Proposal to Stanford University: Integrating Social Media Into Graduate Programs

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Proposal to Stanford UniversityIntegrating Social Media Into Graduate Programs Social Media: The New learning Platform of Choice for Students The Conversation Prism shows the proliferation of social networking platforms Proposed Social Network Technologies Salesforce.com Chatter Combines conversation aspects of Twitter and personalization of Facebook Enables more interaction than Twitter or Facebook alone (Bernoff, Li, 2008) Can be customized to each student's learning needs Scaffolding or individual learning programs possible (Najjar, 2008) Available on tablets, mobile devices, and PCs Free for universities through special programs with Salesforce.com Proposed Social Network Technologies Expand blogging into the Graduate School of Business Stanford is a major supported of Edublogs in undergraduate courses Needs to bring Edublogs to the graduate level for greater use in individualized learning programs and scaffolding (Najjar, 2008) Enables greater interaction and discussion between students Creates a greater sense of autonomy, mastery and purpose (all key factors in long-term learning) Enables a platform for video production on the part of students' projects (Bernoff, Li, 2008) Proposed Social Network Technologies Characteristic Salesforce.com Chatter Edublogs Ability to interact in real-time across a variety of devices Very high supported across a number of mobile platforms Limited meant more as a publishing platform Security

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