Relationship Between Media and Society

The mass media has become a big part of our society and its counterparts. In a time span of 50 years this medium has influenced society to an extent where it has created wonders. This immaculate tool can control almost every action we perform, from speaking to the actions that every human being performs in society. The mass media has brought upon a new era of idea's and changes in the world we live in. As we analysis media in depth we will find many aspects of media which overlap and some of the smallest factors and aspects of media, which create the biggest impact on society.

Since this presentation should be related to the specific part of the journalism, the newspaper journalism, I decided that it would be suitable to present a story, showing how the journalism can change, manipulate and have serious impact on the society as well as on the stability of the country itself. A story, how a single article can save people from life time of imprisonment and prove a government guilty.

The media affects our society in several ways and control the direction of society. Television is a source of media that has a strong effect on society today There are both positive and negative impacts the media has on society. The TV news erroneously cover its communities by having most of its stories about police brutality and violence of racial tension. Considering the current influence of media, we need to agree on the fact that media plays an important role in shaping up

In a world overpowered by television, magazines, phones, and computers, media influence our society and have become an important part of our daily life. Trying to escape from media is impossible, because wherever we go media will always find a way to capture our attention. People who are dependent on the media are being affected by it unknowingly. Although there are many negative aspects of media, society depends on the persuasiveness of the media.

Media holds a tight grip on society; it influences daily living, and its contents alter a nation's values and opinions. Possessing the power to control how an entire population thinks, can be a blessing and a curse. But it is in that persuasive nature, that we can shape an informed and well-rounded society.

The two articles that I chose, Freedom of Press for Whom? And Diversity around a democratic core: The universal and the particular in journalism, the main ideas of the articles are to draw attention to how the public follows journalisms as well as politicians. Both of the articles discussed that media and journalism are a form of communication. Thus, they both provide information about news related topics to the public. This way the citizens would have a way to have a voice and participate in debates.

The media currently serves many integral purposes in the correlation of the systems and the parts of the society. The media plays a broad role that is critical to the formation and the society set-up in the community. The mass media is the mirror reflects the way of the lives of the people in terms of the politics, Governance, religion, cultural beliefs and the economical status. It serves as the platform for passing relevant and critical information in education, entertainment, technology, business advertising & marketing as well as family issues and relationships.

In today’s society mass media has such an influence whether it is positive or negative. It plays an important role in our everyday lives. Mass media affects everyone in the world.

One can view the media as a site of change, but also as means of perpetuation of ideologies and norms. Media use images, words, characters and representations to convey ideas and values(Geraghty, 2000). Media representations are constructed and play an important role in conveying ideas and ideologies. The media always had an important impact on people’s perceptions about the world. In previous generations, even during the last two decades of the 20th century, the great majority of the social forces that were affecting our self-perceptions and thus our personal identities were parents, schools and communities. The media usually sent healthy messages about who we were and about the world we were living in. Any bad influences that of course

The media industry is the state of our actuality. Society expects for the news to keep them informed on what is going on around the world. There are several different kinds of media; there is the newspaper, radio, and television. Each category has its own different stage that has modeled the media to be as influential as it is in society today. Along with all other forms of media, newspapering has played a huge role in the way society view the media industry. Through time many changes have occurred, are occurring, and will continue to develop in the future. The media have an immense impact on society.

Effective journalism advocates for the reporting events, as they happen to reserve judgment for the audience. Recently, the notion of effective journalism has been a complex concept to implement. The modern journalist has made it his responsibility to manipulate the facts, readers’ emotions and provide the user with the appropriate conclusion to arrive at. According to Paul and Elder (2012), journalism is not all to blame for all of this biased. The society, in particular, has played a large part in the manipulation of facts. The authors argue that journalists have various responsibilities apart from delivering facts (Paul & Elder, 2012). Lots of consideration go into the provision of facts for the masses, for instance, the journalist has to consider protection of the reader, the government’s reaction, stakeholder and the standing point of his or her company.

In their book ‘The Elements of Journalism’ Kovach and Rosensteil highlight this point ‘The news media help us to define our communities and help us create a common language and common knowledge rooted in reality. Journalism also helps identify a community’s goals, heroes and villains.”

It is without a doubt that the Globalisation of the media has increased our access to information about people and events around the world. However, during the process it has also shifted issues on what should or should not be in the public domain due to media ownership led by Western media corporations. The media shape is reconstructing itself, forming a singular global body playing an essential part in our democracy socially, politically, economically and culturally. Due to this, the effects of globalisation towards Journalism have become very debatable to whether it is benefiting the practice of journalism or hindering it. During the course of this essay, it will explore the affect globalisation has on the media (especially journalism), the affect of media ownership and how new technologies have influenced journalism.

Media influence is the force by which ideas are injected into people’s lives shaping the very culture of society. This influence is masqueraded through hidden media message, resulting in a change in its audience which can be positive or negative, abrupt or gradual, short term or long term. Although mass media’s influential effect can reach a wide ranged audience as an agent of socialization the responsibility to contain what it releases has not been of importance. “The media’s socially significant obligations are formally ignored.” (A.S. Zapesotskii, 2011, p 9). Media messages can be exerted through many different outlets such as TV shows, music, movies, commercials, news, magazines, games which are all gravitated to entertain audiences ultimately offering personal gratification that can sometimes blur the lines between reality and

The belief that journalism is in decline has triggered major alarms, because society needs an informational environment that is easily available to all citizens such as newspapers. There is a large body of journalist that suggests that if television has taken over from the press as our main source of news this may limit our capacity to learn about public affairs; newspapers are believed to be far more effective than television at conveying detailed information necessary to understand complex and detailed issues. There is also widespread concern that if journalism fails as a profession it will not be able to reach large sections of the community, particularly younger or less educated readers. This may reinforce a growing gap among citizens between the information that they receive.