Retailing and Sample Business Plan

The purpose of this business plan is to raise enough money to open and run a

The business plan is intended solely for informational purposes to assist you with a due-diligence investigation of this project. The information contained herein is believed to be reliable, but the management team makes no representations or warranties with respect to this information. The financial projects that are part of this plan represent estimates based on extensive research and on assumptions considered reasonable, but they are of course, not guaranteed. The contents of this plan are confidential and are not to be reproduced without express written consent.

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Our customers loved that we knew what they wanted and recognized them as our loyal

“The infant’s and children’s clothing retailing industry has achieved steady growth over the past five years, amid difficult retail conditions.” ("Market Research Reports & Analysis | Ibisworld AU”). With current value growth of 5%, the industry is stronger than the review period of CAGR of 4 %, and is the fastest growing category among the apparel industry, with girl’s clothing dominating 41% of sales, followed by boy’s clothing 39% and infant’s clothing

Target has a wide variety of clothes that appeal to a wide variety of people. The main segments of their targeted consumers are women, men, and children. The sub-segments in women’s clothing are active wear, youth, or maternity. Active wear are for women who are looking for comfortable clothes to workout in. Youth are for casual or business casual people to wear on a day to day basis. Maternity clothes are for women who are pregnant and looking for clothes that are bigger. Men sub-segments include active wear and casual wear. Both sub-segments serve the same purpose as the women’s. Children sub-segments include infant, toddler, and school uniforms. Infant are usually gender-neutral clothing for all babies. Toddler clothing are for kids around

I will organize the business as a limited liability company. This business plans outlines the company structure, the services offered, an analysis of the market, the marketing plan for the business, the management summary, and the financial analysis.

great quality, have great customer service, and are fully aware of the nature of our market. Our

Over the past few years, we have expanded throughout the eastern area providing clients with high-end clothing for the junior market. However, the company would like to shift to lower price points for a more diverse audience. Maribelle & Ainsley has designed a more affordable collection for Target, coming April 2019. The company has decided to partner with Target, because it carries such a strong consumer following. Also, consumers are wanting to shop at a superstore, where everything is conveniently available causing them to spend more than they had planned. (Leinbach, 2014) We believe that consumers who are wanting Maribelle & Ainsley clothing, but are unable to afford it can have the opportunity to have a taste of our collections before becoming loyal to our brand. With that being said, the collection will arrive right before Easter weekend to provide Spring clothing to our target market wanting a

Successfully introducing new products or services into the market is vital to the long-term growth of a company (Kotler and Keller, 2009). All Eyez on Me is a men clothing store that sells clothing for the hip hop nation. As a new business it is important to know what the business is all about and what it hopes to achieve in the next five years for it to become successful. The store offers a variety of name brand clothing such as Maurice Malone, Rocka Wear, Bushi, Karl Kani, Phat Farm, Pelle-Pelle, etc. The products are casual name brand clothing that men love and enjoy wearing. All Eyez on Me “will explain the importance of the business

American Eagle Outfitters shines through in the fashion industry. The store is constantly selling the latest styles, while still remaining to maintain a fair price. The Share the Love campaign is a campaign designed to donate money to families who are not capable of purchasing cold weather essentials. This will be done by using 5% of every purchase made by customers as donation money that will be donated to a local charity that has agreed to use the money in this way. The Share the Love campaign is expected to meet the goal of increasing quarterly sales volumes by 10% by generating more customers in general and establishing loyal customers.

There are (3) reasons why I have chosen energy drinks as my NAB. First off, there is a growing market for energy drinks. Red Bull and Monster Beverage Corporation, together, form over 80% of domestic energy drinks volumes by estimates. Dollar sales for energy drinks grew almost 6% to $6.67 Billion in measured channels in 2013, which propelled sales growth for convenience stores (Team, 2014). A growing thirst for caffeinated “energy” drinks, which include the likes of Red Bull, Monster, and Rock star, has spurred a heart-thumping surge in sales. Globally, the energy drink industry has gone from a $3.8-billion business in 1999, to a $27.5-billion

After comprehensive research in to the scrapbooking market, I have discovered a gap which can be undoubtedly accommodated for by Happy Scrappy. We specialise in a variety of uniquely hand crafted scrapbooks which are personalised by the customer using their own photos, and themes or colours. The business will have a range of suggested template designs however, the customer will have the ability to change or create a whole new design using the interactive website.

The first Buster’s Store was set up in 2007, a 1,000 square feet store located in the lobby of Empire Centre in Kennedy commercial district. This store is solely owned and managed by Lydia Chan. With fully focused and correct business strategy,

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