Pretentious Petit Four Bakery Case Study

Wilson’s Bakery is a friendly café business that serves great products located in Alaska. Since the climate area is usually cold, some of the products will consist of hot herbal tea, variety pastries, soups, etc. The objective of this company is to build a strong market niche in the suburban development because there is minimum experience within the market area. Presently, the area has some restaurants and a few bakery cafés. Wilson’s Bakery will serve all its customers lower, middle, and upper income by providing its products within reasonable prices and rendering services that will put a smile on the face of its customers.

This paper was conducted as a Discussion Board Post assigned by Professor J. Reinke of: Liberty University, Graduate School of Business, Lynchburg, Virginia 24515.

1) Patty owned Patty’s Cakes in Jacksonville, Florida. She sold her business to Fruity’s, Inc. a national pastry company. There was a non-compete agreement in the contract for the sale of her business. In the non-compete, Patty agreed not to work in any capacity in the food industry for 10 years on the entire east coast. A court would likely determine that the non-compete agreement

1. NON-COMPETE COVENANT. During employment and for a period of 2 years after initial day of employment at Saving American Hearts LLC, and after the separation of employment for any reason,____________________ will not directly or indirectly engage in any buisness with the following competitor(s):

On the other hand, California Business and Professions Code section 16600 provides that “every contract by which anyone is restrained from engaging in a lawful profession, trade, or business of any kind is to that extent void.” California courts disfavor covenants that restrain competition. Hill Medical Corp. v. Wycoff, 86 Cal. App. 4th 895 (2001). In California, a non-compete agreement is enforceable only if someone sells a business and agrees not to compete with the new

Terry’s Major Interest, Sign a contract, which allows him to make a lot of money, and allows him to break into the Midwest market. Because of this, he would not want a non-compete clause, or a contract for more than 2 years. He would also want some form of ownership in the company so he could make money if the restaurant goes global.

The purpose of this paper is to identify how different factors effect on the growth of small businesses. The growth of small businesses has been influenced by factors such as growth strategy, business forms, short and medium term goals, financing assistance, organizational structure and staffing needs, customers and promotion, and ethics and social responsibility. In this paper will to discuss how the different factors alter the advancement of small businesses.

Over time, most technology firms have sought to bar their employees from either setting up competing businesses or joining competitors within a specified period of time. This they do by ensuring that employees agree to a non-compete arrangement that usually constitutes part of the employment agreement. Microsoft Corporation is one of the many technology companies that have a non-compete clause. Under this particular non-competition clause, employees must not accept any employment opportunity in a company deemed to be in direct competition with Microsoft when they are either working at Microsoft or within one year of severing ties with Microsoft.

Approximately 52% of the 1993 population in the area was 60 years of age or over. This was considered the restaurant’s main target market. During the late 1980s and early 1990s, the number of people taking up permanent residence in the valley increased dramatically for various reasons. The climate was attractive for growing population of seniors. Land prices, housing, taxes, and utilities were affordable. With the average cost of an acre of industrial land in the Penticton area at $45000 in 1991, businesses were attracted to the area. Between 1984 and

Last summer I started my first official business Lemon Cafe. It was a food and drink cart that I would bike down to the local beach to sell iced coffee and lemonade. I would love to do lots of intern ships in the next couple summers and are ready have started planning some. I'm planing to travel the country when I get my License and can't wait to go. I go to summer camp every year for one week and last summer was the first time I didn't go I had to work. But I'm going back next year and when I'm 17 want to become a staff member

The case depicts KRISPY KREME 's franchise system growth and decline as a lesson to entrepreneurs running a company as a franchisor.

1. Statement of Problem: What are the problems being faced and the most important 3-4 decisions the company needs to make regarding the situation of the company in China.

The whole process throughput time of making a dozen of cookies is 26 minutes. It takes washing, mixing and spooning 8 minutes to make a dozen of cookies. And preparation and bake time totally are 10 minutes. The final step of cooling, packing and accepting payment of cookies takes roommate 8 minutes to finish the cycle. Assume the night capacity is 4 hours, so Kristen and roommate have 240 minutes operating time. Since the oven only holds one tray, the second dozen takes an additional 10 minutes to bake. For example, first dozen of cookies take 26 minutes to make, second dozen of cookies take 36 minutes to make and third dozen of cookies take 46 minutes to make. So we can

We begin with layout our marketing objectives for the plan followed by the situation analysis to evaluate the internal strengths and weaknesses of the bakery. We also do research on the factors that are threat for growth of the business and identify the challenges which are obstacle in the path of business and this will help us to find the proper way of segmenting and targeting the customers market according to their requirements. Further it aided us in formulating marketing mix for a better position in the market mix. Finally our marketing ends with the finding of marketing strategies and evaluating the key performance of market evaluation. We hope that this marketing plan help the “Cupcake Central” for

Subway Sandwich, as presented in the Case Study presented in the Marketing Management MGT 551 class, is an undisputed market leader in a segment that is “firmly established as a nationwide food item for which there is plenty of room in all areas” (University of Phoenix, 2008). However, with a growing competition, changing consumer trends and increased product specialization, Subway’s real strategic marketing challenge is to be able to develop and maintain a differential advantage while sustaining sales growths and profitability.