Quotes From The Onion

The Onion’s satirical press release of the new, exciting “MagnaSoles” revealed the ploys and tactics of how products are advertised to a consumer population. Exposing the fallacy and manipulative power of ads, it uses a satirical tone throughout the article through inflated diction, absurd reasoning, coupled with false testimonies and counterfeit professions to discredit

Do you have sore feet and feel like there is nothing that can stop or prevent your foot pain? MagnaSoles are new shoe inserts for people just like you who have sore feet! Did you fall for these tactics? Companies use these marketing tactics everyday to convince people just like you to buy their product. In The Onion’s press release, the author demonstrates the use of the rhetorical triangle, bold diction and syntax, and vivid imagery to explain how Americans fall for marketing tactics companies use.

Numerical publications such as, “…32,805 kilofrankles… wearing MagnaSoles for seven weeks, I’ve noticed a significant decrease in pain… I can pay $20 for insoles clearly endorsed by looking up somethingan intelligent-looking man…” are recognized throughout this article to immediately give statistics, numbers, and plausible facts to sell the product. This is a strategy applied in advertisements today to eliminate any doubts in a consumer. This approach however is tremendously risky because of the social groups we have now, online reviews that offers their insights as a first rated costumers of that said product such as Amazon Customer Reviews, Angie’s List, and Choice that can quickly determine whether the product is factual or not.

Do you have sore feet? Do you feel like there is nothing that can stop or prevent your foot pain? MagnaSoles are new shoes inserts for people just like you who have sore feet! Did you fall for these tactics? Companies use these marketing tactics everyday to convince people just like you to buy their product. In The Onion’s press release, the author demonstrates the cohesive rhetorical triangle, bold diction and syntax, and vivid imagery to explain how Americans fall for marketing tactics companies use.

Advertising is all around us. Companies of all sorts rely heavily on internet, television, print, and various other types of media outlets as means to reach their audience. Advertising aims to bring in more customers and thereby, more profit. All of this is complicated by the fact that, out of the vast number of products and services available, companies want to prove that theirs are the best. From this is born the tricky and unique language of advertising. In their respective articles, With These Words, I Can Sell You Anything and The Language of Advertising, both William Lutz and Charles A. O’Neill discuss popular ploys used by marketing advertisers to rope in the most customers. Lutz takes a

In this article released from The Onion the writer uses satirical strategies such as sarcasm, humor, and mockery to show how easily customers fall into the outrageous claims made by marketers.

The article released from The Onion, establishes satire through the use of humor and mockery in order to reveal the reality of the process of products being marketed to consumers. The Onion achieves this satire by demonstrating how products such as MagnaSoles can lure in gullible consumers through the outrageous claims that their product is described to do.

Advertisements come in various shapes, sizes, and mediums, and as humans, we are constantly surrounded by them. Whether they are on TV, radio, or in a magazine, there is no way that we can escape them. They all have their target audience for whom the advertisers have specifically designed the ad. When a company produces a commercial, their main objective is to get their product to sell. This is a multibillion-dollar industry and the advertisers study all the ways that they can attract their audience’s attention. The producers of advertisements have many tactics and strategies they use when producing an ad to get consumers to buy their product. These include things such as rhetorical

Companies have many ways that they persuade their consumers to buy their products. They use concrete facts to appeal to and persuade their buyers into buying their products. How they present their information is vital to grab buyer's attention. In this essay, the writers are mocking advertisements in a humorous way through a fake product called MagnaSoles that they are selling to people with sore feet. They use many rhetorical devices to achieve this goal.

The Onion is a popular publication notorious for its satirical take on real life occurrences, most often tending to mock people’s reactions to new products as a way of shining a light on how foolish they can be. In this article, the author satirizes the release of a fake product called “Magnasoles shoe inserts,” and the way companies advertise themselves using ridiculous claims tricking customers into believing it.

Many marketing places know how to get the consumer’s attention, in order to sell their products. The Onion writes satirical pieces that point out how gullible American consumers are by using satirical diction, and sarcastic tone.

Over the last few decades, American culture has been forever changed by the huge amount of advertisement the people are subjected to. Advertising has become such an integral part of society, many people will choose whether or not they want to buy a product based only on their familiarity with it rather than the product’s price or effectiveness. Do to that fact, companies must provide the very best and most convincing advertisements as possible. Those companies have, in fact, done

In the article “Magnasoles,” marketers trick consumers into buying their products through the use of big words and satire. Readers will assume that these big words mean that this is a quality product. But these words are actually made up to trick us into buying this unnecessary item. When carefully examining all of the information the Magnasoles do not help soothe foot pain in anyway and marketers use fake science to help support their case. Many consumers will not read this article in depth enough and waist their money.

In other cases, ads may use words or phrases to convince their viewers that they have the same experiences as their viewers and manipulate the viewers to believe that they are professionals in those specific situations. This technique allows advertisements to sell cosmetic and infomercial products because they give a solution to a problem that the marketing producers created in the first place. In fact, advertisements create standards of human perfection and social norms that are impossible to reach by objectifying famous models or other endorsements of influential people. They manipulate the person to believe that their own flaws and physical figure is not suitable for human society. This causes the person to experience a psychological stress of less self-worth. Another key point is that advertisements challenge the purchaser to change spiritually and feel repulsed from society for not having these social nuances. As a result, the person will start to believe that there is something critically wrong with them and become dissatisfied with themselves. Marketing companies use this strategy of reducing self-worth in humans to sell their products as a solution to the problems that they created. However, they do not realize that this effective strategy is causing discrimination, the lack of social skills, and a decrease in individuality, which prevents people from flourishing their cultural identity.

Dave Ramsey, America’s most trusted financial adviser and a radio show host, once said, “We buy things we don't need with money we don't have to impress people we don't like.” (Ramsey). Ramsey’s quote reflects the state of consumerism that our society is going through. Most of us can easily relate to this quote, let’s be honest most of us have been there done that and then later question our genuine need for whatever we have bought. Regardless, if we feel guilty or not we ought to ask ourselves why and what made this purchase seems so important and necessary at the time. Although this might not come as a surprise to most of us, the answer would be the advertisement industry. In 2016, The United States has spent more than 198 billion U.S dollars on advertising, making America the leader in advertisement in the world (Statista). These ads are designed to force consumers to keep buying things that are unnecessary by sending subliminal messages and applying psychology to trick the consumer into a spending spree. In his short story, “Subliminal Man”, J.G. Ballard uses science fiction approach to illustrate to his readers the preposterous techniques that the advertising industry has been using to boost consumerism. Ballard believes that the consumer’s brain has been tricked into buying against their well, by using technology and applying subliminal technics. Ballard short story questions the effect of consumerism on our moral values, lifestyle, and behavior. Ballard claims that