Sample Resume : Obtaining Funding For A Sports And Entertainment Organization

Another objective of sports marketing is creating sales. “The modern sports marketer is charged with one simple responsibility: to increase the sources of revenue” (Westerbeek 6). This includes obtaining more sponsors

| * Endorsing Athletes * Sponsoring Sports events * City based advertisements * Banners & Billboards * Themes on

According to SMBGC’s website, SMBGC’s mission is to “inspire and enable young people, especially those who need us most, to reach their full potential” (smbgc.org). “Those who need us must” refers definitely to the miracles of our lives: the children. SMBGC’s child focused mission is a value for the community, which is important and relevant to consider. It was the significant reason that I wanted to participate at this site.

Colleges bring an incredible amount of money by their sport teams alones. According to John Brill, a sports journalist writer, “College football and basketball generate more than the National Basketball Association, a total of more than $6 billion yearly.” The money made from these sporting events are not being used correctly which is frustrating many college athletes. The money that is being

March Madness collegiate basketball tournament, hosted by the National Collegiate Athletic Association’s (NCAA) tournament, generated “7.5 billion dollars in revenue over the past decade,” through advertising alone (Chupka, 2016). Currently, this year 's 2016 March Madness tournament is projected to make over “1 billion dollars” (Chupka, 2016). The NCAA is counting the cash, lots of it,” stated financial analyst Kevin Chupka. Does this solicit the view that the NCAA is a money-hungry organization? Through extensive research as a group, we will be collectively addressing the intrinsically paternalistic view that the NCAA has portrayed to all athletes and spectators alike. We will be focusing on the origin of the organization, motivation for implementation, specific divisional separation, financial asset allocation analysis, and the social stratification of the National Collegiate Athletic Association.

As profits from college sports continuously surge each year, people fail to realize that the school's athletic program wouldn't be prosperous without the many achievements of its elite athletes. Athletes deserve the credit in how much publicity a school gets; has effects on the ticket sales and purchase of sports merchandise.

This paper debates whether Division 1 athletes should be paid or not. I explain the situation to the readers that do not have much background knowledge of the topic. I go on to say that Division 1 players should be paid because they do not have much money to buy necessities. The NCAA does not allow players to get jobs due to the workload required for their particular sport. The athletes also cannot sell their items or autographed items for revenue. My next reason athletes should be paid is because they are the core of the collegiate sports. Without the players, there would be no revenue period. My next point is that the scholarships are not enough to compensate or the time the athletes put into their sport. Although the

Since the beginning of organized sports athletes have been pouring their heart and soul into playing the sport their hearts desire. It has always been the love of the game, the hard work and dedication that student athletes to the collegiate level. When athletes reach the collegiate level it is more or less a business, and their job is to bring in a profit for the university. Over the past few years students and others have wondered: should college athletes be paid? Student athletes shouldn’t be paid because they do get scholarships and it would be harmful to the university budget as a whole. In this essay I will discuss the effects of paying student athletes on the university and other athletes. Also, addressing issues such as exploitation and showing how much athletes are really receiving.

We are going to start with a bit of History, when the NBA League started marketing was a heavy and important part, due to the fact that there needed to be followers in order for the association to continue “living”. The 1960’s were a known for their purity and realism, followed by the

Supply and demand is a very simple economic principle, one that very much plays in the favor of college athletes. The demand for high school aged athletes (some not attending school), is astoundingly high. Top recruits may be approached by dozens of college coaches, several agents, and potentially even a professional league. Not only do teams want their name across a player 's chest, fans want nothing more than to see their favorite team’s jersey donned by the best players. In 2006, fans spent an astounding $4.2 billion dollars on college basketball. Between coaches, agents, and fans, the number of people trying to get to an “amateur” athlete is seemingly infinite.

Over the past few years, college athletics has grown immensely, gaining an infinite amount of supporters with no signs of slowing down. Today, sports are no longer just sports; they are becoming a business, leaving the athletes with no profit. The National Collegiate Athletic Association is a multi-billion-dollar organization that would not exist without athletes around the country. Each year, just like the popularity, the revenues that each college makes off athletics also increase but the athletes do not receive any of the compensation despite their work and sacrifices. Throughout one year alone, a division one university’s athletic departments can bring in a revenue that ranges anywhere from $70,000,000 to $180,000,000. This revenue consists of multiple aspects; not just ticket sales. College programs also bring in millions from television and

The value of entertainment in our society is arguable. We as a society constantly search for new ways to entertain ourselves; professional sports are a major contribution to our source of entertainment. If those who support athletes and their sports have no problem paying to see them,

This article continues to explain that once a sports marketer creates a product and advertises it on a small scale, “Sports marketers get ahead by gradually representing bigger, more important and more prestigious sports teams, companies, associations, and athletes.” In other words, sports marketers need to have a plan of action to promote their product on a larger scale over time. Also, sports marketers spend much of their planning on the aspect of promotion. Mihai verifies that the category of promotion serves to prove that the product is desirable through advertising, sales, sponsorship and public relations. If a sports marketer follows these planning steps, his/her work will lead to a successful product with a large margin of profit.

Sports' marketing is a comparatively new field and dimension within the broad concept of marketing. It is continuously evolving and changing today as society combats the free market to decide the legal and ethical limitations of business today. It is significant to note that this discipline within marketing is not clearly defined. Sports today use corporate sponsorships and television money in order to contend and pay for top quality athletes. Those companies use teams, leagues, colleges, and individuals to make a distinction between their products in a very aggressive business environment. What makes up sports marketing to one person could be considered selling out to another. The business world keeps pushing to find a competitive advantage and the sports world has in general welcomed the money offered (Weikel, n.d.).

The NBA is one of the United States’ favorite sports leagues, with each team averaging 100 million dollars of income each year before expenses.