Qualitative Grounded Theory

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A qualitative research method will be used to understand the perceptions of women and to form theoretical conceptualization based on how women in technology contribute to technological research. Specifically, the qualitative grounded theory is selected because this method can illustrate the casual and contextual elements of a phenomenon that are too complicated for other research methods (Yin, 2003). An emergent-grounded theory approach is utilized to handle the research question and sub-questions as well as to promote the finding of themes disclosed by participants (Strauss & Corbin, 1998). The purpose of this study was to discover the ways in which individual’s environment, gender role beliefs, cultural norms, perceptions and aptitude, and
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