Qantas Swot Analysis Essay

In the local region, Qantas managed to outweigh its competitor by gaining a toll of 65% compared to its competitor. Evidently this shows Qantas is the number one preferred airlines compared to other competitor airlines like Virgin, Tiger Airways and Emirates airlines. However the situation is not the same in South East Asian region as Qantas only managed to obtain about 15% of market share compared to likes of Air Asia who leads the market share with 60% in this region. Conversely, this is not a concern for the airlines as the airlines managed to generate revenue of 5 billion dollars, with a predicted passenger growth of 4.9% which is equivalent to 2.9 billion passengers by 2034.

1) Qantas Airways Limited is the national airline of Australia, it is also the largest airline in Australia. The Qantas Group’s principal business is providing domestic and international air transport services for passengers. Additionally, Qantas owns several subsidiary companies such as Jetstar and QantasLink that also operates flights to domestic and international locations, and Q Catering, a premium full service flight caterer.

Qantas is Australia’s largest domestic and international airline. Although Qantas is primarily a passenger airline, air freight is also an integral part of its core business. Other Qantas operations include catering, tourism and E-commerce devoted to transport and travel. In order to have an effective business and operations process, a company, like Qantas must be aware of the influences that can affect it. By being aware of the influences it enables the business to make decision and choices that can get the most out of each influence, by doing this it can assist the business in its endeavours for success.

Rivalry among industry competitors has caused attention to be focused on tariff levels. Airfare prices were at an all time low in 2009. This suggested a strong competitive rivalry based on price differentiation. This price differentiation will cause a dramatic loss in revenue if these prices continue to drop and this would lead to a reduced competitiveness. In an effort to safeguard revenue and reduce expenditure, Qantas has developed a strategy to deal with a change in the external competitive environment. .

Management practices at Qantas are more flexible and adapted to suit challenges in society such as the reaction to terrorism, the introduction of viral disease and the ever changing market and customer requirements.

The situation of the U.S airlines has been affected by a number of factors through time and is not a secret that has been passed by moments difficult, especially in the economic part. One of these factors were the terrorist’s attacks of 911. No other event in history has changed the way of doing business that the fateful events of September 11, 2001. Apart from the significant human loss, the millionaire impact to the economy of New York and in the United States and multi-million dollar expenditure associated with the global war against terrorism, attacks on the World Trade Center (World Trade Center or WTC) in New York and the Pentagon trembled the authority of the United States, at a time when it was going through a recession. All this made

“With QantasLink recently being named the world’s best regional airline by Air Transport World and Network

At the moment Australian passenger airline industry is dominated by thee large domestic carriers: Quantas, Jetstar and Virgin Blue.

Qantas is one of the major companies in Australia, and also is an important part of the airline global industry. However, this report suggest that, it is not an appropriate time to invest in this company, because the company is going through financial

The Australian aviation industry faced toughest operating environment in the past 2 years driven by increased capacity in the domestic and global market, weak consumer sentiments after repetitive plane crashes, the ever rising and unstable oil prices and the economic uncertainty prevailing due to global economic crisis. Qantas introduced transformations in the form of maximising cost reduction, right-sizing fleet and network by reducing the staff, working existing assets harder, deferring growth, aligning capital expenditure to financial performance and accelerating simplification which are hard yet necessary precautions to be maintained for a profitable and sustainable future (Anon., 2014, p. 5). Qantas recorded $204 millions of benefits in the second half of 2013/14 due to the transformations even though Qantas recorded a loss of $646 million loss before tax, associated with an increase in fuel price by $253 million compared to 2012/13 and revenue decline of $550 million. Demand reduced drastically in the domestic market with decrease in consumer spending as an impact of low business activity in mining and government sectors (Anon., 2014, p. 6). Qantas introduced leaner, focussed and sustainable transformation reducing unit cost by 3%, and only if there is relative international and domestic capacity growth,

Qantas has become Australia's largest domestic and international airline, it was registered initially as the Queensland and Northern Territory Aerial Services Limited (QANTAS) which broadly viewed as the nation's top leading long distance airline and is top airline brands in Australia. Qantas have built a good reputation in safety, operational reliability, building and support, and customer services. Qantas is at the forefront of the universal civil aviation industry, will be continuing providing outstanding service to their customers. Qantas first priority is safety and forms the foundation of every single sound decisions and activities inside the company.

Qantas Airways Limited is the largest and oldest Australian airline group, founded in 1920, to provide the operations of customer and freight travel services, throughout both the international and domestic aviation transportation markets (Qantas Airways Limited, 2017). Qantas is the third oldest airline in the world, after KLM and Avianca, and known greater widely, as the leading long distance airline in the world. One of Australia’s most iconic brand names, Qantas, accounts for occupying a substantial market share in the air travel industry, in which 2015 averaged 28% for Qantas international markets, and July 2016 accounted for 39% annual share of capacity in the Australian domestic market (anna.aero, 2016 ). The Qantas group

Owned by parent company Qantas, the Jetstar Group is comprised of a network of value-based air carriers that deliver passenger services across Australia, New Zealand and the Asia Pacific region (About Jetstar, 2012). The Jetstar Group's most recent five-year strategy has been to "turn the international business around [by] reducing investment in underperforming business areas and directing capital towards growth opportunities" (Qantas Reports Strong Full-Year Profit in Challenging Conditions, 2011). In addition, the Jetstar Group intends to "focus on improving the customer experience, develop a stronger and broader alliance

Qantas Airlines, originally registered as the Queensland and Northern Territory Aerial Services Limited is the largest Australian domestic and international airline and is currently leading as the world’s most preferred long-distance flight airline. Founded in 1920 in the outback of Queensland, Qantas offers their services regionally, domestic and internationally. Qantas prides themselves by prioritizing safety, reliable services, engineering and maintenance and customer service with over 10 awards presented to them from the year 2012 to 2016. Due to the rise of the internet, the airline industry has been heavily affected. Clients can now directly view the range of flights available and prices from airline websites which

There has been a positive growth in world airline traffic up to the global economic crisis of 2008 and THY moreover has maintained to outpaced growth in