Salt Sugar Fat Summary

Junk food refers to cheap food containing high levels of calories from sugar or fat with little fiber, protein, vitamins or minerals. People in the United States consume massive amounts of these unhealthy products everyday that are produced by big industries like Coca-Cola and McDonald’s. Investigative reporter Michael Moss argues that the food giants have hooked people with addictive foods that are harming our health. How do they do this? I strongly agree with Moss’s agreement because the food giants use schemes to advertise and market their unhealthy products to make them appear delectable. Thus, giving the viewer of the advertisement a high urgency to buy and eat the product that would eventually lead them to obesity.

In “Extraordinary Science of Addictive Junk Food” by Michael Moss is about the rising numbers of obesity in both adults and children throughout the United States. On the Evening of April 8, 1999, some of the biggest food industries CEO’s ad company presidents come together for a rare, private meeting. Discussing the emerging obesity epidemic and how they should deal with it. Big time companies food is lacking the nutrients that a person needs and is more concentrated on how to make it more desired. Keeping the customers coming for more. While the industries are gaining a profit, the customers are gaining a big belly.

Michael Moss a investigative reporter for New York Times also the author. The Extraordinary Science of Junk Food was first appeared in the New York Times Magazine on February 24, 2013. On April 8, 1999, C.E.O from Nestle, Kraft and Nabisco, General Mills, Procter and Gamble, Coca-Cola, and Mars gathered to talk on the obesity epidemic. The vice president of kraft named Michael Mudd. Mudd gave a presentation about obesity, he told them to cut the use of sugar, salt, and fats. Also to change the manner they advertise their products. After the presentation was over the C.E.O of General Mills rose and said that people chose freely that if they wanted a healthy product then there it was.

Judging from the title of David Freedman’s “How Junk Food Can End Obesity” published in The Atlantic, Freeman's audience, the upper middle class of America, conjures up an image of a crazy Freedman throwing away every piece of scientific data that shows junk food is hazardous to your health. However, this is not the case. Freedman brings to light a more compromising approach to solving America’s obesity problem. His opinion is that by manufacturing healthier fast food we can solve America’s obesity issue and that his method would be able to be established nation-wide in a cheaper, fast and more effortless way than some other methods proposed. Not all, but the majority of The Atlantic’s audience cares about

“Although many health authorities insist that there is no such thing as junk food, consumers find it a useful term for distinguishing nourishing food from products whose chief appeal is fun, convenience, and addictive taste; ‘bet you can't eat just one’ ”(Junk Food). Americans are spending about $4.6 billion a year on potato chips, and 23.5 billion a year on candy and gum. 46 Percent of adult Americans eat out on a typical day, and one third of them choose fast food. That is because the fast food industry has slowly become one of the symbols of American culture and is spreading to other cultures as well: McDonalds has 26,000 locations in 119 countries, Pizza Hut has more than 10,000 in 86 countries, and Subway has 14,500 in 75 countries. Commercials, signs, and huge advertisements are pushing junk food at us every day; people cannot even go to the grocery store without candy bars being lined up right by the checkout. The junk food industry realizes how appealing it can be. When a person is in a rush, they can easily eat a large meal without having to make a lot of decisions, work, dress up, or get out of their car. The speed and convenience fit Americans’ pressured lifestyles. It does not fit, however, to our health and wellness. A fast food meal, such as a Burger King Double Whopper with cheese, contains 965 calories, more than double the amount of fat, and as much as 750 grams too much sodium

When it comes to the topic of obesity, most will readily agree that it is a growing dilemma. This argument has many writers bringing different responses. Two explanations are debated in What You Eat is Your Business by Radley Balko and Don’t Blame the Eater by David Zinczenko. Both pieces create a good stance on the topic of obesity. Balko’s piece, however, has a better all around flow, organization and consistency.

“The Cato Institute’s” Policy analyst, Radley Balko, in his article “What You Eat Is Your Business,” talks about the idea of obesity and whose fault it is. Balko’s purpose is to convey the idea that obesity is the individual’s responsibility, not the government’s or anyone else’s for that matter. Ultimately, Balko’s “What You Eat Is Your Business” has a strong hold on ethos, pathos, and logos, making for a successful and persuasive article.

“They (Food Production Corporations) may have salt, sugar, and fat on their side, but we, ultimately, have the power to make choices. After all, we decide what to buy. We decide how much to eat.” (Moss 346). In today’s society, junk food needs no introduction as everyone enjoys the taste of junk food because it is fast, tasty, and affordable but not everyone knows what all goes into their food. Over the years the food industries have drastically changed how food is produced and manufactured. Moss reflects upon the motivations and practices by the food industries which have transformed the American food supply by the use of the three key ingredients, salt, sugar, and fat. Through Michael Moss’s use of rhetorical appeals in his book Salt, Sugar, Fat: How the Food Giants Hooked Us, he discusses the extraordinary science behind what is considered tasty food, how multinational food companies use the key ingredients, salt sugar, and fat to increase sales and how other literary elements can help create trust between the author and audience thus increasing the effect of his arguments.

Obesity is becoming one of the biggest problems in the country, but there has to be reasons for it. It can be the economy, society now, or people and companies. It’s time that our country starts to realize that we can’t live like this anymore. We need to see what is causing the sudden rise in obesity, and what we can do to fix it. Education of risks and solutions can be very helpful. Obesity is killing so many people, yet is still 100 percent avoidable. Our country is beginning to care less and really let themselves go. The fast food industry, supermarkets, and schools are the ones at fault for the spreading problem of obesity.

Michael Moss wrote in his book “Salt Sugar Fat” the effects of our nation’s increasing choice of unhealthy eating and the effects following that decision. The book defines the actions food giants like Pepsi or Kraft perform in order for more people to come back and purchase their product. By appealing to ethos, logos, and pathos, Moss achieves his goal in presenting and persuading the readers the growing problem American people have today.

The book Salt Sugar Fat: How the Food Giants Hooked Us was written by Michael Moss who is an American journalist who decided to explore the way Americans eat and why that might be. This was done through interviews with corporate CEOs, researchers, and nutritionist/dieticians where he was able to see the methods used to increase the addiction of the products. With this approach of interviews of different people involved you are able to see the scientific side, nutrition side and how the food processed industry see things.

Obesity has rapidly emerged as a serious health issue in America. The cause of obesity results from America’s social injustices. Today, food advertisements are in all places promoting an unhealthy lifestyle. Considering the great expense of healthy foods, low income families can barely afford fruits and vegetables. These two factors contribute to the increasing obesity rate in the United States. Unfortunately, it has taken an excessive amount of Americans to become obese for America to become aware of the issue and take action. Although obesity is still an increasing problem, America is fighting to reduce the number of obese citizens. As a result of low income and the media advertising unhealthy lifestyles, America is in the midst of an obesity epidemic.

“If and when the public chooses to use government power to offset the factors that promote obesity, we can do so. A day may come when we decide to limit advertising of unhealthy food, strengthen lifestyle teaching in schools, and create stronger financial incentives to adhere to lifestyle recommendations. The more eager we the people are to fight the obesogenic environment, the more responsive and effective our governments will become” (Medscape General Medicine, vol. 9, no. 4, 2007).

From 1960-62 to 2005-06 the number of obese Americans almost tripled from 13.4% to 35.1% (Weight-control Information Network 2). These two extreme upward trends might make a convincing case that the extra fast food intake has caused the hike in obesity rates, and it may very well be a good indication, but it is far from proof. Too many things have changed over the years, from the way the average American exercises, to the types of other food that people are consuming.

Statistical information confirms: obesity and overweight have already turned into an issue of national concern. In 2002, “a National Survey conducted by American Sports Data revealed that 61% of adults in the U.S. felt that they were overweight, 19% admitting that they were ‘considerably’ overweight” (American Sports Data). The major causes of obesity, overweight, and similar nutritional problems included genetics, population trends, hurried lifestyles, high-carbohydrate diets, less demanding workplaces, smoking cessation, and social class aspects (American Sports Data). That hurried lifestyles and a less demanding workplace contribute in the development of obesity trends is clear. But even more importantly, because the number of those who are overweight or obese exceeds one half of the American population, the government must control our diets. The information about the costs of obesity and related diseases is even more compelling.