Sample Contents of Feasibility Study

Imagine you are hired by a new start-up company. You are tasked to recognize and explore a new business opportunity of creating a new product or service for your company. As part of your new business vision, you will create a business plan describing all keys elements of the business opportunity which will ultimately be presented to an executive team in a venture capital group for possible funding and execution.

1.1. Review principles of estimating project cash flows. Suggested reading: Ch. 9 “Capital Budgeting and Cash Flow Analysis” in “Contemporary Financial Management”, 11th ed. by Moyer, McGuigan, and Kretlow.

Question 8. TCO 6. Discuss the importance of matching the restaurant’s concept to the location.

Imagine you are hired by a new start-up company. You are tasked to recognize and explore a new business opportunity of creating a new product or service for your company. As part of your new business vision, you will create a business plan describing all keys elements of the business opportunity which will ultimately be presented to an executive team in a venture capital group for possible funding and execution.

PROJECT PURPOSE (Describe the project, identify major issues, clarify the vision, and describe the strategies used to create the desired outcome.)

7. What, if any, expenses are involved with this project? How will you be able to pay for these expenses?

I couldn’t help but notice the 38 television screens they had posted around their building. We were also informed by our waitress that the restaurant has 40+ beers on tap. With it being a Saturday afternoon, our drinks and food came fairly quickly. This is a great place for you to grab a beer and watch your favorite sports team. For dinner I ordered a haus favorite, BBQ Pork Nachos. This contained beer cheese sauce (which is excellent), hickory-smoked BBQ pork, cheddar jack cheese, lettuce, tomato, sour scream, jalapenos, and salsa on top of tortilla chips. The hickory-smoked BBQ pork was outstanding. The meat wasn’t too dry and it wasn’t too moist. The other condiments on top were well portioned, as well. You can order a half order which serves 1-2 people or full order which serves 3-4 people. I order the half order and still had plenty to take

A group of three people will including me will make a project brief first, secondly one of us will make project plan which will show background of project, aims and objectives of project and also will show resources, evaluation of project and approvals.

Description of the impetus for proposed project, clear demonstration or statement of current practice (i.e. environmental scan) the gap or need identified, and detail of perceived value of project outcome.

The company should accept this project. The project payback period is between 2 to 3 years.

...................................................10 Alternative 3 – Review Existing Locations..........................................................................................11 Alternative 4 – Expansion through Franchise Operations.....................................................................11 Alternative 5 – Expand Catering Segment ...........................................................................................12 Recommendations and Action Plans .......................................................................................................12 Recommendations ..............................................................................................................................12 Action Plans .......................................................................................................................................13 Contingency Plan ...................................................................................................................................14 Attachments ...........................................................................................................................................15 Exhibit 1.............................................................................................................................................15 Exhibit 2.............................................................................................................................................16

In order to achieve these strategies company undertakes a 5 P’s integrated approach to people, products, place, price and promotion. Company relies on its ability to continue to innovate and reinvesting in the restaurants to develop them according to system plans for world-wide growth, being consistent in providing excellent customer service and clean and friendly environment which enriches customers experience and create an overall difference that balances profitability with value.

For each project you’re planning, you need to be clear on just how much money you’re willing to spend.

The most important thing is starting a business is having a business plan. This is the only way any bank will approve you for a business loan. [1] Without this business plan, the bank has no way to analyze the business’s performance thus far. The SBA offers a template for how to lay out a business plan. The following is how a good business template should be formatted (from SBA.gov).

5. The project is assumed to end in year 4. Do you think that this is realistic? Can you estimate the value of the project’s operating cash flows beyond year 4? State any assumptions you made.