Pursuit of Excellence

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| The Pursuit of Excellence |

Whether you are an athlete, a teacher, or a promising high achiever in another walk of life, you can achieve excellence. At a time when numbers speak, performance is equal to profit and getting through the basic minimum at work is the standard practice, does the urge to set benchmarks of quality and excellence become redundant? How many of us go through life simply trying to fulfill the basics and how many set out to achieve true excellence? Steve Jobs the late CEO from Apple was one of those special few with the talent from the Gods with the determination to drive for excellence. In this paper, I will show how Steve Jobs, CEO of Apple utilized and applied four critical elements to
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Innovation takes self-assurance, courage, and the discipline to ignore negative opinions.
Steve Jobs changed the world with his many creations at Apple and Pixar Films. “Steve Jobs became the greatest business executive of our era, the one most certain to be remembered a century from now. History will place him in the pantheon right next to Edison and Ford. Was he smart, no, not exceptionally; instead, he was a genius? His imaginative leaps were instinctive, unexpected, and at times, magical.” (Isaacson 2011). In 1977, when Apple had begun selling a new personal computer, the Apple II, Ken Olsen, the founder of Digital Equipment said, “There is no reason why anyone would want a computer in their home” Thank goodness Steve Jobs had the faith to believe in his vision to put a computer into the hands of everyday people. And it’s amazing how many laptops and desktops computer today mimic the look and feel of MacBooks and iMacs.
Steve Jobs was also the man who nearly single-handedly disrupted the entire music industry with the introduction of iPods then with iPhones and iPad. Few individuals have such courage, to believe in their principles and to stand up the way Steve Jobs did.
There are Seven Principles of Innovation, (Gallo 2010), inspired by the master himself, Steve Jobs, which could used to help drive individuals and organizations, the secrets
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