Presidential Election And Campaign Recommendations

President Obama not only was the first African American to be elected, but was also the first presidential candidate to effectively use social media as a major campaign strategy. In many ways the election of Barack Obama mimicked that of John F. Kennedy, both having changed politics forever. For John F. Kennedy it was the television and for Obama it was the internet. Barack Obama’s strategy of using the internet as a campaigning tool was a key to his victory in the election. He used the internet to organize his supporters. He had many more friends and followers on his Facebook and Twitter than his opponent John McCain did. The social media landscape looks a lot different now. There has been an increasing number of social media tools now than there were

Over the years Campaigning in the U.S. has changed drastically because of technological advances, the internet, social media, and the real-time information sharing across the globe. One study suggest that over the years, examining 2000, 2004, 2008, and 2012, political advertising has become more negative. The Wesleyan Media Project’s charts states and 2004 election 45 percent of the ads were negative, where in 2012 about 65 percent of the ads were negative.1 There are many speculations on why these negative ads are increasing with every election, but one fact is that campaigns can use negativity to bring attention to a certain topic and sometimes benefit from the free media coverage if the controversy is popular enough.

How presidential candidates present themselves in the media can be proven to impact election results dramatically. Political figure using social media did not start to become more common until after the 2008 election because Twitter and Facebook were just recently created, but by looking at data from the past two elections it shows that the news presidential candidates put on their social media can correlate with how people will decide to vote. After researching what topics political candidates post and how they present themselves in the media with election results it can be established that a candidate’s presence in social media can have an impact on how people might vote in an election. “By 2008 candidate websites were standard and campaigns

November 4, 2008 marked a monumental moment in United States history. American presidential elections were revolutionized because of the 2008 presidential election between democratic candidate Barack Obama and republican candidate John McCain. After eight years, President George W. Bush., Americans were waiting for, what would be the key word of this election - change. The U.S. had the opportunity to witness history with either the first African-American president or first female vice president. It was a full year of pricey campaigning, nationally broadcasted debates, and party strategies, media controversies involving candidates and their families. It also was a year where America realized how the Internet can affect an election. In June

The 2016 Presidential election is coming up and candidates are fighting to get votes to be their party’s candidate. Ted Cruz is a Republican Protestant running for President with very conservative values hoping to bring America the change it needs. The Republicans have many people running for office that excite voters’ interest because they are not politicians. Although, Ted Cruz is a politician and stands behind it using his background in politics to gain ground. His political ad “Blessing” shows him as a man grounded in religious values and will use those values to be the best candidate for President of the United States. Ted Cruz successfully appeals to religious Republicans using different rhetorical strategies to persuade them to vote for him to be the Republican candidate for the 2016 Presidential election.

No campaign in the history of presidential runnings has ever been the same. Yes, past campaigns and presidential candidates have shown their similarities between each other, but none has had the same events occur. The major variable is time. Society has shown a history of changing ideals and appeals. Each year, slowly but surely, society’s view is shaping and shifting. The presidential candidates know this factor and have to change with society to gain their social appeal. Within this time shift, we can analyze past polls and outcomes of primaries that have shown to be somewhat misleading.

Barrack Obama’s tenure as President of the United States is coming to a close and voters should understand how to gather reliable information on new candidates, such as Jeb Bush. Even though paying attention to all four major types of media platforms; digital, legacy, a candidates’ own media, and social media, creates a sound informative opinion on Republican Presidential hopeful Jeb Bush, digital media provides voters with the most holistic view. The benefits of digital media, throughout the week of September 15th through the 22nd, created an opportunity to construct a different point of view on Bush and what he stands for.

As the 2016 Presidential election is approaching and President Barack Obama’s term is coming to a close, I’d like to look back at the previous election of 2012 and analyze what exactly happened. From the parties themselves to campaign fundraising and propaganda effectiveness.

Obama focused on the forte alliance of his help from minorities, women, and young voters. All of which were never going to help, Mitt Romney, seeing as he was for the Republican nomination. “The president’s victory was a triumph of vision, not of demographics. He won because he articulated a set of values that define an America that the majority of us wish to live in: A nation that makes the investments we need to strengthen and grow the middle class. A nation that believes that we’re most prosperous when we recognize that we are all in it together” (Benenson). President Obama proposed a progressive image that directed on this notion that there is a secure future for the average American and their family. Mitt Romney’s team was focusing on the Republicans, the cooperation’s of the world, and because of this the middle class and the everyday people easily had President Obama’s vote. In his 2010 book “The Audacity To Win,” Obama’s 2008 Campaign Director, David Plouffe explained that the goal of the campaign was not only to ensure high participation and turn out from the Democratic base but also to expand the size of the electorate by mobilizing first-time voters among young adults and minorities” (Nisbet). President Obama was the first president to use Twitter and Facebook to his advantage, and this made a major impact. “President Obama won re-election, not

The 2016 Presidential campaign is riding on numerous factors which are being played out in 2014. Obama and his success or failure, will play a significant role in the way in which the voters may swing politically in the 2016 election. President Obama won by a landslide in 2008, which gave the Democratic party more votes than it had seen since 1964 (Martin, web). This had given hope to the Democratic Party that the American political landscape had created a new electoral map with a more diverse coalition (Martin, web). However, there seems to be concern over Obama’s involvement in the current 2016 election campaign strategy.

This project is a two and half minutes video campaign supporting Hillary Clinton’s U.S presidential election running. In this project, we discuss the possibility of electing Donald Trump as U.S president, and suggest people to vote another candidate, Hillary Clinton. In this paper we analyze the background of president primaries results, the target market of the campaign, and Hillary Clinton’s competitors. At the end of this paper, we offer four strategies running this campaign. According to our strategies, we draft the treatment, script and storyboards, and shoot the video.

Political campaigns can elevate a candidate’s position, or a poorly run campaign can doom that candidate’s chances no matter how good the candidate is. At the end of the day all that matters is winning. That is the goal of political campaigns in a nutshell. There have been many tactics implemented when trying to run a campaign. Of the tactics implemented there are those that are believed to work better than others. Of those that work better than others are, mobilizing base voters by properly identifying who they are, having a clear message and spreading that message to voters, debate performances and fundraising efforts. In this paper the 2008 presidential campaign of current president Barack Obama will be measured along with the 2004 presidential campaign of John F. Kerry. In this paper both campaigns will be analyzed on what tactics they used properly, where they were not as effective and what could have been differently.

Appearances on entertainment shows, gives candidates an escape from the highly critical national press to a much more friendlier environment for them. A great example would be interviews on Comedy Central’s The Daily Show or Colbert Report. Another beneficial outlet for campaigns is social websites that were mainly used in the 2008 election and continued through 2012 elections. “For example, nearly six million people viewed the New York Time’s posting of the first Obama-Romney debate on YouTube”. (Dunaway & Graber. 2009. Pg. 316) In 2012 the Obama campaign turned to Twitter to target direct messages to voters and contributors, they also had more than sixteen million e-mail addresses. Others sources of direct social media that campaigns use are candidate-sponsored websites, campaign websites, and special interest pages for groups such as senior citizens, veterans, college students, or young

This paper aims to assess Barack Obama’s political campaign in the election held in November 2008. Arguable, it is said that he ran the best presidential campaign despite the odds of his race and his inexperience political background. This paper will further explore the three factors that led to the campaign being an ultimate success which included a positive message, the involvement of the millennials and the use of social media. It concludes that Obama acknowledged that a change needed to be made and utilized the best strategies to appeal to the Americans on a large

The effects of mass media and social media have changed the way people have experienced presidential campaigns in many ways. With the development of new technologies through the last hundred years many different ways of experiencing the campaigns have taken place. Newspapers, radio, television, internet and social media websites have changed the ways we all have experienced elections.