Salt Sugar Fat Summary

Throughout the entirety of the article, Schlake uses persuasive techniques such as: ethos, pathos and logos.

The author begins building his or her credibility by putting rhetorical questions, putting a study example that has been done, and the author successfully employs logic appeals but lacks pathos, which makes her purpose unclear.

Ethos, Pathos, and Logos are three different ways to persuade an audience to a point of view. Each one is used in their own way to dictate the direction a reader should be thinking. Ethos is to use ethics to persuade a reader. This could be done by using the credibility, or character of the author as a form of persuasion. Pathos is using emotions, such as famous inspirational quotes, stories and a vivid dialog to persuade the reader.

The rhetorical device of logos served as support for presented claims like food not being natural anymore. The claim of how food not being natural was supported by facts such as how hormones are applied to chickens so that they would grow faster and bigger. This affects the audience by making them realize that they too are consuming those hormones. Reflective facts applied as support include how meat is no longer boneless and vegetables are available all year round with no regards to seasons. As a result, the argument’s validity is strong because the logos applied would make people consider everyday details around them. It would be difficult to contradict or disagree with the claim since Food Inc.’s claim of unnatural food has provided very concrete supporting details. Logos was also applied to defend the claim of how corn is an essential component to everything. Facts used to prove the claim were logical and understandable like how corn is cheap, makes cows fatter, and can be genetically modified. These facts convince the audience that corn has become a major source of income but is

The documentary “Fed Up” provides some important and disturbing details of the food industry. The 1977 heart disease and diet study known as the McGovern Report warned that the obesity rate was increasing rapidly due to American diets in fatty meats, saturated fats, cholesterol, and sugar. The food industry vehemently denied these claims, but the American people still demanded lower fat food products. The food manufacturers found that the fat removal made the food bland and unpalatable so to address this they replaced the fat content with sugar. Both the documentary and the Harvard Nutrition Source discuss the role sugar has in health conditions such as obesity and type 2 diabetes. They both link the consumption of sugar as the causality for

Before Professor Lipsitz even presents he is introduced by another individual who credits his works and accomplishments. After he is introduced, Lipsitz restates the credibility that the introducer had stated as well as adding a few more accomplishments.13 The speaker uses effective and intriguing stories, emotional appeals, as well as precise language to convey his

Modes of persuasion are rhetorical appeals used in writing to persuade an audience (Worthington 58). The rhetoric appeals are divided into three categories; ethos, pathos and logos. Writers and speakers alike must have the ability to use the three appeals within a text to persuade a particular audience. Ethos refers to the author’s or writer’s credibility. The writer or the author has to establish his or her credibility for the audience to consider his or her views. Pathos is appealing through the audience’s emotions. As an author or speaker, it is important to create a certain sense of curiosity and imagination in the audience’s minds in order to have them identify with the speech’s or text sentiments. Logos is the most important of the three

Ethos, pathos, and logos are all critical elements in the rhetorical triangle of good argument. Authors work hard to carefully craft their writings; their goal is to capture and involve their readers’ attention through bias and feeling. All effective arguments appeal to author credibility (ethos), audience emotion (pathos), and strong evidence (logos).

In this article, “The Extraordinary Science Of Addictive Junk Food”, written by Michael Moss there are several sources used to try and prove that the junk foods that we consume on a daily basis aren’t healthy for us and have become addictive. Moss tackles the argument in a way of using rhetorical devices and figurative language to get his audience, which would be the consumers, to understand that the big companies that we’re giving our money to don’t care about our health, just whether or not we’re still eating their products. Moss’ association when dealing with diet and nutrition is his prime topic. According to the New York Times, Moss is the author of the Pulitzer Prize winning book Salt, Sugar, Fat and also a Pulitzer-Prize winner investigative reporter. When I read this article Moss really had me drawn in because of his credibility.

Schlosser’s use of logos is also seen in a variety of ways in the book. During the argument about advertisements and corporate sponsors for school materials in school districts, he states, “A 1998 study of these teaching materials by the Consumers Union found that 80 percent were biased, providing students with incomplete or slanted information that favored the sponsor’s products and views” (55). Schlosser’s use of logos is effective because the facts and statistics giving an overwhelming factor on how biased fast food corporations are towards the youth, even when giving them school supplies. Schlosser uses this example because it shows that fast food corporations want to persuade children at a young age, which adds sympathy for the youth and hatred towards the big fast food chains. However, there are times when Schlosser’s use of logos does not completely help the argument. When talking about sanitation crews at meat packing plants, Schlosser looks to build an argument on how sanitation jobs are unsafe for the workers. He states, “Although official statistics are not kept, the death rate among slaughterhouse sanitation crews is extraordinarily high”

In today’s society a huge issue is that we constantly hear about the food industry in America. We often hear in the news that obesity rates have increased, or that Americans have many diseases that contribute to being obese. “What You Eat is Your Business” by Radley Balko expresses that people are at fault for making such unhealthy food choices. Others argue that the food industry is to blame for being so unhealthy. According to David Zinczenko in “Don’t Blame the Eater” he blames the fast food industry as well as the consumer. Zinczenko asks “shouldn’t we know better than to eat two meals a day in fast food restaurant’s?” (392). So, who is to blame for American’s eating so much unhealthy food? Should it be the consumers’ burden or the fast food companies? On one hand, as consumers we continue to purchase foods that we know are making us overweight. On the other hand, fast food companies continue to offer high in calories foods.

In “Extraordinary Science of Addictive Junk Food” by Michael Moss is about the rising numbers of obesity in both adults and children throughout the United States. On the Evening of April 8, 1999, some of the biggest food industries CEO’s ad company presidents come together for a rare, private meeting. Discussing the emerging obesity epidemic and how they should deal with it. Big time companies food is lacking the nutrients that a person needs and is more concentrated on how to make it more desired. Keeping the customers coming for more. While the industries are gaining a profit, the customers are gaining a big belly.

In the article, “How The Food Industry Manipulates Taste Buds With 'Salt Sugar Fat'” it talks about the frightening truth that has been going on in the past few years with obesity and diabetes. Americans tend to have a huge addiction when it comes to food made with sugar, fat, salt, and as well as

In America’s society today, Individuals are taking the blame off of themselves and shifting it onto the food industry. The food industry does indeed put up a very tempting environment for Americans, targeting unhealthy choices, but nevertheless, it is up to the customer as to what they spend their money on. Even with attempted changes in nutrition within the food industry, most people take no interest in it. But, when someone is motivated, results of a healthier lifestyle is shown in multiple ways. Americans need to realize that dedication can overcome temptation and not only lower numbers on the scale, but better their overall

Today, in our fast-paced world of modern America, the availability of inexpensive, cheap processed food and drink is overwhelming. We have quickly become the most obese nation on the planet by simply allowing companies to lower nutritional value, raise sugar quantity, and increase fat and calorie percentages to an astounding amount. We as a nation buy into these consessions because of three main reasons: low price, convenience, and massive availability. Because of this, eating healthy is seen to be expensive, time consuming, and daunting. This is the opposite of what we need here in America. Big name companies spend billions upon advertising their sugary, fat-gushing products. When in reality, we should restrict the abundance of adverts, plastered all over major cities, social media, and television. We need to start taking a