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SWOT Analysis: ABC Complete Kitchens Essay

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SWOT Analysis ABC Complete Kitchens . SWOT analysis is used for companies to analyze their strengths, weaknesses, opportunities, and threats. This information can give some insight to improve internal weak areas and build on strong ones. External opportunities and threats will also be analyzed and potential strategic decisions can be made according to these results. This paper will produce a comprehensive SWOT analysis for our organization which will then be implemented in the overall strategic plan. First determining the firms internal strengths, the paper will then provide a detailed analysis of its findings including how our company might capitalize from these outcomes. Next it will examine the organizational weaknesses and …show more content…

That is because most organizations’ systems of measurement, shaped in part by accounting and reporting requirements, are still unduly influenced by measurement concepts dating back to the industrial era when physical capital was the primary source of wealth creation. (p.1) Our organization exists in the information age. It is therefore necessary to understand and adapt to dynamic technology. Human capital is what will allow us to maintain a competitive advantage and to maximize growth. Growth regarding our new plant is a definite strength here at ABC. Weaknesses Retention- because our employees are “the fundamental source of wealth creation,” (Bassi, 2000-2004) we need to treat them as intangible assets. One of our weaknesses is employee benefits. We are offering a new comprehensive benefits package to all permanent full-time employees that was discussed earlier this year during the work force planning and recruitment considerations presentation. (The Herman Group, 2012) Opportunities Becoming more environmentally efficient will allow our company to gain new market share from those individuals who consider this to be an important aspect. The new plant is a big opportunity for growth. Lean-manufacturing, just-in-time, & six-sigma strategies are all opportunities for our company to save time money and eliminate waste. The manufacturing industry expects sales to increase in 2012, which is a good sign for our company.

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