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Rhetorical Analysis On Ted Talk

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Addiction is a word that, despite being used on a daily basis, is oftentimes misconstrued by the public. Johann Hari addresses this issue in a Ted Talk he calls, “Everything we know about addiction is wrong,” which he performed to the public in 2015. Merely based upon the title of the Ted Talk, it was clear Harri intended to reach those either suffering with addiction or those who know someone suffering with addiction with the goal of inspiring and informing the audience. Hari did not fail in achieving the proper audience. Considering that the crowd paid to listen to him speak in the first place, the chances of them being open-minded, increased substantially. Hari argued that addiction isn’t all as it seems, and thus went about the Talk explaining …show more content…

He structured his piece by alternating between logos and pathos. Once he grabbed the audience's attention emotionally, he would then provide them with statistical proof to further validate their emotions. Hari began this method right off the bat. In talking about the subject of addiction, not everyone can relate, and Hari took advantage of this. It is a unanimously-accepted truth that heroin is one of the most addictive drugs, and given this, most try to avoid the drug. However, what most people don’t realize, is that they have unknowingly taken heroin at some point in their lives. Diamorphine is a more pure form of heroin that doctors provide to patients as a painkiller. If it were actually true that people got hooked on heroin upon their first experience, then many of hospital patients would already be addicts. Hari explained this to the audience in an attempt to make his speech more relatable, which he did a remarkable job. Directly after providing the audience with this fact, he hit them with a research study performed in the 1970s regarding heroin. It was a study done by psychology professor Bruce Alexander, which he called The Rat Park Study. In the end, Professor Alexander came to a couple conclusions as well as possible future examinations concerning recovering addicts. This study brought about the theory that ‘…the opposite of addiction is not sobriety. The opposite of addiction is

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