Relatable Secondary Data

Secondary research methods include analyzing and gathering existing literature on the researchers topic. Secondary research methods can be challenging because the existing literature might not address the researchers questions directly and it might not be current or valid. An advantage to secondary research methods is that it is quick and low cost. The data needed to analyze has already been collected and ready to use. Secondary research methods also might only work for specific topics where the data is cannot be collected ie. Government data.

Primary data is when you collect and gather the data first hand in the form of a questionnaire, survey, telephone or interview. This data is specific to the company and did not exist beforehand. Sometimes referred to as field research.

Secondary research on the other hand involves the comments written about a primary source; including interpretations, discussions or other studies by other researchers. The researcher does not have access to the primary source used in secondary research and relies solely on information interpreted or analyzed by another person. For example, if an interview is being conducted and the researcher records informant comments, the researcher is using primary research. But if someone else tells the researcher what the interviewer has said, secondary research is being used. Examples of secondary research or secondary sources include; articles, scientific journals, essays or academic books.

Although, there are some disadvantages about using secondary data. For example, if the expert collecting the information had other purposes in mind or if the data is interpreted in a different way could affect the validity of the research analysis. Also, the person or people collecting this data may only capture the information needed to prove their point or even manipulate the statistics. Nonetheless, a secondary data analysis is a suitable option because of the reasons previously mentioned, albeit probable disadvantages exist.

Thirdly the Business would need to collect Secondary and primary Data is data. Primary Data is a Data that is gathered by the researcher himself/herself. Secondary Data is data that is collected by someone else for another purpose.

A secondary source are reviews, summaries, or discussions of primary sources. The secondary source is not present during the original data collection and often gives their own perspective on the research.

The report could serve as an industry research that could be leveraged by individual charitable organization, social welfare organization, business league, etc. It could also serve as a

Primary data- this data does not exist, it requires the researcher to communicating with people or making observation about people and situation in order to generate the data. Although it is much harder and time consuming compare to secondary data, it is the most valuable resource for the company since it targets the specific problem that the company has.

Sociologists use the secondary data to be able to find many old data that can be reused and researched much like an archive. In the data that the sociologists use can help them prove their hypothesis and relate their current researches and see the history. With the data, it is not usual for one body of the data to lead to hundreds of secondary

In the article ‘Data Collection: Primary Research Methods’, Christ (2009) wrote that, the responsibility for collecting data under primary research falls to the marketer. Marketers can select two basic approaches to collect data using primary methods:

When conducting research, when is it conducive to use primary research over secondary research and vice versa? Both research techniques are viable and beneficial. They each have purpose and can be used as a marketing research template when conducting research. Both techniques are equipped with tools that can be used to guide a researcher through the research process. If these tools are properly adhered to, the research process can be seamless and quite effective. Moreover, market research can assist a researcher in making accurate decisions and improve the chance of success. This paper will explain the difference among research tools used in primary and secondary research. It will also depict the

The organization where I work is in the construction industry. We are involved in projects from cradle to grave. One of our key performance initiatives is safety. Safety performance directly impacts the company’s P&L, program and project performance, and can dramatically effect employee morale. Safety programs are a necessity in the industry and massive amounts of data are tracked on safety performance. Most of the data collected is used for descriptive analysis.

Related to the cost concerns are the difficulties associated with actually carrying out the research. A major advantage of secondary marketing research is its lower cost relative to primary marketing research. While some market research reports cost thousands of dollars, there are numerous secondary market research sources which cost considerably less, so that an organization can adjust its secondary marketing research demands to fit the company budget. Another cost-related advantage of secondary market research is that the costs are known and fixed. Primary marketing research, on the other hand, typically involves a range of unknown costs, such as overtime, hiring outside companies to help analyze your information and more. Another advantage of secondary marketing research is that it is already converted into charts, demographics, and organized whereas primary research must be processed prior to understanding and interpreting. The major disadvantage of secondary research is that it was not specifically conducted to address the organization 's specific problem or concern. Other disadvantages include a comparative lack of timeliness, relevance, and accuracy.

Secondary data is the data which is already collected by someone. The secondary data was collected from annual reports, company past Records, journals, magazines and company website.

Pros: It is very cost efficient, it provides you with a great overview of the market. The data collected is also based on actual sale figures or research that has been conducted on large samples.