Essay on Retail Shopping

965 Words 4 Pages
Retail Shopping Retail shopping is the selling of goods, and services on the Internet, directly to customers. As researched, during the past few years, the population of retail shopping has dramatically increased. As the popularity grows, the web has rapidly become a multibillion-dollar source of revenue for the world's businesses. In this paper, I will analyse the factors that influenced the increasing popularity of retail shopping.

Retail shopping is a
…show more content…
In retail shopping, some retail stores (sites) sell items in a specific category, such as entertainment, while others provide a wide variety of products for consumers. This would provide customers an additional convenience in shopping, as it would help consumers to access to retail stores that they wanted. Doing this, shoppers would just need to simply enter what they're shopping for, related retail stores would then appear in the screen immediately, which allow them access those stores much easier and less time-consuming. Moreover, consumers can order the product whilst seated in front of the computer, and simply enter their 'billing and shipping' information. Also, retail shopping has the ability to interact and provide custom information and ordering. These factors would certainly attract more consumers to shop at 'Net' and hence increases the popularity of retail shopping.

Retail shopping would allow retailers to have global reach to its market, which would then provide a much larger target market. This is because Internet is connected worldwide. This would allow anyone to access those stores to purchase, no matter if they were overseas or local customers; hence it would increase the popularity of retail shopping.

Retail shopping would allow lower marketing costs to
Open Document