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Rhetorical Analysis Of When Tv's Come Alive

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When TV’s Come Alive: The Ultimate 3D Experience In Sigmund Freud’s essay “The ‘Uncanny’”, he defines “unheimlich”, or the feeling of uncanny, to mean what is familiar becoming unfamiliar and is typically associated to what is frightening. He also outlines the different qualities of the uncanny in a work that tend to raise such emotions in a reader. The actions that take place in the movie clip from “The Ring” directed by Gore Verbinski could certainly be considered uncanny to many, and there are a couple of aspects of Freud’s definition found in the clip that create a sense of panic in the audience. The one that is most prominent in this clip is the uncertainty of whether a figure is alive or an “automaton”, or in this case, a technological …show more content…

The static noises and the dripping water directly contrast each other. The static noise from the TV indicates that she is still a part of technology and therefore inanimate, while the eery dripping noises that come from the TV as it sweats and from the female as water rolls off her feet take on more human-like characteristics. This directly addresses the question of whether she is alive or dead, the two things do not match up which leaves the audience more uncertain. The static noise is also complimented by the females gray and digitally distorted image that remains with her even after exiting the TV. She appears almost as if she a hologram, and the quality of her image is in no way similar to Noah’s, who is in the ‘real world’ of this movie. Verbinski is also careful to not show the female’s face, covering it with her long silky black hair. The audience becomes confused by the image of the girl, not being able to fully separate her from her TV version. Making the female remain in her technological form yet giving her human characteristics makes the audience confused about her vitality, and this question makes the audience frightened because they are no longer operating on their original beliefs on reality and they begin to fear for the protagonists

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