Research In Motion Simulation

One of the major challenges facing Apple was to get the appropriate replacement of the company’s visionary Chief Executive Officer (CEO) Steve Jobs who died on October 2011. The CEO was responsible for turning Apple into what it is today. Apple is in this case challenged to purse the strategies employed by Steve, that propelled the company to new heights, and which saw the company become a

The purpose of this report is to give an analysis of the major issues that Apple Inc is facing or may face in the future. It includes an overview of the company in terms of external and internal issues and later gives recommendations on how certain issues can be resolved or prevented. The report first gives a brief explanation on the methodology that has been used and is followed by the main findings from the research. The findings include a description of the issue as well as each issue being analyzed through one of the six perspectives. It later follows conclusions about Apple and leads to recommendations that can be followed up to fix certain issues.

In The Wall Street Journal, tech reporter Daisuke Wakabayashi (2014) describes how Apple is expanding its reach into the business market. “The iPhone has replaced the BlackBerry as the mobile phone of choice, as the iPad assumes tasks once reserved for PCs,” (Wakabayashi, 2014). Wakabayashi (2014) noted that “Apple is going mainstream” when it comes to the corporate world, and he profiles multiple large enterprises — including SAP, Nordstrom, and Cisco — that have rolled out iOS and other Apple devices to their

Making decision is a concept that can identify in response to threats and opportunity to maximize the performance of the organization. First of all, a response to threats occurs when events inside or outside the organization are affecting organizational performance and manager are searching for a way to increase performance. In this case, the threat that facing BlackBerry is that all other company have an area to focus on and increase the performance efficiently, but Blackberry are lacking the knowledge to use this opportunity to make a good decision that are “ running hard to make things more efficient”(McDiarmid, 2015, p.1). “BlackBerry Ltd has made no secret of its intention to shift away from consumer devices and focus on its BlackBerry messenger and enterprise server products”, Moreover, Chen focus on the returning to basics approach that shift company attention and focus

Lastly, in regards to disruptive innovation, we produced a product that was too sophisticated too fast. People weren’t ready for the BlackBerry when it first came out causing it to be too complicated for many consumers in the market. Yes, we

There are a multitude of resources available in assessing this situation. First, to understand the positions of both parties, there are the articles provided in the assignment description and a seemingly endless pool of articles available online and in print about this issue (some of which are cited at the end of this paper) . Additionally, we have the articles and reading from class to help us frame our thought process and the positions and needs of the stakeholders in this situation. Finally, at least in my case, I have the resource of direct experience of Apple employees, myself (Apple retail in 2007-2008) and my brother (Apple product engineer & manager, 2007-current).

The audience of this article can be newsweek magazine’s reader, business man, politicians, computer and google workers, the employees and employers from Apple and lastly the general public with some degree of education.

Mike Lazaridis, RIM’s CO-Chief Executive Officer, was a passionate advocate for the power of basis science to improve and transform the world. With his engineering degree, Lazaridis is responsible for product strategy, research and development, product development and manufacturing. Jim Balsillie with more charismatic and outgoing personality brought his wealth of business knowledge to RIM. With such strong leading executive team, RIM had achieved a great employee growth by department from Fiscal 1999 to 2001. (exhibit 3) Moreover, RIM has a well-developed corporate culture that celebrates achievement, creativity, and risk taking. Employees at RIM were well compensated and motivated by various benefits, at the meanwhile, RIM is also famous for its corporate giving to the communities.

Apple (NASDAQ:AAPL) is one of the world leaders in the research, development, marketing, sales and service of personal digital music & video devices, in addition to personal computers globally. Its' innovative music and digital content delivery service, iTunes, has sold over 1 billion songs to date. As of the close of their latest fiscal year the company generated $156B in Sales and generated a Gross Profit of $68B earning a Net Income of $41B (Apple Investor Relations, 2013). The intent of this analysis is to evaluate Apple's strengths, weaknesses, opportunities and threats (SWOT) and provide an analysis of each. The cause, impact and recommendations for each specific strength, weakness, opportunity and threat are provided along with an action plan of how to maximize strengths and opportunities and mitigate the effects of weaknesses and threats. The Apple brand is among the most valuable in the world and its ability to innovate with successive product generations unmatched, yet this has led to a high dependence on its iPhone and iPad platforms, to the exclusion of entirely new businesses. The Apple iTunes platform and ecosystem delivers 30% of all profits and a significant portion of overall revenue, making this single business a stabilizing force in their strategic product and services roadmap (Apple Investor Relations, 2013). Despite these challenges however Apple continues to attain

We chose to research Apple Incorporated, one of the most innovative companies of our generation. It is safe to say that nearly every one in the US and many foreign countries have used or at least heard of Apple products. We will be looking at the macroeconomic variables that impact Apple’s business as well as how the current developments in the industry have impacted Apple’s financials and we will also look at how Apple competes with other firms in the same industry.

Shakespeare said – „What‟s in a name?‟ Everything..!! BlackBerry – an exotic looking fruit with wine like taste. How did that fruit become associated with terms like business, emails, internet on go? How did BlackBerry – which has become a sort of cult, have its fruity name from? One would think that probably the CEO, Mike Lazaridis or somebody influential from RIM was partial to the seedy fruit. Which “surprise” “surprise” isn‟t True. It‟s got a more logical origin to it. In 2001, RIM

Nowadays, Apple has positioned itself to be an innovator in the personal computer industry and Apple has developed by offering modern products compared to its competitors. According to Apple’s mission statement last year, “Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App store, and is defining the future of mobile media and computing devices with iPad.” (Business Management,

With Apple being so far ahead of their competition, the only problem one can foresee in Apple’s future is how long they can sustain such innovation before they plateau. Apple does a phenomenal job at releasing their innovative products before their competition, but if their innovation cannot hold steady, this may lead to changes in demand for their products considerably. This can be seen with their release of the iPhone, the first successful touch screen cellular phone. Although people swarmed to the iPhone when it was first released because of its advanced technology, as the years have passed, other similar designs, including those with android and windows based operating systems, have drawn a considerable portion of the market. A clear representation of Apple’s attempt to regain some of this market can be seen when the iPhone was released to Verizon Wireless’ customers in

February 29, 2012 saw the stock of Apple Inc. reach a market capitalization of 500 billion dollars, and enter "extremely exclusive territory, making it one of the five most-valuable companies at any point in history. Only Microsoft, ExxonMobil, Cisco, and General Electric have ever surpassed that mark" (Goldman, D. February 29, 2012. PP. 1). Apple's success in the technology industry has been the result of the entrepreneurial vision of the now departed Steve Jobs, and the efforts and dedication of arguably the industry's most ingenious and brightest employees. While Apple's portfolio of products is plentiful: iPhone , iPad, Mac , iPod , Apple TV, the iOS and Mac OS X operating systems, and iCloud (Apple Inc. October 26, 2012. PP. 3) ; the iPhone is the epitome of the innovative capacity of the technological giant. "Five years after the company said it planned to reinvent phones; the iPhone is the top-selling Smartphone in the world" (Guglielmo, C. February 15, 2012. PP. 1). Moving forward though amidst an industry of rapid change and adaptation, will Apple continue its dominance of the field and of the Smartphone market?

This paper presents a case study of Apple Inc. Apple Inc. is a technology based corporation with emphasis on computer software and hardware (MAC and Apps), tablets (IPad), smart phones (IPhone), and mp3 plays, (ITouch). Apple Inc. has grown tremendously over the years and ever since 2001 has expanded its brand and retail stores to over 375 stores/outlets globally. The business has seventy two thousand eight hundred employees in thirty eight countries. Apple Inc. has truly become one of the most efficacious corporations within its field behind or competing with Microsoft and Google Inc.