Quality Management Of Amazon Ecommerce Business

Analyzing Amazon’s case study it is clear that the company live up to its name by putting emphasis on the quote ”your customers are not always right, but they are always your customer” as the organization is built on customer feedback with a target of total customer satisfaction (Hyken, S. 2015). Organizations in today’s world know this but somehow still fail to meet customer’s needs. I would change my organization approach to marketing by doing a door to door survey to get customers feedback on each and every one of my products and service offered, set up online live chat or message drop-box just to get a general idea of what customers want and how can my organization satisfy them. Based on experience, reading and doing a general research on assignment one, it is clear that customer voice do drives strategic marketing decision, however, I learn that the best way to ensure that all these strategic marketing decision are implemented and executed where necessary, with maximum results, is to ensure that managers overseeing the implementation of these process ensure that all the necessary steps are taken with constant follow-up in order to have the required results and these processes maybe the deciding factor in a company growth and development. In all industries includes Amazon’s ecommerce industry is no different, there are competent and qualify team members that will help curve the shape of an organization, not to mention the suppliers who products the organization depends on. Going forward these are the areas we must focus on if we intend to get any results because if a company want the best then we must recruit the best, if we want the best product we most source the best suppliers thus proving to our customer that we want the best for them, then follow it up with fast, efficient and reliable delivery of products at the best possible

* Total quality management (TQM): This model is concerned with the performance of all processes in an organisation, and the products and services that are the outcomes of those processes. It seeks continuous improvement and will involve everyone in the quest for quality.

Total quality management is a management philosophy aimed at continuous growth in quality improvement of products, processes and services to achieve and surpass quality standards. It consists of strategic planning, organizing and implementing each process activity and of removing all the wasted effort and energy that is routinely spent. It is a methodology of strategic overview of quality and focus on prevention not detection of problems.

Total Quality Management (TQM) is a complete and structured approach to organizational management that seeks to make better the quality of products and services through ongoing refinements in answer to continuous feedback. The importance and value of TQM was stressed by European Foundation of Quality Management to reach total customer satisfaction. TQM necessities may be defined separately for a organization or may be in adherence to established standards, such as the International Organization for Standardization's ISO 9000 series. Total Quality Management can define aims for the continuous improvement in all levels and functions of the organization. The continuous improvement suggests that quality management system should be a circle.

A core definition of total quality management (TQM) describes a management approach to long–term success through customer satisfaction. In a TQM effort, all members of an organization participate in improving processes, products, services, and the culture in which they work.

Total Quality Management (TQM) is an organizational approach that seeks to identify and eliminate the root causes of issues that undermine quality whether in a manufacturing or service organization. As stated previously USPS as a product is in a state of decline and must find ways to eliminate barriers to attaining its service commitments.

In today’s society, Online Shopping and the industry of e-commerce has become very popular and mainstream. Many individuals have integrated online shopping into their normal routine and have replaced traditional shopping altogether. Online shopping has become so popular, there has been a shopping holiday called “Cyber Monday” which is the equivalent to “Black Friday.” Traditional brick and mortar retail stores are now forced to

The total quality management (TQM) incorporates quality into all the activities of the organization through an ongoing process. This control makes sure that there is a continuous improvement in all the activities and there will not be any chances for defects. TQM ensures safety and helps improve customer satisfaction (Daft, 2014).

First, it is essential to decompose the concept “Total Quality Management” to clearly understand its goal: “Total” goes for the fact that quality involves everyone and all activities in the company, “Quality” means conformance to Requirements “ Meeting Customer Requirements” and “Management” because Quality can and must be managed. 2 The TQM model is based on the hypothesis that a company’s survival is only possible if a competitive level is achieved and maintained for each of the so called «6 dimensions of quality»: • • • • • • Product & service quality On-time delivery Fair price Employees satisfaction Product & process safety Environment conservation.

Total Quality Management (TQM) may be defined as a continuous quest for excellence by creating the right skills and attitudes in people to make prevention of defects possible and satisfy customers/users totally at all times. TQM is an organization-wide activity that has to reach every individual within an organization (Lakhe and Mohanty, 1993: p.9).

This paper reviews the supply chain management practices of Amazon.com (AMZN) and highlights findings in the framework of a Strengths – Weaknesses – Opportunities – Threats (SWOT) framework.

According to Webb and Schlemmer (2008) the firm’s infrastructure related to Amazon.com is that they consist of having the utilisation of technology so that they can connect with services in worldwide locations which cut costs and investment. Customer data is stored in warehouses where details can be saved in their data banks, although there has been a case when customer data has been lost so it’s not too reliable (Webb and Schlemmer, 2008).

Total Quality Management (TQM) is an improvement tool that is widely used in many companies. It consists of many aspects including Managing people as well as business processes in order to maintain customer satisfaction. With TQM, Businesses starts to do the right thing from the start and to ensure zero error. Therefore, it is important to learn the principle of TQM and how it acts in organizations with its advantages and disadvantages.

Amazon, the Seattle-based multinational e-commerce company is the largest retailing online company, with over ten of millions active users around the world. Company Vision is to become” Earth biggest selection and to be Earth’s most customer centric company over 500 million items for sale according to Amazon.com”. This paper analyzes the information technology strategy and information systems adopted by amazon. (Jeff, 2007)

Introduction - Total quality management (TQM) has been defined as ‘continuous improvement of every production output whether it be a product or a service, by removing inefficient variations and by improving the backbone of the work process’. International managers like their domestic counterparts have found that incorporating the notion of total quality management into their management process and style can give the competitive advantage.