Questions: 1, 2, 5. 1.Explain The Changes In Distribution

A comprehensive satellite health clinic will reduce admissions, as well as re-admissions to the current single hospital within the county. This extra resource will reduce the possibility of competitors moving into the area, specifically those from neighboring hospitals that could bring the needed services that PMH is lacking and looking to provide. Additionally, consumers feeling forced to travel out of the area for care, or those facing the potential of being transferred out of the area due to the severity of the case as a result of inadequate primary and preventative care, or lack of space will diminish through these efforts.

Opportunities Abilities to expand in hospital departments and health care services in facility. Location of hospital serves a large population area. Easy of public transportation to the hospital.

primary and secondary health care facility providing an array of patient care services in the areas

For 13 years, from 1968 to 1981General Hospital grew as a nonprofit hospital in their community by 100 beds, from 175 to 275 beds, and still maintained 90% occupancy. It was able to

the population that the health center caters to must be identified as an unserved or underserved one

This hospital is a 65-bed rural hospital but it is the job of every hospital to give the best patient care possible. With a

Different retailing businesses have very different distribution methods based on the types of product that they sell, some arguably more effectively than others.

The organization provides the usual array of inpatient services expected in a moderate-sized community hospital. A local nursing home and retirement community is for sale, and the organization is considering the purchase of that agency. There is a regional hospital that is trying to establish a statewide hospital network. There is a local county health department that provides some clinic services, primarily for the uninsured.

By having place utility in a healthcare setting, we will be able to target markets in rural suburban geographical areas, that allow us to meet our customers preferences, by dominating this type of area, we can focus on adding more convenient ways to attract new clients. In order to have place utility, it’s very vital when locating a geographical area that best suits our clients needs. In order to target these markets it’s extremely important when selecting a location that is suited for the type of customer clientele that we must generate in order to drive up our customer database.

The hospital should become a major player in the community it serves. This will put the hospital in a positive light with the community, and ultimately increase services provided which will increase the revenue of the hospital.

uses budgeted fleet hours to allocate variable manufacturing overhead. The following information pertains to the company 's manufacturing overhead data:

Potential channels included: Heavy supply houses and heavy equipment distributors - provided access to a wide market but also absorbed additional profit margins. More importantly, they were unlikely to hold the enthusiasm needed to actively promote CMI’s pads and educate the market. Manufacturer’s reps – were commission-based transaction-driven salespeople. Reps held strong industry connections and offered access to a wide market without increasing labor costs. On the other hand they held low brand loyalty and could be discouraged by complex time consuming transactions requiring market education. CMI was also considering In-house direct sales force – they would have offered strong brand loyalty, product knowledge and professionalism but also take longer to gain market coverage and demand large expenditure on labor and training. CMI eventually decided to sign manufacturing reps who sold their pads to various distributors and supply houses.

Distribution strategies exist in three forms: exclusive distribution, selective distribution, and intensive distribution. Kotler and Keller (2009) define each of the distribution strategies as: exclusive distribution limits the number of intermediaries used; selective distribution depends on a limited number of intermediaries; and intensive distribution works with as many outlets as feasible. The distribution strategy of the airlines industry was not a part of its early history, but is now integral to the success of airline organizations.

* Augustine Medical, Inc. is using a push strategy. They are relying on distributors to push their products on to their prospective buyers.

The best form of distribution of the product will be intensive distribution. Intensive distribution is where the product will be made available at sporting good stores, outlets and department stores (Pitts & Stotlar, 2013, p.291). Being sold in many different stores will allow the product