Qantas Australia 's Largest Domestic And Worldwide Airline

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Qantas founded in the Queensland outback in 1920 “ Figure 1 visual depict Qantas in 1920”, Qantas has grown-up to be Australia 's largest domestic and worldwide airline. Registered in the beginning as the Queensland and Northern Territory Aerial Services Limited (QANTAS), further Qantas is regarded as the world 's leading long coldness airline and one of the strongest brands in Australia. Qantas had built a status for excellence in safety, operational reliability, manufacturing and maintenance, and customer service. The Qantas Group 's chief business is the transportation of clients using two balancing airline brands Qantas and Jetstar. Qantas airline brands operate local, domestic and international services. The Group 's broad variety of…show more content…
This means that the operations manager will have to be involved in the growth of the business’s goals so that the operations department knows what resources and production methods are needed to meet these goals. Cost leadership Cost leadership refers to the strategies to create goods or services at the lowest possible cost whilst they are still acceptable to customers. By reducing the costs of manufacture and distribution, a business will be able to increase the advantage over competitors. Qantas main costs include staff (26%), aircraft operating e.g. maintenance (20%), fuel (25%), depreciation (9%), marketing (4%), property (3%), IT (3%) and other (11%). To gain cost leadership, operations management at Qantas must find ways to minimise costs. Qantas has targeted cost reduction of $1.5 billion over the next three years. The aim is to use the least quantity of inputs to deliver one unit of output. A number of methods are available: Economies of Scale the economics of the aviation industry which requires a large labour strength and large reserves of capital have made strategic alliances necessary. Qantas is a member of the Oneworld Alliance “Figure 2 is visual depict Oneworld Alliance” which features 12 of the world’s
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