Rhetorical Analysis Of Liza Featherstone's Article

Cosmopolitan is the queen of women’s magazines. Her royal court also consists of Glamour, Red Book, Vogue, and other smaller magazines. These magazines demonstrate these beauty standards. Naomi Wolf researched on body image and found a

Ethos is to convince someone of character or credibility of the persuader. It puts author

as the most effective form of persuasion. It is evident that logos best represents how an audience should be convinced, as seen in Amusing Ourselves to Death.

As I began to read this article I noticed that logos was definitely used as one of the rhetorical appeals. The author attempts to persuade his audience by making a claim and providing some type of proof after each claim. For example, “Papa John’s says it has been pulling advertising associated with the NFL. The league, it says, has given some feature spots in return.” This quote was provided after the author mentions how, “Papa John’s is no longer going to advertise with the NFL.” The first example of how he makes a logical appeal. At the end of the article he also mentioned race, stating that “Most whites are not racist,” and how “To accuse so many of it is to see those fans simply walk away from the game.” That is a pathos appeal or in other

Logos being an appeal to logic, ethos an appeal to ethics, and pathos an appeal to emotion. The political cartoon appealed to logos because it describes Japanese Americans living on the West Coast as guilty of having helped sabotage the United States even though it wasn't true.

Using sources like the one listed above helped increase her appeal to ethos. One detail that caught my attention was the fact that she didn’t have any personal examples to share with on the subject to appeal to ethos, only other people’s. This caught me off guard because the way she opened her piece sounded as if she were personally involved in the

Use of rhetoric in the article is shown in the forms of Ethos and Pathos, however there was no use of Logos in this article as evidence. An example of the use of Ethos in the article is shown in this line, “There’s a bravery in just saying how you feel, especially in a culture where norms are put in place to discourage it.” The author demonstrates Ethos, by expressing the build up of character and the use of an honorable character trait, if one is able to express emotions freely in public without fear of ridicule. The use of Pathos is shown through the quote, “cool is effortless, cool is not caring too much.” This is Pathos because it is conveying to the reader that in modern society people will often regard in contempt the use of emotions, and that is a motion in society that needs to be discontinued. Throughout this entire article I observed countless times when Pathos was used to inform the reader and to use the audience’s emotions as an advantage, this was the most influential form of rhetoric used in this article. Furthermore, the purpose of this article was to inform the reader of emotions and their role in society. The author wanted to communicate to the audience that although society will promote that emotions aren’t cool, they are cool and a part of life. There was also a second purpose to this article, the authors goal was to persuade the reader that emotions are to be expressed, and they are nothing to be ashamed of. Emotions should be used to connect with

Logos: It is an appeal to the mind with the use of logic, rationality and critical reasoning to persuade the audience. The author uses logos in his article to make a logical connection with the topic. For example, the author uses the explanation of ideas in the article and employs lots of diagrams in each parts of the topic to show the visualization to support his evidence which is very informative because the visuals give lots of information about what the article is about and that to get attention of the audience.

Have you ever looked at an advertisement for clothing and thought to yourself, “Why do they pick models that they pick to advertise their clothing?” In clothing ads today, the companies use models that have a certain image, skinny, toned, muscular, and let’s not forget sexy! Mostly every clothing ad has sex appeal in them, therefore using the appeal to pathos. Not only that, they try to use a logical appeal in their ads too, such as if you want to be cool, look sexy, and fit the crowd, then you must buy their clothing. This then causes the ad to appeal to logos. I see appeals to pathos

The target audience for this satirical Teen Vogue guide is mainly towards teenagers of today’s society that read Teen Vogue often, although it is also aimed towards teens that may simply glimpse through it. This article is not only for teens but it is partially aimed towards parents as well in order to perhaps warn them of the current attitude of today’s teen society around their children. This guide also may target pregnant women in general in order for them to assess the way they are treating their

In the article, ‘Pretty Tough: The Cult of Femininity in Women’s Magazines’, Sherrie A. Inness studies the representation of women and the actions of ‘toughness’ within mass media, specifically in magazines of the American culture. Throughout her observation, Inness realized that one common attribute women within magazine advertisements all had was their lack of toughness. It was clear that femininity presented on magazine covers mostly depicted women as beautiful and glamorous, but not tough. Although, “tough women” were shown throughout advertisements and articles within these magazines, it was also noticeable how femininity and toughness was undermined within

Society has been put through the many expectations of how men and women should behave or where to go. This has been elaborated through television, social media and even magazines. Magazines are involved in influencing societies behaviour and actions. They are used in a variety of ways, from informing their readers to entertaining them. Each magazine has their unique way of presenting their ideas, which depends on the age group that they are aiming it at. There is a great emphasis on attracting a certain reader, as it is the key to gain more customers and attract the right audience. As a matter of fact magazines such as Men’s Health have around 300000-330000 readers monthly in Australia. (reference) And the magazine Good Health for women has

Cosmopolitan’s web article aims to publish entertaining reads with most articles covering funny and youthful topics. However, this real-life read utilises

First, I would like to start by talking about Zadie Smith’s use of ethos in her essay “Generation Why.” The first example is in the first paragraph. Smith starts off by establishing credibility right away and presenting herself as trustworthy. She states, "'I was there' at Facebook's inception, and remember Facemash and the fuss it caused." This statement made Smith's readers trust her because she was

The publications I chose to analyze are Cosmopolitan and Men’s Health, both successful magazines targeted to the opposite sex. Cosmopolitan is famously known as “The Bible” to women, this is depicted in Legally Blonde when Elle Woods brings “necessities” to her client in jail. The racy magazine is known for the advice it gives to women, analyzing many aspects of a women’s life. Men’s Health is a popular magazine targeted (use synonym) towards men by giving sex, exercise, diet, and lifestyle