Procter and Gamble Research

Established in 1837, Proctor and Gamble (P&G) had developed a holy grail of principles and practices. Its philosophy is focused on individual talents, abilities and how best to make use of them. P&G source this talent from within the organization attracting people willing to spend their entire career with the company. Proctor & Gamble has developed a reputation of caution in the industry of household 's sundries and personal care products. It 's marketing strategies and judgements towards different markets stand out to the competition. Extensive marketing research and testing are "trademarks" that distinguish P&G in the industry. "Internal operations at P&G are described as thorough, creative, and aggressive by some, and slow, risk

Procter & Gamble Co is an American global consumer goods company. P&G have various products that range from personal hygiene products to household products.

Pfizer is the largest American pharmaceutical company and one of the largest pharmaceutical companies in the world. It competes with Merck and Glaxo, and markets such well-known medications as Celebrex and Viagra. However, the pharmaceutical industry as a whole has undergone changes in recent years with significant consolidation taking place and with increased scrutiny regarding the ways in which drugs are developed, tested and marketed. In addition, recent controversies have erupted regarding Merck's drug Vioxx, and Pfizer has been the target of unwanted publicity regarding its painkiller Celebrex. This research considers the strategic position of Pfizer, including its strengths and weaknesses as well

Procter & Gamble is a multinational consumer-product company established by William Procter and James Gamble in 1837. P&G currently has a

Proctor and Gamble® was founded in 1837 by William Proctor and James Gamble in Cincinnati, Ohio. Today the company is the world’s largest producer of consumer goods with over 300 brands in over 180 countries. The company has a significant advantage over its competitors because of market position and brands that everyone knows such as Tide®, Pampers®, Gillette®, Olay® and many more.

Besides that, the pharmaceuticals are extremely global; it is worth approximately $300 billion a years and expected to increase to $400 billion around the next three years

Proctor and Gamble, also known as P&G, has been around for many years. Proctor and Gamble was established by two men who were married to sisters; William Procter an immigrate from England and James Gamble an emigrate from Ireland.

Procter and Gamble is a company which were presented in 1837. William Procter worked as a general store apprentice when he was a little boy. The day after it opened, his store got robbed, leaving him $8000 in debt. He and his wife decided to immigrate to the United States, but Mrs.Procter died a few months after they had arrived. William Procter decided to use what he knew about candle makers to earn extra income to help pay off his debt. He started selling, making, and delivering candles to customers. James Gamble was ill and was taken ashore in Cincinnati. As he recovered, at age 18 he started an apprenticeship when he met a soap maker that was near by. Some years after, James Gamble opened his own soap and candle shop with his friend.

Demographics— Proctor and Gamble is one of the largest consumer product companies in the world. They registered in the 2004 fiscal year global sales of $51.4 billion in the segments of fabric and home care, beauty care, baby and family care, healthcare, and snacks and beverages. The products in these

On January 28th 2005 P&G agreed to buy Gillette for $57bn (£30). Gillette was the number 1 in razor accessories and proctor gamble was number 1 in consumer products, a marriage of the best in their respective industries. The merger of the two companies created “the world’s largest consumer products conglomerate.” Gillette was a leader in its category of razors and batteries, merging with P&G provided it access to P&G’s technology and marketing skills. P&G added Gillette razors , Right Guard deodorant and Duracell batteries to its more than 300 consumer brands, including Ivory Soap, Head and Shoulders shampoo, Pringles, Crest toothpaste and Bounty paper towels.

Today, Procter & Gamble is one of the best-known consumer goods companies in the world. It owned several well-known brands that were sold in over 160 countries to nearly 6 billion consumers.

P&G holds a leading global market share in its diverse product portfolio. The company holds around 70% of the global market share in the blades and razors segment and it holds over 30% of the global market share in both baby care and feminine segments. P&G’s leading position is built on its strong brand portfolio. Many brands such as Head & Shoulders, Tide and Clairol, are in the leading position within their market segments. Furthermore, the well-known brands, Gillette, Pampers and Duracell, were ranked among top 100 world’s most valuable brands in 2013.

Procter & Gamble Co. (P&G) is the world’s largest consumer packaged goods company headquartered in downtown Cincinnati, Ohio, United States. It was firstly originated by William Procter and James Gamble on October 31, 1837. P&G has more than 80 brands which dominate the market. The products include cleaning agents, personal care products and pet food. For 178 years, P&G has set foot in more than 180 countries worldwide. P&G recorded $83.1 billion in sales in 2014. The growth in sales always increases in rapid and steady state annually. Fortune, an American business magazine has also surveyed that P&G was listed as the top 20 most admired companies among the business people and number one among the industry (Fortune, 2007).

P&G is a multinational Organization of consumer goods situated in United States. It sells products like personal care, cleaning agents, pet foods. The P&G Company is well known for its unique strategy which cares about the need of human. It not only makes its product available to its consumers but also tries to improve the life of its consumers. This strategy is more focus on its consumers wants and that is why it has an appeal to the heart of the consumer. The company has diversified its product line and also acquired other companies which have significantly contributed in the growth of their profitability.

brand Close-Up has a market share of 17% and Pepsodent 11%, according to AC Nielsendata. Dabur is enjoying 10% market share.From past few years the toothpaste market is restructuring & market share of differentplayers are changing. Since 2007-08, analysts said HUL has lost 8-10% market share in oralcare.Market is likely to see a few key launches in the toothpaste segment this year.Procter & Gamble (P&G) is set to throw another gauntlet at Colgate-Palmolive andHindustan Unilever (HUL). The company plans to launch its global toothpaste brand Crest atan aggressive price point this year.As and when P&G introduces Crest in India, it will entail price competition as well as heavybrand investment in the category from all the players, in our view. It will put the market shareand margins of Colgate under pressure. Colgate will need to sustain its higher-than-industryad spends to protect its turf.The consumer products arm of Johnson & Johnson (J&J) may launch toothpaste under theListerine umbrella, while GlaxoSmithKline (GSK) Consumer Healthcare may relaunch itsAquafresh brand, phased out a few years earlier. GSK had launched Sensodyne toothpastelast year. A mass-market toothpaste product is what is missing at the moment, which GSKwill plug with the relaunch of Aquafresh. Kishore Biyani 's Future Group is also entering