Questions On E Commerce Architecture Report

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Assignment No. 2 - E-Commerce Architecture Report Report
MMIS-654 Summer 2016
Dr. Richard Manning
Harindra Warnasuriya Arachchilage
8/14/2016

Table of Contents
Executive Summary 2
Introduction 3
Industry and Competitions 5
Business Plan Outline 6
1) Value Proposition 6
2) Revenue Model 6
3) Market Opportunity 6
4) Competitive Environment 6
5) Competitive Advantage 7
6) Market Strategy 8
7) Organizational Development 8
8) Management Team 8
IT Architecture Plan 9
Website- 9
Payment Process- 9
Software- 10
Hosting Service- 11
Interface Blueprint 12
Homepage 12
Product page 13
Shopping Cart 14
Checkout Page 15
Order Confirmation 16
Marketing Plan Outline 16
Reference 17

Executive Summary
My proposed startup was an online grocery store called “Calorie Counter store”, the targeted customers are those people who health conscious, people who work out regularly are very conscious about what they intake. Another very important niche will be the vegans and the vegetarians.
This website will be built on Magento Ecommerce Platform. The database used to store the product details, customer details, order transactions and to support the content management system will be in MySQL. The website will be hosted on Justhost, a hosting service provider which provides very competitive prices. The software and hardware specifications used will be described in specific details.
Various methods will be used to advertise and get the project up and running. These methods will be

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