Representation in TV Essay

The media has taken the stereotype of youths, the way the public view youths and the way in which youths view themselves, and exploited the idea, turning it into nothing, but a delusional monster. The youths of society are tomorrow’s future leaders, inventors and scientists, eager to learn and offering new perspectives. The media however, has hijacked the appearance of teenagers, constructing a distorted idea, and warping

In the article “TV’s Negative Influence on Kids Reaffirmed” by Jeffrey M. McCall, he addresses the issue of how TV has a negative influence on children. McCall states that young children and toddler’s cognitive ability do not develop as well when they have a television in the background while they are playing and interacting. McCall also argues that TV has a very influential role in the teenage pregnancy rate and how early teens become sexually active. To further prove his point, McCall proclaims that children and teens that are exposed to large amounts of television and video games become socially awkward and have issues interacting in society. McCall also says that the networks are rating their own programs carelessly, which is leading to shows that should be restricted by a V-chip being watched by children, rendering the restricting system null and void.

Do you ever watch the Super Bowl for its commercials? Have you ever bought a more expensive product because you had seen its advertisement? If the answer is yes, then you might have been a victim of today’s marketers. Jean Kilbourne, the author of “Killing us Softly” stated in one of her lectures, “The influence of advertising is quick, cumulative and for the most part, subconscious, ads sell more products.” “Advertising has become much more widespread, powerful, and sophisticated.” According to Jean Kilbourne, “babies at six months can recognize corporate logos, and that is the age at which marketers are now starting to target our children.” Jean Kilbourne is a woman who grew up in the 1950s and worked in the media field in the 1960s. This paper will explain the methods used by marketers in today’s advertising. An advertisement contains one or more elements of aesthetics, humor, and sexual nature.

When you picture a teenager you picture fighting, drinking, or answering back, am I right? However, this is simply not the case. Sure there is the minority of trouble makers. However this minority is exaggerated due to the news showing only this behaviour. This stereotyping has found its audience and crept into television shows and series. This has led to the creation of a mockumentary called “Summer Heights High” which has unfairly represented teen

Television has increasingly become the quintessential epicenter of communication, since its invention, in 1927. At any moment in time 2.5 billion people are viewing some form of television broadcast (Ballard). Modern society has introduced various categories of television. These variations range from educational to violent. This broad spectrum makes it hard to generalize the effects it has had on American youth; however, television seems to have increased moral and intellectual degradation. Through violent shows and monotonous news broadcasts, American youths have become desensitized to the poverties, and hardships of the world. This desensitization has had several, and moreover negative, moral impacts on the youths of America. Nevertheless,

‘Feral’, ‘unruly’, ‘out of control’ are all examples of how teens are represented in media. These examples are all from one short program (current affairs). Are youth really as bad as how the media portrays them to be? The answer is literature.

Different age groups tend to be represented in different ways in the mass media. Children (up to the age of about 14) are often presented as consumers of toys and games, are generally presented in a positive light. However, the youth (from around the age of 15 to the early 20’s) are often portrayed as a ‘problem group’ in society, and as a major source of anti-social behaviour, particularly youth working-class, and especially African Caribbean, males. This is highlighted in Item C as it is encouraging the idea that the youth are being portrayed as a source of a lot of problems and crime in today’s society.

In conclusion, broad review of rough TV by kids can possibly bring about more noteworthy forcefulness. Youngsters who view programs in which savagery is extremely sensible, every now and again rehashed, remunerated, celebrated, defended, or unpunished, will probably mimic what they see. This is because of their failure to recognize dream and genuine living, and their powerlessness to completely separate in the middle of good and bad. Numerous studies affirm the connection between the broad survey of TV savagery and negative behavioral and social ramifications. Is the measure of savagery persuasive, as well as the connection and connections depicted through scenes of brutality may have genuine effects on the viewers? Through characterizing the

One example why today’s youth is being hooked on media is the TV channel, Adult Swim, which is the nightly block for the channel that most kids watch during the day, Cartoon Network. I can say, from personal experience, that Adult Swim is the first broadcaster to truly embrace the digital platform of the internet. When we look back on some of our most cherished forms of media content from our childhood, we don't just think about the music or the laughs or the rest of the emotions that they evoked. We cherish these films, TV shows, and bands because of their ability to capture the spirit of our youth. Not everyone looks back on The Beatles and wonders what the 60’s were like or you don’t look over The Breakfast Club without constantly thinking

In today’s society, is the media mirroring our behavior, or are we mirroring the media’s portrayal of us? That question was posed in the documentary “The Merchants of Cool”, narrated by Douglas Rushkoff. This program examined the teenage culture and how the media is used to manipulate and portray our generation. With examples from Sprite, MTV, WB, and other massive media outlets, evidence is shown that our media-teenager relationship is tainted with sex, music, rebellion and a broad image of what it is to be “cool”. Most of the images portrayed of teenagers aren’t the best. With TV shows such as “MTV Spring Cruise”, teenagers are shown as sex-driven, reckless kids. TV corruption is just one of many examples of the blurred line between reality and perception in media and advertising.

Behavioral: Benefits - Show-off, being popular, being sexier Attitude toward product - Positive, sexual attractive, American lifestyle Not many companies use mass marketing these days. Instead, they practice target marketing by identifying market segments, selecting one or more of them, and developing products and marketing mixes tailored for each. A&F is a successful brand that targets the A&F, Analysis Report young generation market precisely. Based on our survey, A&F has achieved phenomenal success by portraying a brand image that comprises a series of very attractive imagery. Teenagers see a lot of this imagery through advertisements; however, what influences them most is their peers (Goodman & Dretzin, 1999).

96.7% of people in the United States own a television. The majority of those people have at least one show that they watch regularly. In some cases, it’s even more than that. It’s obvious, at least to me, that TV shows and their characters are incredibly important to people. They have become more than just a source of entertainment. TV shows are important to people because they encourage representation, give people something to look forward to, and dive into moral issues.

In the Frontline documentary The Merchants of Cool, the relationship between major media conglomerates and their hedonistic teenage customers is examined through exploring the different tactics industries use to discover and market the next “cool” thing. Industries maintain what the documentary refers to as a “feedback loop” with their customers, which is a cyclic, supply-and-demand relationship that blurs the line between fiction and reality. It has become impossible to tell which side is imitating the other: who do the products and trends that define popular youth culture belong to? What's more, are the sexual and aggressive hormone-fueled behaviors on television and in music intrinsic in adolescents or are they artificial ideas? If these

American actress, Lisa Bonet, once said, “What saddens me is the corruption of youth and beauty, and the loss of soul, which is only replaced by money.” Today’s television shows are decaying into more polluted and inappropriate ideas, which are then presented worldwide. This is a negative influence on not only young people, but also society as a whole. How can it be expected of youth today to be appropriate role models to future generations with such corrupt influences? With the filth, dishonesty, and abuse of freedom of speech, reality television ultimately does more harm on today’s society than good.

In "The Merchants of Cool", the relationship between significant media combinations and their teenage clients is analyzed through investigating the diverse strategies commercial ventures use to find and market the following "cool" thing. Commercial ventures keep up what the narrative alludes to as a "criticism circle" with their clients, which is a cyclic, supply-and-request relationship that hazy spots the line in the middle of fiction and reality. It has ended up difficult to tell which side is copying the other: who do the items and patterns that characterize prevalent youth society have a place with? Besides, the sexual and forceful hormone-energized practices on TV and in music characteristic in youths or would they say they are counterfeit