Review Of Richard Louv 's Last Child On The Woods ( 2008 )

1546 Words7 Pages
The twenty-first century fills itself with fast improving technology that alters people’s lives. The world adapts to technology as a normal way of life and without it, people are considered “out of this touch” or unknown. Society has become too reliant on their smartphones, televisions, and video games that they seem to be delusional about the world around them and tend to go outside less and stay inside more hiding themselves from humanity. Statistics say that technology keeps friends, family, and co-workers in touch, but it does not keep them in touch with nature. Today, civilians are separated from reality by new advancements that are supposed to enhance people’s lives for the greater good, yet what all of these new advancements do is…show more content…
‘The sheer popularity’ of stimulating nature or using nature as ad space ‘demands that we acknowledge, even respect, their cultural importance,’ suggests Richtel. Culturally important, yes. But the logical extension of synthetic nature is the irrelevance of ‘true’ nature— the certainty that it’s not even worth looking at. (Louv lines 9-19) The text illustrates how today, advertisers only value their financial opportunities rather than the significance of the environment. Major companies place billboards, street signs, and bench ads to reach out to a fraction of the population that is on the road. Not only are the ads a disturbance to the drivers, but the businesses do not pay the least attention to the environment and only consider the economic improvements and money they will receive. Yes, ads are essential to improve the consumer rate for a company, but it is not needed to destroy a part of nature or to violate a child’s view from the car window to get a company’s point across. Technology may be there to create a cure for cancer or to build better lives for the poor, but look at what technology is doing to the minds of children, teens, and adults. Can people see their shifts in behaviors or the differences in how they talk and communicate with one another? Can people see their children suffering or see teenagers cyberbullied? Technology
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