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Public Relations Reflection Paper

Decent Essays

When I decided I wanted to major in public relations, I hoped to one day work with athletes or professional sports teams. In fact, one of my passions growing up was football, as my father played and later my brothers. Therefore, the readings on the NFL and its health problems this week proposed both ethical dilemmas and interesting public relations situations for me to consider. Additionally, I found the discussion surrounding how Americans die in current society to be fascinating. I had never thought about it before, but now it’s clear this is another healthcare problem that needs to be solved. Thus, here I will mostly reflect on the readings concerning the NFL and examine how to potentially improve their current communication, while also criticizing how Americans choose to die. From a public relations perspective, the current state of the NFL and its problems with concussions, domestic violence, and players kneeling during the national anthem gives a lot to think about. In “The NFL Could Flip Concussion Movie into a Public Relations Win” (2015), Gail Sideman discusses going to see the movie Concussion as a football and public relations professional, and mentions concussions lead to CTE and how the billions of dollars at stake probably lead the league from trying to hide this information. Most importantly, Sideman argues that this movie can actually be good for the NFL, if the organization is willing to embrace and accept the education aspect of the movie’s message.

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