Research Paper Marketing Plan

PetSmart is one of the largest specialty pet retailers of service and solutions for the lifetime of pets. More than 1008 stores are open in the United States and Canada that provide pet foods and supplies that are priced reasonably. PetSmart provides all types of services for pets including pet training, pet grooming, pet boarding and adoption services. In addition to providing impressive value PetSmart has the broadest, deepest product range in the industry, including thousands of products exclusive only to PetSmart. Every year PetSmart takes care of the grooming for hundreds of thousands of pets in what PetSmart calls its PetSmart Salons. These animals are groomed and pampered by stylist who have

A business must be highly competitive in the business markets today. For a business to grow successfully, remain sustainable, and competitive a business needs a good understanding of a marketing plan, and the knowhow to put the concepts to work for the business achieving a successful marketing strategy. Remaining successful when an economic growth has leveled out shows a sustainable business. Competitors that follow the same marketing concepts will need to develop a good marketing plan, and implement the concepts into a marketing strategy to remain a competitive business. A good marketing strategy contains a marketing plan describing the products offered, and taking into account

Marketing is essential for every business, be it a small household business or a large multinational group. All businesses depend on marketing in one way or the other. Setting of goals according to entrepreneur’s visions marks the starting o f the plan. It is better to do proper research and documentation before launching a product in the market or else the results will not be according to one’s thinking. Raymond Morose is the owner of Pet Palace and has been running this business for the last 44 years (Manta, 2010). Raymond Morose is running the business with a small staff but is very clear about his goals, as he has set his goals according to SMART approach. SMART stands for specific, measurable, achievable, relevant, and time-based and

There is a shortage of all health care professions throughout the United States. One shortage in particular that society should be very concerned about is the shortage of Registered Nurses. Registered Nurses make up the single largest healthcare profession in the United States. A registered nurse is a vital healthcare professional that has earned a two or four year degree and has the upper-most responsibility in providing direct patient care and staff management in a hospital or other treatment facilities (Registered Nurse (RN) Degree and Career Overview., 2009). This shortage issue is imperative because RN's affect everyone sometime in their lifetime. Nurses serve groups, families and individuals to foster

The national shortage of Registered Nurses (RNs) has helped generate formidable interest in the nursing profession among people entering the workforce and those pursuing a career change. According to a report issued by the U.S. Department of Health and Human Service in 2002, the national population is continuing to grow and age and medical services continue to advance, so the need for nurses will continue to increase. They report from 2000 to 2020 the predicted shortage of nurses is expected to grow to 29 percent, compared to a 6 percent shortage in 2000. With the projected supply, demand, and shortage of registered nurses and nursing salaries ever-increasing, the nursing profession can offer countless opportunities. But first one must

The United States healthcare industry faces many challenges everyday, such as the rising cost of care, medical errors, access and quality problems etc. Within the next few years, the United States will experience a shortage of Register Nurses (RNs). “Registered Nurses are considered one of the largest health professions in the health care industry. The Nurses duty is to provide direct patient care and can be done in a hospital, public health facility, nursing home and many other different settings. Other services included are patient education on disease prevention, administering treatments and promoting a healthy lifestyle.” ("The Future of the Nursing Workforce: National- and State- Level Projections 2012-2025”) The shortage will occur due to Baby Boomers aging and the demand for health care will dramatically rise. With the baby boomers aging, Registered Nurses are at the top of the list for demand in health care. Unfortunately the supply and demand does not meet. “According to the Bureau of Labor Statistics’ Employment Projections 2012-2022 released in December 2013, RNs will increase of about 526,800 within that time frame but will still have job openings of 1.05 million by 2020)”("Nursing Shortage") Indicating that there is no growth between 2012- 2022. There are multiple factors to this shortage and one of them is that nursing schools across the nation are struggling to increase the capacity of students to meet the rising demand. Considering the fact

The Oklahoma Board of Nursing (OBN) provides information to the public about the services of the Board of Nursing (OBN, n.d.). The purpose of the OBN is to “safeguard the public’s health by ensuring that licensed nurses are qualified and competent to practice” (OBN, n.d.). The public has access to the OBN to inquire on current licensed nurses, Nurse Practice Act, and guidelines about nursing care (OBN, n.d.). The American Nurses Association (ANA) is the “only full-service professional organization” that represents registered nurses’ interest through associations and partners (ANA, 2014). Their mission is “nurses advancing our profession to improve health for all” (ANA, 2014). They promote nursing practice by setting high standards, promoting nurses’ rights, leading a realistic outlook of nursing, and “by lobbying the Congress and regulatory agencies on health care issues affecting nurses and the public” (ANA, 2014). The National League for Nursing (NLN) is an organization for any nursing-related faculty offering “faculty development programs, networking opportunities, testing and assessment, nursing research grants, and public policy” (NLN, 2013). Their mission is to “promote excellence in nursing education to build a strong and diverse nursing workforce to advance the nations health” (NLN, 2013).

Possible solutions to the shortage crisis can include multi-state partnerships among community colleges and baccalaureate programs to bridge the gaps between programs offering associates and Bachelor of Science in Nursing (BSN) degrees. Alliances of nursing programs from institutions around the state — including an alliance of rural programs — to share curriculum, administrative resources, faculty, admissions standards, and relying on Web-based instruction and mobile simulators to maximize reach; and a focused program of distance-learning, Web-based simulation and other approaches to overcome geographical challenges are possible solutions. The other initiatives include conduction of seminars and campaigns in order to spread awareness regarding the opportunities offered by the nursing profession (Huber, 2006). In February 2002, Johnson & Johnson launched the Campaign for Nursing's Future, a multimedia initiative to promote careers in nursing and polish the image of nursing. This multimillion dollar effort includes television commercials, a recruitment video, a Web site, brochures, and other visuals.

There is a crucial need for Nurse Practitioners, especially in an area of shortage such as in the state of Missouri. The trending search for NP’s is at an all-time high. Although the need is great, there continues to be restrictions on NP’s License in regards to practicing. Many of the restrictions make it hard to practice at one’s full capability. My dreams of becoming a Nurse Practitioner still gives me hope with fears at time. Continuing to network in order to help with marketing my skills and resume for a position after school appears to be mandatory.

What impact does the implementation of the national nurse residency program (NRP) for bachelor of science in nursing-prepared nurses, developed and coordinated by the University HealthSystem Consortium (UHC) and the American Association of Colleges of Nursing, have on increasing the nursing retention rate of graduate nurses one year

The shortage of registered nurses (RNs) in the United States has been a cyclical topic dating back to the 1960s. Only recently have employers in certain regions of the nation stated a decline in the demand for RNs. Consequently, according to the American Association of Colleges of Nursing’s (American Association of Colleges of Nursing [AACN], 2014) report on 2012-2013 Enrollment and Graduations in Baccalaureate and Graduate Programs in Nursing, American nursing schools denied admission to 79,659 qualified applicants from baccalaureate and graduate nursing programs in 2012. The reported decrease in job availability and rejected admissions has left many individuals to question if the nursing shortage still exists. On the other hand, some

I am writing to inform you of my interest in the Master’s of Science in Family Nurse Practitioner Distance Learning Program at University of Cincinnati. I have submitted my application with applicable documentation.

The United States (US) is currently facing a nursing workforce shortage that is expected to intensify as the population ages, the need for healthcare grows, and the nursing workforce ages and retires. The role of the nursing workforce is being redefined as new health care delivery models are developed and reimbursement strategies are amended. The emphasis that the Affordable Care Act has on health maintenance and illness prevention is providing new opportunities for nurses and is expected to increase the demand for Registered Nurses over the next decade (U.S. Department of Health and Human Services, 2014).

Improving education and training is one of the strategies to address nursing shortage. Increase in federal funding to compensate current faculties and graduate students faculty is essential in addressing the issues. This will decrease vacancy rates and help to improve workload. Development of a program among regional and statewide nursing schools is another factor to consider. This promotes joint efforts with faculties allowing them to make use of resources efficiently which also assist in students nurse advancement. Moreover, it

There are over 1.1 million men and woman amateur and pro bodybuilders alone in the United States. The IFBB has competitors age ranges from as young as 16 years to as old as 83 within a range categories for competition, The NutiBullet Pro is a necessary tool to assist the competitors in preparing for competitions fulfilling a need for a quick, convenient and easy way for bodybuilders to create their protein shakes, whey smoothies or one of their required 6 to 7 meals a day.