered over the past twenty years to build its own brand.
Surviving without Pizza Hut
While Pizza Hut is dominating in the Pizza segment, they only make up a small portion of the overall fast food market in Thailand. The loss of the Pizza Hut brand name could present PPCL an opportunity to reposition its offering and build a new brand from the bottom up.
PPCL has spent the last twenty years gathering information about the tastes and preferences of the customer base in Thailand. As a result, it is aware that its customers desire more flavourful food, a selection of pre-determined topping combinations and a shared dining experience. In order to appeal to a greater portion of the fast food segment in Thailand, PPCL must cater its menu to Thai tastes and preferences. It is unclear of whether the terms of the franchise agreement prevent PPCL from augmenting the menu. If they were free of the Pizza Hut brand name, they would have the freedom they would need to implement the changes necessary to expand the pizza category in Thailand.
Although losing the Pizza Hut brand name would mean losing the backing of a huge corporation, PPCL is a
The three top pizza chains in America are Pizza Hut, Domino’s and Papa John’s. The pizza business is very competitive. We are going to discuss the third-largest pizza company, which happens to be Papa John’s. John Schnatter is the CEO of Papa John’s, he founded the company in 1985 and he own 30 percent of the company’s assets. Papa John’s is different from the other pizza places because they pride themselves in using only fresh ingredients, by them using fresh ingredients this gives their pizza the distinguished taste that the consumers crave. The fresh ingredients are delivered two times a week is a part of the prideful quality center that Papa John’s has put in place to guarantee fresh quality ingredients. Another unique difference in Papa
The objective of this report is to analyze the business situation wherein Domino 's operates in the market and to obtain an understanding on the strategic analysis tools that can be used to acquire a new competitive advantage against their major rivals such as Pizza Hut, Eagle Boys, La Porchetta, etc. The intent of the assignment is to learn the factors that caused increase in profitability and sales and defining the actions necessary to further improve the QSR segment rank.
To ride on the coattails of a larger chains advertising wings and not have the ability to compete with them only makes the Peaceful Rest look weaker and less appealing. Consumers depend on the strength and dependability of a chain to meet their needs. (Kayaman & Arasli, 2007). The decisions that Tristan is left with is choosing a franchise company.
When a company or person is doing well, there will be people who intend to copycat to get a little piece of the profits. It is very likely that the challenges facing Chipotle would drive consumers away from its menu to copycats offering other food types. According to Nicholas Fernandez, there are 5 fast-casual restaurants that could
One of the main reason’s Papa John’s has had so much success since the time of their inception is the limited menu and freshness of their product. A limited menu could be considered as a disadvantage, but for Papa John’s the limited menu is an advantage as the main focus is their fresh pizza (Parnell, 2014). They have received numerous awards for customer satisfaction, as they only use fresh ingredients and vegetables on their pizza (Parnell, 2014). They also require all of their franchise locations to purchase their ingredients from a list of approved suppliers. More recently, the pizza industry has changed by offering more low cost pizza options from companies like Little Caesar’s and Cici’s (Parnell, 2014). The pizza from these locations
It is imperative that Papa John's make long-term strategic decisions so that they can continue to compete in the restaurant industry. For one thing, to be successful in a competitive and ever-changing business environment, corporations will have to outperform others by increasing globalization, improve the customer experience, have flexible and efficient operations, hire talent, as well as, have advanced technology. In fact, in the pizza industry, "Americans are eating 350 slices of pizza every second," and if Pape John's does not keep up with competitors, they will lose profits and their customer base (Thompson, Peteraf, Gamble, & Strickland, 2016). For example, consumers are becoming health-conscious, which is causing a decline in the demand
Pizza Pizza should start a new line of franchises in Canada due to the fact that they have aspirations of becoming bigger and better. Pizza Pizza has focussed on the Canadian market because there's a lot of opportunities still to expand in Canada
As soon as they discontinue the restaurant business, they will receive cash immediately to pay off debt and maintain influential power. Getting rid of that part of the business will get rid of headaches and put more money into the company’s pockets. Expansion could also be gained by going to banks that may be interested in providing finance to Prince Edward Island Preserve Co. for some type of interest
In 1990 Nestlé Refrigerated Food Company, NRFC, subsidiary of Nestlé S.A, had to decide about the launch of a refrigerated pizza, under the name of Contadina pizza, continuing the build of the refrigerated food category it started few years ago with the launch of the Contadina pasta and sauces, and where the satisfying results exceeded expectations, NRFC would be then the first mover in this new category product, pre empting its serious and major competitor: Kraft general food who was on his way to make a similar launch(their launch is expected within six months).
The Papa John’s case provides a classic example of a company that entered a highly saturated and mature market and was able to enjoy immense growth and success due to its creative product differentiation strategy. The company’s motto has been consistent from the day the first restaurant was opened: Superior ingredients and a superior product from its competitors. John Schnatter took the basic concept of product differentiation and positioning to new heights as he created a strong global brand, which had an unprecedented track record of success and customer loyalty over its competitor’s pizza products.
Pizza hut is faced with challenges as they try to get their “toe in the water” and enter the market in Moscow. The challenges are:
The presence of giant pizza companies from its origin, Italy, and from its Western counterpart, the US, in almost every corner of the metro is enough to reveal the Filipinos’ love for pizza. Next to fast-food chains selling burgers, the most patronized parlors are those engaged in pizzas and it makes a potential high-income business. Pizza industry in the country is dominated by Pizza Hut, Shakey’s and Greenwich. Having a strong brand equity in the pizza industry allows a company to gain a significant advantage in the market. Customers in the pizza industry place a high value on the product quality and price of a company. Maintaining a good reputation is very important in this industry for companies because customers will build a relationship with the company and will keep on coming back or ordering from that company if they feel like they are getting a good deal.
Hometown Pizza has been extremely successful in the United States. As you requested I have looked into our own success and I believe it is now time to expand our business. I believe that it is time to expand our business internationally. In order, to expand our business and help us be successful internationally I have been looking into Pizza Hut and their success. To help understand Pizza Hut’s success internationally; I have chosen the following nations to help better understand their success:
The spinning off the restaurant divisions, in my opinion, is a success for PepsiCo. Although Yum! Brands has been a quite successful, thriving company with record setting growth and profitability, I would still support the decision today. PepsiCo had too many oars in the water with the beverage business, the snack business (Frito Lay) and the fast food restaurant business. It could not successfully manage all the diversity it had acquired. I commend the management team’s decision (led by, then President/CFO, Indra Nooyi and now Chairman/CEO) (Fox News 2012) to cut a highly potential part of its business off and to implement a strategy to focus on its main products and their distribution. This strategy has proved to be the right move for this organization. Below is a table which illustrates the fluctuations with the stock price from the first acquisition of Pizza Hut through October 31, 2014 (though the stock price posted on 11/3/2014). You can see that the acquisition years (in yellow) show a negative impact on the stock price, with two of the three being significant. You should also note that, in the year of divesture,
When it comes to pizza, everyone has an opin ion . Some of us think th at our current pizza is just fine the way it is. Others h ave a favorite pizza joint th at makes it like no on e else. And m any pizza lovers in America agreed up until recentl y that Dom ino 's home-delivered pizza was amo ng the worst. The home-delivery market for pizza cha ins in th e United States is approximat ely $15 billion per year. Domino's, which owns th e largest home-delivery market share of any U.s . pizza chain, is find ing ways to innovate by overhauling its in-store transaction processing systems and by providing other us eful services to customers, su ch as its Pizza Tracker. And