Qualitative Research or Quantitative Research - Which is better and why?

This paper primarily concerns qualitative research, but we were asked to compare both qualitative and quantitative methods. During comparison, there are many noted differences in both study designs, but not many similarities. Qualitative research uses a subjective approach with a large sample population. It collects non-statistical data, using an unstructured or semi-structured technique (Nieswiadomy & Bailey, 2018). Quantitative research uses an objective approach and large, random, sampling to ask opinions in a structured way. The findings of quantitative studies are conclusive and used to recommend a final course of action (Nieswiadomy & Bailey, 2018). While it is hard to see similarities between the two, both methods aim to find a solution to a problem or question, the researcher doing the study may affect the outcome and an analysis of the collected data must be done (Souza, 2017). What many don’t realize is the connection amongst the two. You can say, both types of research build upon one another, meaning quantitative studies can quantify results found in qualitative research (Souza, 2017).

The main differences between quantitative and qualitative research consist in respect to data sample, data collection, data analysis, and last but not least in regard to outcomes. (Newman, 2016) Data collection in qualitative research is not seldom based on unstructured or semi-structured, but methodologically

There has probably been more energy spent on debating the difference, advantages and limitations between qualitative and quantitative research methods, it can be said that this issue has been debated to death with many spending years proving which methods is the best. Qualitative and quantitative researches are the two

3.2.2 Quantitative VS Qualitative According to Yin (2003), there are two types of research approach. This includes quantitative research approach and qualitative research approach. A quantitative research emphasizes on transforming the data to numbers, quantities and statistics to formulate facts and to uncover patterns in a research. It addresses research purposes through empirical analysis that involve numerical measurement, the relationship between variables and analysis approaches (Zikmund et al., 2010). The sample size being investigated is typically large (Anderson, 2006). Quantitative research mainly uses questionnaires, surveys and other equipment to collect numerical or measurable data (Anderson, 2006). On the other hand, a qualitative research typically emphasizes words more than numbers

Qualitative research uses data obtained through methods such face- to- face interviews, observations, and focus groups. Data is analyzed by looking for trends and patterns. Quantitative research use numerical and statics to process the answer specific questions. Statistics used to support assessment of research. Analysis techniques are used to report are affected by the questions addressed and type of information that is expected in the research discoveries (Wakoff, 2007).

The researcher must set a clear hypothesis, showing the relationship between independent and dependent variables. In quantitative research tools are used to collect numerical data. The information can be gathered using questionnaires or some type of equipment. Quantitative data is efficient at testing a hypothesis, but can miss contextual detail. In quantitative research, the researcher is often objectively separated from the subject matter. One of the ways quantitative research is different from qualitative research is that quantitative research requires extraction of large amounts of statistical data. Qualitative research is focused in on personal viewpoints and opinions of a smaller number of subjects (typically). Qualitative research can take more time than quantitative research (McCusker & Gunaydin,

Qualitative research describes the research that can produce observations and descriptions. If you were observing or interviewing someone, you would want to use qualitative research to ask questions such as "how" or "why".

Khloe Copeland 1509716 PSY 201 Research Methods and Statistics in Psychology Assignment 2- Short Answer Quiz Question 1. Research, no matter what field, is often conducted and analysed in accordance with two basic approaches: quantitative and qualitative. The quantitative approach aims to test a hypothesis and examine the relationship through generating numerical data or other information that is than converted into numbers, whereas the qualitative approach is more exploratory, aiming to gain a deeper understanding of the research subject. Through breaking down and examining the key features in each of these approaches it is evident that although they both begin with a problem the researcher aims to understand they fundamentally differ. The table below shows side by side comparisons, highlighting the differences that can be used to differentiate these approaches, described broadly across three main categories.

Qualitative research generates information that is very detailed and or originality. It is done in a normal social setting and gets to a better understanding of participants. The method used to collect data is by observation from interviews. Qualitative research is usually criticized for lacking scientific demands.

Assignment 1: key issues in research- Albert Lutada Task 1-Describe qualitative and quantitative research Qualitative research is a type of research that involves word rather than numbers. This involves looking at feelings, opinions and emotions. Qualitative research is concerned with trying to explain why rather than what or how many.

Research Methods Qualitative Research Qualitative research focuses on exploratory research that looks at personal opinions, motivations, and emotions behind the information gathered. Qualitative research helps give insight into understanding the deeper meaning and answering the why and how behind the research. When conducting qualitative research one must first decide on a sample selection, which means picking a target population, community, or study area to obtain information from. Qualitative data collection is usually left open-ended using methods such as interviews, observations, focus groups, case studies, and assessments to produce common themes during data analysis (Yates & Leggett, 2016). There are two different kinds of data analysis, inductive and deductive. “Inductive analysis involves discovering patterns, themes, and categories in one’s data, whereas deductive analysis begins

There has always been a discussion as to which method of study was better: quantitative, or qualitative. The quantitative approach focuses more on quantifying data and generalizing results from a sample to a population of interest. The use of quantitative methods is used for general features of a population and to measure the incidence of various views and opinions in a chosen sample. Qualitative methods are used to gain an understanding of underlying reasons and motivations. This type of method provides an insight into the setting of a problem. This can be used to generate ideas for later quantitative research. It is being argued that quantitative criminology is no longer required and this method is dead. To understand why people commit crimes, the best way to conclude this would be to switch to a more qualitative approach. Although this may be true in some cases, I do not completely agree with these two statements. I disagree with the statement about the quantitative approach being “dead,” however, I do agree with the statement about switching to a more qualitative approach to fully understand why people commit crimes. However, incorporating the quantitative approach and qualitative approach into one study will result in a thorough conclusion. This paper will explain the quantitative and qualitative approaches in research, discussing the positive and negative aspects of each approach, along with including how a combination of these approaches in a study will result in the

Quantitative vs. Qualitative Introduction Qualitative research is designed in general to try and understand and interpret social interactions, according to Xavier University. Quantitative research, on the other hand, is used to test hypothesis, to examine "cause and effect," and to make predictions (Xavier). Qualitative research is used to identify patters, themes and certain features while quantitative research tends towards identifying statistical relationships (Xavier). As to the role of the researcher in qualitative research, his or her biases "…may be known to participants in the study" and the characteristics of the participants may be known to the researcher; in quantitative research the researcher and his or her biases "…are not known to participants in the study" and the characteristics of participants are "deliberately hidden from the researcher" (Xavier).

Qualitative and Quantitative study designs both can be beneficial in research design. They both provide valuable options for researchers in the field. These techniques can either be used separately in a research study or they can be combined to achieve maximum information. This paper will define the terms qualitative and quantitative; describe the similarities and differences between each; discuss how qualitative and/or quantitative research designs or techniques could be used in the evaluation of my proposed research; and discuss why linking analysis to study design is important.

On behalf of the research, a qualitative study is an exploratory research that consist of reasons, ideas and opinions to generate a potential research question. The common methods of the research are group discussions, interviews, and observations to help conduct a reasonable hypothesis (Frost, 2011). In regard to the topic, a qualitative study will be examined based on the sampling strategies, design of the research, and the findings within the data.