Sample Term Paper

There are many major competitors for EBay. Of the many companies that are in the same industry which are at the top of the Hoovers in depth list is Amazon, Google, Overstock.com, Walmart.com, HSN and the list goes on. The industry that these companies are in is a multibillion dollar industry. All these companies know that the consumer is their main concern. The consumer will always have a these companies doing all they can so that they stay on top.[6]

Customer excellence - Initially eBay invested greatly into Information Technology (IT) and customer relationship management (CRM), knowledge and skills as methods to satisfy its customers. Since then, eBay has managed to use these investments to service over 100 million users and became the most popular online shopping site.

It requires a great deal of effort to induce satisfied customer to switch away from their current existing. Thus, customer satisfaction is been given top priority in today’s competitive world.

Teenage Son has borrowed parent’s car one evening. First, he dropped by his girlfriend's house to pick her up but once there met with considerable resistance from her parents. Her father stood menacingly in front of the car as your son started the engine, and your son, not one to be intimidated, yelled out the window that he would run over her father if he did not get out of the way. The father, who doggedly stood his ground until the last possible moment, barely escaped injury when he finally jumped aside.

Establishing online brand recognition is as important as providing good service. Any product purchase involves a certain level of risk (Murphy and Enis 1986). Online purchase is even more so when e-tailers can potentially be fly-by-night opportunists, misuse customer information, or violate customer privacy. Therefore, many e-tailers try to differentiate themselves by building a strong brand recognition and customer loyalty through advertising. For example, Amazon.com is one of the most well known brands in the e-tailing industry. According to van Gelder (2003), brand recognition is far more than mere brand awareness. Brand

keep an existing customer than finding new ones. A major part of the customer service, especially in a retailing

Another behavior inherent to e-tailing is really a sub product of loyalty. It is trust. This is built by consistently maintaining customer satisfaction. This can be accomplished in several ways. Consistent delivery of goods and services, and ensuring the order is complete and correct is a huge step in building trust ( Turban,E., et al., 2008 ). Keeping promises, and making it easy for customers to conduct all business including ease of returning an item, replacing defective products in a timely manner, or issuing refunds in a simple and timely manner can go a long way in building trust ( Turban,E., et al., 2008 ).

I love the flexibility of Sample J. It's snug, comfortable, and was completely able to shield my entire upper body from any winds or chills ( with the exception of my hands of course due to the fact that I wore no gloves).

This study is encompassed around the E-commerce sector in the business field. E-commerce is the buying and selling of goods on the Internet. Through this channel, we have various different types of transactions but the one that is dealt with in this study is retailing otherwise known as e-tailing.

Most customers preferred to deal with companies that offers much of attention for them. According to Kleindl (2002) businesses should learn to gain customers trust. Companies can build effective relationship with their customers by using internet.

The syllabus contains a large amount of information so it is important for me to read this information several times. When reading this information it is always good to highlight certain information which means certain information has a higher priority than other information. However, all information is important and vital to my success in this class. Taking notes on the things I learn is also important. I hope to learn how to write better after taking this class. I know from past experience I have always struggled writing papers. The syllabus has lots of information to put me on the right track to do better.

The bargaining power of customers is high. First of all, the customer size is tremendous globally, which also has an accelerating growth rate in recent years. Customers’ leverage is strengthening as a result of this. Another inevitable factor is that with countless retailors online, there is low switching cost for customers to find other alternative companies that suits their desire to conduct purchases. Moreover, consumers today are more sophisticated. Consumers are less commit to impulsive-buying, yet are more willing to study about product features and evaluate their options before purchasing online. Their purchase pattern can also be hard to learn too.

E-commerce is a product that has been available since the early 90’s. It is something that people are familiar with. A product that is now part and parcel of people’s lives.

Guaranteeing client satisfaction is the objective of online merchants, however few vendors can promise that clients will be completely fulfilled by every buy. It can be sensibly accepted that fulfillment prompts repurchase practices. Likewise, disappointment is one of the components that prompt clients ' diminished repurchase aims. On the other hand, clients frequently choose to leave a supplier in view of deficient reactions instead of for the disappointing issue itself. In a light of the presumption that clients often complain before they leave suppliers, administration recuperation and protest administration endeavors are utilized as the primary strategies for holding clients. In any case, clients don 't generally indicate disappointment before they leave a supplier, and the wonder is particularly common in e-commerce. Online shops have furnished customers with administrations through which they can post surveys about items acquired on the web, and these audits are made accessible to other prospective clients. Case in point, bulletin board systems on ebay.com connection to Twitter and Facebook; in China, BBS on Taobao.com customer to customer commercial center in China and is given by Alibaba connections to prevalent interpersonal interaction destinations. As indicated by the China Internet Network Information Center (CNNIC), just 29.5% of clients are slanted to remark on their online buys. Among the

Despite the rapid growth of E-commerce sites, 43 percent of the them fails, and the difference between the success and the failure is consumer experience, according to Ecommercetimes.com. The Dotcom Survival Guide reported there is still one resource left untapped that can save dotcoms from failure. It's the one resource that historically is most ignored in favor of ads, press, and flashy features yet it's the one resource that can lead dotcoms to survival. That resource is customers. Customers can provide the revenues needed to attain profitability. Customers can give the word-of-mouth marketing to drive traffic. Customers can give the feedback needed to continually improve the website.