Professional Sports Industry Analysis

The popularity of college sports has risen tremendously throughout the years amongst Americans. The passion to watch college basketball, football, baseball, and other sports has generated billions of dollars to the NCAA (National Collegiate Athletic Association) and to various athletic programs throughout America. Even though, colleges are raking in millions of dollars from their sports teams. “Last year 's National Collegiate Athletic Association ("NCAA") basketball tournament generated over $70 million in gross receipts” (Goldman).The NCAA prohibits payments, beyond educational scholarships, to athletes who are the source of these revenues. College athletes spend countless number of hours in their sport every day by attending long and tiresome practices, workout sessions, and film sessions whilst balancing their academics, but do not receive any payment for their efforts. Athletes are putting their lives and careers in danger during practices and games by being vulnerable to any type of injury that might end their careers, and many of these athletes are not provided any type of medical insurance to fund their injuries. Colleges need to realize that athletes often feel exploited because while they generate revenues, they are scrounging to meet their basic necessities and sacrificing their academic and professional careers. Many college athletes, professional lawyers, and sports analysts have taken various initiatives to help

Throughout the Michigan Sports Business Conference, undergraduate and recently graduated students were able listen to an impressive list of speakers speak about the sports industry and the digital age. This conference was able to create a smart and innovative agenda where various facets of the sport industry were discussed. Since people are extremely passionate about sports and would love to work in this field when they graduate from any university, MSBC put together this conference to attract top sport executives like Jaymee Messler, Erik Sorenson, and David Bowman to educate and develop the potential leaders of this industry. While every speaker and panel was fascinating to listen to, the speaker that was most captivating and alluring was the final speaker of the day, Jaymee Messler.

The American dream of making a living in sports at both the collegiate and professional level grows each year. The youth of today’s society strive to join the ranks of the professional athletes they worship, and college is the beginning of that dream. Over the past few decades, college athletics have gained immense popularity across universities in the United States. Intercollegiate sports bring in a surplus of revenue to their respective universities as well as build a reputation for the college. Athletes attending Division I sports go to their particular schools in hopes of fulfilling their dream of making it professionally. There is a long-debated argument on whether college athletes at the Division I level should be paid to attend school

College athletics is a very diverse organization involving a lot of students, mainly as the players, and non-students such as officials, coaches and others. The leading governing body for college athletics is the National Collegiate Athletic Association, NCAA. College sports is itself a big industry involving sponsorships, TV networks, endorsements, retail products and marketing. But in spite of it being a big business, the players are not compensated for the work they deliver. This opens up two opinions: should players be paid, or should they not? Kristi Dosh’s article, “The Problems With Paying College Athletes”, discusses the various problems with paying college athletes, and the biggest question being where will the money come from. On

Today, sports are no longer fun and games, sports are a business, and college sports are no different. Division I college sports provide a huge source of universities’ income. The school receives money from ticket sales, television contracts, and sport-related merchandise, along with many other sports related revenue builders. The athletes on the other hand, receive their scholarship and little more. While the idea of receiving a free college education is something few would complain about; when the issue is more closely examined it becomes evident that it is not enough. Universities are exploiting athletes, and recently the problems that this creates have become more prominent. More and more athletes are now leaving

When it comes to the world of sports, all sports, many topics come into debate when discussing the day to day issues facing athletes and their chosen careers. Many concerns with athletes are usually two sided and are black and white arguments without much gray area in between. Most of these issues with sport revolve around the athletes who play them. Such problems that sports spectators argue about are the leagues and athletes choices and if they are beneficiary to the sport that they consume. Many athletes of all levels make great sacrifices for the sport that they play,

National Collegiate Athletic Association (NCAA) Division I sports, specifically football and men’s basketball, have become a a grand spectacle in American culture today. The rights to broadcasting the playoff schedule for these two major sports brings in nearly a billion dollars worth of revenue for the organization each year. The time has come for student- athletes to no longer be seen as amateurs. College athletes are the number one reason the NCAA is able to generate such a great amount of revenue; they dedicate countless hours of every day to their craft, miss large chunks of classes, and deserve to receive just compensation for their tremendous efforts.

The National Collegiate Athletic Association (NCAA) is the governing body for college athletics. They currently oversee twenty-three sports in over 1,200 institutions encompassing more than 460,000 student athletes (NCAA About Us, 2015). Revenues are at an all time high nearly topping $1 billion in 2014 with a record setting surplus after expenses of $80.5 million (Berkowitz, 2015). And yet, the athletes who play the sports that generate that income see none of those dollars despite the sales of broadcast contracts, jerseys, posters, and almost any other type of merchandise you can imagine with player names and numbers on them.

How much money do college sports teams bring in each year? How many endless hours of practice, do both the players and the coaches put in every week, so that they are prepared for the upcoming challenges in the games to come? Throughout the decades, college sports have played a major role in people’s lives. Each sport requires athletes to have excellent physical skill and a competitive drive that urges them to win and succeed. The competition between schools continues to grow making the possibility to play a sport in college very difficult. College sports range from being a runner in track to a Division I football player or a swimmer. Schools treat their athletes like kings and queens because they play an important role in the school in the way they contribute financially and academically. The young athletes learn leadership, time management, and how to work well with others to reach a common goal. Because of how important college athletics have become, many players have grown greedy and want more money than they already receive. However, Athletes are in college to earn a degree not a salary. College athletes who receive scholarship money and other personal benefits, such as a living expense budget on a stipend, should not be paid to play sports.

College athletics is a multi-billion dollar industry in the United States. Games are often broadcasted on prime time television, and the athletes are not paid a cent. So how is that? Recruitment is the answer. The student athletes are promised an education and facilities in return for the athletic ability on the field or court. And the same goes for any business, except money is the exchange.

“The Chronicle of Higher Education recently estimated that college athletics is a $10-billion marketplace” (Suggs). With huge sums of revenue generated from college sports teams, players for the successful teams appear to be very marketable. “The National Collegiate Athletic Association, the largest collegiate sports organization in the United States, oversees much of the business of American college sports. For 2011-12, the NCAA reported $871.6 million in revenue-- 81 percent of which came from a broadcast rights agreement with Turner/CBS Sports. Another 11 percent came from sponsoring championships, such as the annual March Madness basketball tournament. No college sport generates more money every year than football. In 2012, Business Insider reported that the University of Texas ' football program generated more than $95 million the previous season, the most of any college in the United States. These revenues come largely from broadcast rights, ticket sales and merchandising” (Morgan). With all the grand amounts of money dealt and discussed through college athletics, student athletes being to wonder if they should be paid or not.

Collegiate sports are a part of a multibillion dollar industry which rakes in huge sums of money every single year. Collegiate sports such as NCAA men’s football and basketball are two powerhouse sports which account for the vast majority of money made from college sports. However, it is not the sports themselves that generate the money and revenues. It is the numerous, talented student athletes who play the sports who are the true money makers within the cycle of college sports. The millions of consumers around America and the world who watch college sports such as football and basketball do so to see their favorite teams and players. Without the players, there would be no teams, and with no teams, there would be

In sports it’s truly about who you know not how much you know. Unlike other industries sports in always changing which makes marketing a brand nearly impossible. Consumer tendencies and interests seem to change on an hourly basis. In sports textbook knowledge gets you very little unlike most professions. The more effort one puts into the industry through experiences such as internships the more valuable their experiences become. With sports even the most remedial task has valuable insight, and can only benefit a young professional in the long run. The sporting industry is something that you have to dedicate all your time towards because there are no weekends off especially during the season. This is also the industry that hours could change on a weekly basis with on week being 40 hours and the next being 75 with no day being the same. If an individual can’t fully commit to their job than the field on sports wouldn’t be ideal for

The Ohio University Masters of Business Administration and Masters of Sports Administration is a program I would love to be a part of. I believe that in order for me to have a top position in the sports industry, a masters in both sports and business is key. This degree would not only make me a more marketable candidate when seeking for top jobs in the sports industry but construct me into a well-rounded professional. Although I have had numerous of leadership roles which has helped in shaping my decision for wanting to be a marketer in the sports industry; a Masters of Business Administration and a Masters of Sports Administration will fully equip me.

Choosing a career is one of the most important decisions a person will make in their life. Most people try to pick the career with the best financial gain and something they would like to do for the rest of their life. Foremost it is wise to see what the job entails. Sport Management is perfect for those who enjoy helping and working with people, especially when dealing with sports. The next part of the decision-making process is looking through the various schooling and training required. Lastly, take into consideration the advantages and disadvantages. Usually with great salaries comes a big responsibility with high stress. “The sports industry in the U.S. is a $200-billion-dollar-plus powerhouse, with superstar