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Review Of The E-Series How To Beat Your Competition Selling Real Estate To Foreign Buyers

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This is the tenth book in the E-Series How to Beat Your Competition Selling Real Estate to Foreign Buyers. The E-Series will eventually summarize All-You-Have-to-Know to successfully market and sell real estate to international buyers.
Why would you need the real estate buyers from abroad?
“All real estate is local” as the old saying goes, but buyers are not! In today’s internet times you can sell goods, services and real estate to anybody in the world without borders. The 2016 report of the National Association of Realtors (U.S.) states that over the 12-month period the foreign buyers purchased more than 200 000 homes in the U.S. for which they paid more than 100 billion dollars. At the same time, according to the Florida Association of …show more content…

Well, very often it is really not enough and the reasons are plenty: Your local real estate market is weak and the local buyers are not active at all while you have to sell fast and not on the cheap; or the local market is more or less balanced, but you feel that you can’t get the price you want anyway; or your property for sale might have a much greater appeal to a foreign buyer from a particular country as for a local one and you may very well benefit from this situation as a private seller or realtor or developer.
Some real estate sellers believe that taking the usual approach to marketing properties for sale in the comfort of their own language, media and cultural environment is just enough and the foreign buyers can find them anyway if they wish. Yes, it is possible to get one or two international inquirers this way, but the number of the prospective buyers will be in no comparison if using the methods of your property promotion to the foreign markets specifically.
The E-series How to Beat Your Competition Selling Real Estate to Foreign Buyers is based on the author’s personal experience with marketing international real estate from all over the world to the foreign Russian-speaking buyers (directly to the buying public and through Russian-speaking realtors) and her extensive research in the other foreign nation’s buying markets (like Chinese who are the hot topic in all the media).
The author, Olga Kellen, has been freelancing for many years as the

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