Rhetorical Analysis Of 'The Onion'

When it comes to the topic of commercials, most of us readily agree that commercials are irritating. Where this agreement usually ends, however, is on the purpose of the commercial. Whereas some are convinced that commercials are meaningless, others maintain that commercials tell a story. Effective commercials are repetitive and illustrate a story. Marketers use rhetoric marketing, the art of persuasive speaking and writing, when persuading an audience to buy a product. Rhetoric marketing is especially effective through the illustration of a story. It is effective because the marketer is able to relate to the consumer with a story or message. Advertisers also use the appeals of logic, credibility, and emotions to intrigue interest in a company. Coca-Cola’s advertisement, “Falling,” depicts the product as a confidence building companion suitable for young love through a series of logical and emotional appeals that visibly promotes the brand’s credibility.

Americas greatness is a controversial topic on the worlds standards of living. In the opening scene of the television show “The Newsroom”, Will McAvoy the news anchor, is in an auditorium participating in a panel of politically knowledgeable people. McAvoy who is the protagonist of the show, he avoids answering one of the questions asked by a student “Why is America the greatest country in the world?”. He finally does answer “it is not the greatest country in the world.” By analyzing the video “The Newsroom Opening Scene” the viewer sees how McAvoy appeals to ethos, logos and pathos to express his answer.

First, the author utilizes strategies from the rhetorical triangle to create a stronger argument about how the company MagnaSoles convinces customers to buy their product using scientific research. The text includes ethos to point out how marketing strategies establish the credibility of various speakers within the text. It includes a thought from Dr. Arthur Bluni who is “[…]the pseudoscientist who developed the product for Massillon-based Integrated Products.” By appealing to credibility, companies attract the consumers attention and convince them to buy this product. The author uses logos to describe why customers should buy MagnaSoles. “[...] features more than 200 isometrically aligned Contour Points,” states Dr. Arthur Bluni. This quote describes how the company convinces people to buy this product with the use of scientific research, which makes customers feel that the product will be effective. The use of the rhetorical triangle helps demonstrate how the author’s use of ethos and logos mocks consumers for falling for buying this product.

Introduction: John’s domination over the Narrator is evident from the beginning of the short story. The Narrator remains unknown and takes the identity of John’s wife not an individual human being. This identity, further explored, becomes her personality because she obeys John’s every command.

In the short play A Raisin in the sun conflict’s both internal and external occure for in three of the main characters regarding their dreams. When the opportunity came for them to accomplish their dreams through using the insurance money they’ve come across from the loss of a family member, one of the main characters, Walter, wishes to be successful in life; but he needs the insurance money to do so. He wants to use the insurance money to open up a liquor store because he believes this would change his life. A exceptional quote that shows his determination to be successful in life is when he speaks to Ruth “You tired, ain’t you? Tired of everything. Me, the boy. The way we live-this beat up hole-everything”(

The OP-ED piece written by Peggy Noonan on Nov. 19th, 2015 attacks the reader on several different fronts, but allows the same reader to empathize with individual aspects of the piece, or all of them. Feelings take center stage at first and Ms. Noonan challenges how the reader feels by deploying evidence; a synopsis of terror throughout the last two decades. Relentlessly she shows how just how permeable humanity is to intimidate by terror, along with the failures of President Barack Obama. Obama’s approach is belittled, even claiming the President is “barely relevant” and she does not consider his viewpoint. On a glance, she opens with a personal experience and then depicts several terrorist events, while tying them to the failures of Obama, and finishes with an example of greatness and questions who should steward this country going forward.

In the world of an ever increasing consumer market and the subsequent decline of in depth research, marketing companies like "The Onion" are using many rhetorical devices to lure consumers to their products. MagnaSoles is a generic product that seems extraordinary thanks to the amazing rhetoric used. The rhetorical devices being used endows the product with word play and quotes that are appealing to humans. This strategy works in advertisement. "The Onion" exceeded their goal of using satire to add humor to the product press release by also using stereotypes, irony, and hyperboles.

Nickel and Dimed is written in the first person by Barbara Ehrenreich. The whole novel is personal accounts that she experienced during her trip through poverty. Also, she includes asterisks in her writing to give background information on a certain topic or phrase. This appeals to logos because the information is raw statistics that support her writing. She definitely uses her sophisticated vocabulary when writing the novel, but she includes humor which makes the tone more welcoming and understandable.

I chose the Gary Abernathy Article because I agree in what he is arguing and think that all should try to see from his perspective to understand where he is coming from. He states that sports are meaningless. Sports is simply what gets us away from the real world for a few hours in order for us to enjoy something together as a community and as a country. When politics are dragged into sports, many Americans begin to feel stressed. Not only do Americans feel stressed, we often disagree with athletes. Lebron James stated that Americans supporting Trump are uneducated. Lebron James loses many fans now especially in Miami and in Florida where he once played after Trump won Florida. Sports is an escape from the outside world and from politics, we should keep it that way before sports lose even more viewers than they already have.

In the article “Requiem for Real News” written by Chris Hedges, Hedges makes an argument that society is losing expertise with the news now changing from print to online. The change from print to online is also causing a change in what is deemed news. Upon first look on this article, this argument seems to be effective; however, the argument is not effective. While Hedges has some strong pieces of pathos like when provoking anger in the audience of the working men and women towards corporations and use of cause and effect strategy, extended definitions, and comparisons to logically make an argument that corporations want the public to be in the blind, Hedges fails to present enough ethos to back up his argument which ultimately causes his article to become an ineffective argument.

First, I hope you are doing well. Second, per our conversation yesterday please find attached the 1st qtr. 2017 avail, 2-4 Minute segment immediately after the noon News titled “Triad Perspective, and last but not least the media usage for Women 25-49. Please note that WFMY News 2 parent company TEGNA / Gannett has a slew of digital products that will complement the TV campaign locally as well as increase Carolina Fertility Institutes reach in the Charlotte market. If there is additional information needed please don’t hesitate. I look forward to working with you I the near future and thanks again for your call!!!

The article titled "The man with the snow job" appears in the Opinion Pages, The New York Times. Author, Gail Collins, opens her article with the question: “Who is to blame for this weather?” which hooks readers’ attention and makes them curious about what they are going to read. In her writing, Collins talks about the current snowstorm in the United States and how it is used for everyone’s advantage. She also points out how government officials such as Arnold Schwarzenegger, Al Gore, George W. Bush, and Barack Obama use the occasion of snowfall for their own purposes. The author borrows images of global warming effects to discuss some controversial problems in the society these days. She applies the following elements to establish the

Firstly, it can be argued that the prevalence of socially accepted patriarchal credo in the novella ‘The Yellow Wallpaper’ attributes to the manifestation of the narrator’s mental breakdown. This is particularly evident through the narrator’s intimate stream of consciousness in which she aligns the reader to her sense of resignation towards patriarchal rule; ‘John laughs at me, of course, but one expects that in marriage’. The narrator’s use of the phrase ‘of course’ reinforces her sense of expectation in that she is an object of ridicule and aptly illustrates the relative powerlessness of women as a result of intransigent, patriarchal dogma. Perkins Gilman creates a subtle ironic tone within the novella through the female voice’s inability to challenge the ideology of the men who are closest to her, significantly her

The New York Times is a daily newspaper, that is published in New York City, since 1851. The newspaper has won 117 Pulitzer Prizes, and is the second largest in circulation. On November 11, 2015, The New York Times posted an editorial called “A Criminal Record and a Fair Shot at a Job.” Many places when you apply for a position ask if you have ever been convicted of a crime. In 19 states and 100 cities this is forbidden until after the applicants have proven their qualifications. Last week, President Obama ordered federal agencies to stop questioning people about previous arrests and convictions at the beginning of the application process. The editorial argued that the President shouldn’t stop there and that he should spread the executive order to

Is a news source as trustworthy as some people may claim it to be, or is it all based on political standings nowadays? In today’s world, news can be very shady, and most of the time makes an attempt to sway a person’s political standings. Although Buzzfeed can be a good source of news and entertainment simultaneously, it’s not always reliable, biased, and can provide faulty information based on hastiness to attract the younger audience.