Rhetorical Analysis Of WWF

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WWF Rhetorical Media Analysis Stopping the degradation of the planet´s natural environment and to build a future in which humans live in harmony and peace with nature, it is the World Wide Fund for Nature’s (WWF) fundamental mission. In order to accomplish this difficult task, effective persuasion methods have to be used. The WWF has to make humans feel empathy and responsibility for their planet´s health in order to be successful. A website addressing all the problems along with statistics is an exceptional way to achieve it. The Polar Bears section of the WWF´s website will be analyzed with the intention of demonstrating the audience how the author uses the rhetorical elements of pathos, logos, and ethos. Pathos Pathos is often associated…show more content…
In the overview section the author mentions polar bears can weight from 800 to 1,300 pounds and can measure 6 to 9 feet of length. Also, polar bear population is 20,000 to 25,000, and their habitats are Polar Regions. Mentioning these statistics has a purpose behind it, which is to provide the audience general factual information about the animal before the problem is presented. The WWF website has different approaches when it comes to using the logical appeal. Using images as evidence to support statements is one of the most notable approaches of the WWF website. On the overview section there is an image of the Arctic Basin Map shown, used as demonstration of where the 19 subpopulations of the animal are located across the…show more content…
It authenticates everything we hear, see, read, and study. Without proper verification, either through factual evidence, or through accredited sources, every piece of information should be taken with a grain of salt. However through proper connections, ethical behavior, expert opinion, and scientific research, any organization and individual, could achieve a proper amount of credibility, or ethos. The WWF is an organization with an admiring credibility and vision. It has become one of the world’s leading conservation authorities for 54 years. Even with its strides in the conservation field, the WWF continues to expand its goals for future environmental conservation of the
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