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Quality Advocates

Satisfactory Essays

Chapter 2

Quality Advocates

Quality Advocates
Dr. Armand Feigenbaum (1920 - ) Landmark text: Total Quality Control (1951)

Quality, 5th ed. Donna C. S. Summers

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© 2010 Pearson Higher Education, Upper Saddle River, NJ 07458. • All Rights Reserved.

Quality Advocates
Dr. Feigenbaum’s Definition of Quality:
Quality is a customer determination which is based on the customer’s actual experience with the product or service, measured against his or her requirements—stated or unstated, conscious or merely sensed, technically operational or entirely subjective—always representing a moving target in a competitive market.

Quality, 5th ed. Donna C. S. Summers

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Donna C. S. Summers

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© 2010 Pearson Higher Education, Upper Saddle River, NJ 07458. • All Rights Reserved.

Quality Advocates
Dr. Shewhart originated the PLAN, DO, STUDY, ACT cycle for analysis of problems
Frequently called Dr. Deming’s Plan-Do-Study-Act Cycle

Quality, 5th ed. Donna C. S. Summers

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© 2010 Pearson Higher Education, Upper Saddle River, NJ 07458. • All Rights Reserved.

Quality Advocates
Dr. W. Edwards Deming (1900-1993)
The Father of Quality Management

Quality, 5th ed. Donna C. S. Summers

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© 2010 Pearson Higher Education, Upper Saddle River, NJ 07458. • All Rights Reserved.

Quality Advocates
Strongly humanistic philosophy problems in a production process are due to flaws in the design of the system, as opposed to being rooted in the motivation or professional commitment of the workforce. Quality is maintained and improved when leaders, managers, and the workforce understand and commit to constant customer satisfaction through continuous quality improvement.
Quality, 5th ed. Donna C. S. Summers

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© 2010 Pearson Higher Education, Upper Saddle River, NJ 07458. • All Rights Reserved.

Quality Advocates
Deming’s Economic Chain Reaction

Improve Quality

Decreased Costs

Fewer Mistakes Or Delays

Better Use Of Resources

Improved Productivity

Capture Larger Market

Stay in Business

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