Research Plan For Mckinsey's Growth Tech Develop A Clear, Singular, And Compelling Articulation
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We are delighted to propose a research plan to help McKinsey Growth Tech develop a clear, singular, and compelling articulation of its strategy and brand.
We look forward to working in close partnership with you and building on your initial thinking and work to craft a strategic roadmap toward powerful positioning.
1. Introducing Greenberg Quinlan Rosner
Greenberg Quinlan Rosner is one of the world’s leading companies providing communications advice and strategic opinion research for corporations, political campaigns, government leaders, and NGOs.
For more than 35 years we have helped major organizations and their leaders improve their understanding of the public opinion currents affecting their corporate, political, and cultural environments, and have provided actionable insights so they can strengthen the effectiveness of their operations, communications, and campaigns. We are privately owned, have 40+ employees, and offices in New York City, Washington, D.C., London and Toronto.
Greenberg Quinlan Rosner Research is uniquely placed to conduct this project on your behalf.
Experience working with McKinsey & Company and helping other practices sharpen their positioning and identity. We have worked with McKinsey since 2004 on overall reputation assessment and tracking; we have also conducted mandates for a range of practices, including infrastructure, UK private equity, North American Electric Power and Natural Gas, specific studies on talent attraction and recruitment,