The purpose of this report is to compare and contrast two regional trading blocs: the EU and ASEAN (Association of Southeast Asian Nations) and also to discuss and analyse the implications for the marketing managers that operate in these blocs. Schott (1991) defines a trading block as a type of intergovernmental agreement that aims to reduce regional barriers to trade for the participating states. This report will look at the similarities and differences between the two blocs in the first part, with the second part looking at the implications for marketing managers and the advantages and disadvantages that they have in both trading blocs. Background information for EU and ASEAN will be considered in this report along with the role of WTO …show more content…
According to IMF World Economic Outlook Database from April 2015, the GDP in the EU is estimated at $16.44 trillion and the GDP per capita of $32498(at the time of access) and it sports an increase in the Human Development Index( the figures mentioned above don’t include the newest member Lithuania who joined the EU in 2015). ASEAN (The Association of Southeast Asian Nations), just like the EU is a political and economic organisation formed in 1967 after the signing of the ASEAN Declaration (also known as the Bangkok Treaty) in Thailand. It started with only five members but at the moment it has ten members and it aims to achieve economic growth, peace and stability in the region, social progress and sociocultural evolution. (Long, 2014) In 1990, Malaysia tried to create the East Asia Economic Caucus. It supposed to be composed of the ASEAN members plus China, Japan and South Korea but it failed after suffering heavy opposition from US and Japan. ASEAN has a nuclear free zone treaty signed in 1995. The treaty became fully effective in 2001 and it bans all nuclear weapons in the area. In order to better integrate the region, in 1997 ASEAN created and organisation known as ASEAN plus Three to improve its existing ties with China, Japan and South Korea. (asean.org) IMF estimates ASEAN’s total nominal GDP at $2.40 trillion and the GDP per capita at $3909 in 2013. Unlike the EU, ASEAN has ten currencies instead of one, with each member
The European Union (EU) is a political economic union of 28 members. The founders are France, Belgium, Luxemburg, Italy, Netherlands, and Germany. The Maastricht treaty established the European Union in 1993. The EU aims to ensure the free movement of people, goods, services and capital and regional development. These 28 member states have successfully integrated because of their similar cultural lifestyles.
trillion dollars in 2008 but in 2017 they have a GDP of over 17 trillion dollars in 2017, according to
The European Union consists of 28 member states and has a population of 503 million inhabitants, and a total surface area of over 4 million square miles. The EU has its own currency, the Euro, and the largest single market in the world. It is a global community and power and has a huge influence on our world today in many aspects, and has been slowly built up to what it is today through humanistic ideology , common interests, new structures, treaties, economic policy and the attempt of equality throughout.
This organisation was essentially consists of 5 countries, Indonesia, Malaysia, Philippine, Singapore and Thailand. The main roles for this organisation are to accelerate economic growth, social progress, protection of regional stability and peace and the opportunities for these countries to resolves issues peacefully. Australia has become the first of ten dialogue partners of ASEAN.
Globalization has become one of the most influential forces in the twentieth century. International integration of world views, products, trade and ideas has caused a variety of states to blur the lines of their borders and be open to an international perspective. The merger of the Europeans Union, the ASEAN group in the Pacific and NAFTA in North America is reflective of the notion of globalized trade. The North American Free Trade Agreement was the largest free trade zone in the world at its conception and set an example for the future of liberalized trade. The North American Free Trade Agreement is coming into it's twentieth anniversary on January 1st, 2014. 1 NAFTA not only sought to enhance the trade of goods and services across
The Gross Domestic Product (GDP) average in Romania was 84.94 USD billion from 1987-2014 and reached its maximum point in 2008 at 204.34 USD Billion( Tradingeconomics.com,2015).
After World War II, it was clear that Europe was in need of economic restructuring. The European Community (EC) originated in 1957 an d eventually became the European Union, now made up of 28 member states. (Gerber , 2014). The EU trade bloc allows free movement of goods,
It is a matter of debate as to who has benefited most from these developments. "We have seen multinationals take advantage of the FTA, but the problem is small- and medium-sized enterprises (SMEs) don't have the manpower and resources to do the same," says Sanchita Basu Das, lead researcher for economic affairs at the Institute of Southeast Asian Studies' (ISEAS) ASEAN Studies Center in Singapore. "Around 90% of firms in the region still fall into this category."
Asia Pacific Economic Commission (APEC) was established in 1989, the regional economic forum to take advantage of the growing interdependence of Asia-Pacific region. APEC idea was first brought by former Australian Prime Minister Bob Hawke in Seoul, Korea on 31 January 1989 during delivering a speech. After ten months 12 Asia-Pacific economies met in Canberra, Australia to establish APEC. Initially just 12 countries started APEC and the remaining pacific countries joined in 1991. And continues up to 1998 finally becomes 21 countries in APEC. From 1989 to 1992 , APEC meet as an informal senior officials and ministerial dialogue. In 1993 , former US President Bill Clinton , the establishment the annual APEC Economic Leaders ' Meeting of the cooperation in the region to provide greater strategic goals and direction of approach.Main intention of 21 APEC members to promote balanced, inclusive , sustainable , innovative and secure growth, create greater prosperity of the people of the region by accelerating regional economic integration .
During the period of cold war, neutrality was seen as the best approach for Cambodia to
The purpose of this report is to analyze opportunity and challenges for the association of Southeast Asia Nation (ASEAN) to promote trade and economic integration in the region.
United Nations has been formed, in the year of 2015. As a consequence to this alliance, it was
Hungary’s total gross domestic product (GDP) in terms of purchasing power parity (PPP) for 2014 was $241,596,139,577, equating to $24,498 per capita and ranking
The topic of free a free trade agreement with Asian countries is currently being debated on the floor of the United States Congress (“Trans-Pacific”). The trade is supposed to reduce the tariffs that each country pays on its exported products. Americans are being told the free trade add jobs, provide access to products otherwise not available at a lower cost, but none of this is true. The free trade agreement will give Asian manufacturers an absolute advantage over the American manufacture’s because their wages are very low. The agreement will result in part of the United States gross domestic product or GDP to be redistributed to these Asia countries providing them with the catalyst to Americanization. They will be able to go to
ASEAN (Association of Southeast Asian Nations), the most successful intergovernmental organization in the developing world today. It was preceded by an organization called the Association of Southeast Asia (ASA), which is founded by the Philippines, Thailand and the Federation of Malaya (now part of Malaysia) on July 31, 1961.ASA was replaced by ASEAN later on. According ASEAN’s report, ASEAN was established on 8 August 1967 in Bangkok, Thailand, with the signing of the ASEAN Declaration (Bangkok Declaration) by the Founding Fathers of ASEAN, namely Indonesia, Malaysia, Philippines, Singapore and Thailand(ASEAN,n.d.). ASEAN achieved a new cohesion in the mid-1970s in Southeast Asia after the end of the Vietnam