Essay on Rhetorical Analysis: Too Much of a Good Thing

1292 Words Apr 8th, 2013 6 Pages
Rhetorical Analysis: Too Much of a Good Thing “At least 25% of all Americans under age nineteen are overweight or obese, a figure that has doubled over the last 30 years.” says Greg Crister in his article titled “Too Much of a Good Thing” which appeared on July 22, 2001 in the Los Angeles Times. In his article, Crister uses three common rhetorical strategies, ethos, pathos, and logos, in an attempt to persuade his audience, anyone raising children or interested in children's health issues, of how prevalent this epidemic has become and provide them with some solutions as to how they can help prevent childhood obesity. Overall, Crister's argument succeeds and his audience walks away convinced that childhood obesity is, in fact, an epidemic …show more content…
The rhetorical strategy pathos means to appeal to the audience's emotions when making an argument and one way in which Crister uses pathos effectively is by his word choice. In his article, Crister says, “Closer to home, at least 25% of all Americans under age nineteen are overweight or obese, a figure that has doubled over the last 30 years and a figure that moved the surgeon general to declare childhood obesity an epidemic.” Knowing that, generally, parents only want the best for their children, Crister use of descriptive words, such as calling childhood obesity an epidemic, invokes a negative reaction in his audience and causes their protective, parental instincts to immediately kick in. Most parents could never fathom their own child might be part of an epidemic of any kind so by referring to the fact that childhood obesity is becoming an epidemic itself, Crister creates a sense of urgency in his audience that in turn makes them want to act on their protective instincts by helping to prevent the spread of this epidemic. In keeping with his strong use of word choice, Crister also uses the word gluttony twice in his article and even elaborates by pointing out that gluttony is “vilified as one of the seven deadly sins.” Again, the use
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