Report on Bata

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COMPANY PROFILE 1.0 Background/History of Bata SHOE COMPANY A company that sustains over a span of 100 years and still marks its presence in the world market is Bata. As one of the famous global businesses in the world today, Bata Shoe Organization was founded in 1894 by Czech businessman Tomas Bata in the city of Zlin, what was then Czechoslovakia. Coming from a family of shoemakers with a long heritage of eight generations and over three hundred years, Tomas Bata capitalized on knowledge, expertise and skills to propel his newly founded company forward. It is now the world’s largest manufacturer and marketer of footwear operating across the globe. Today the Bata Shoe Organization is a sprawling geo-centric company…show more content…
From supporting nationwide sports sponsorships and disabled persons to addressing environmental concerns, scholarship programs, charity contributions etc – Bata has always supported individuals and communities in need. Partnerships with other voluntary and charitable organizations are another prominent feature of Bata’s corporate social responsibility. Since its inception, Bata Shoe Company (Bangladesh) Ltd. has strived towards one goal – customer satisfaction. With the vision of building a worldwide family of satisfied customers and dedicated workers the legacy of Tomas Bata continues strong and unabated to this day – the tradition is safe. In our strategic analysis we’ll examine the way it satisfies ahead of other players in the shoe market. |Year of Establishment |1962 | |Total Manpower |1433 | |Production |25,744,000 pairs | |Annual Turnover |581 million tk. | |Number of Brands |40+ | |Number of Dealers

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