Rhetoric : The Power Of Discourse

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The Power of Discourse The art of rhetoric has been present since the beginning of time. The birth of rhetoric is usually attributed to the Greeks as they presented us with ideas and theories about discourse. Famous philosophers such as Plato, the Sophists, and Aristotle presented us with theories that continue to be studied throughout. Most importantly the reason why we still study rhetoric is because rhetoric is everywhere. Our everyday lives are filled with the intensity of rhetoric and what it can do. Thus, rhetoric is the art of words that has the ability to influence, persuade, and create communication and intimacy in societal connections. Rhetoric becomes an essential component in establishing connections with others in order to cooperate and coexist in society. Many philosophers have studied rhetoric through very different lenses; some focusing on ethics, while others focused on the magic of words, and others sought the sublime. The most important form of rhetoric is viewing discourse as power. Rhetoric has the ability to move others in different ways, either through force, authority, and strength. Power carries such a negative connotation but it can be filled with many different ideas of rhetoric. In the following, I will demonstrate how power in rhetoric is used through its many forms. The online Webster’s dictionary defines power as “the ability to act or produce an effect.” Power can be interpreted in many different ways but to me it carries both a good and
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