Samsung Of Samsung Galaxy Note

Does the new phone have enough in the way of looks and specs to reverse Samsung’s sagging smartphone sales? Without a doubt. Samsung continues to build on its camera strengths while offering interesting extras its Android rivals don’t have. The only real danger is in longtime fans of microSD cards and removable batteries punishing Samsung by finding vendors that do. Samsung’s hardware has long stood up to the iPhone; at long last its physical design does, too (1).

Utilizing its vertical integration, it is able to keep the costs down while also coming out with highly innovative and differentiated products, through massive spending in R&D. Samsung’s expertise in voice/data convergence, wired, wireless communications and core network technologies has produced a family of ground-breaking business communications solutions that are redefining the rules of the game. The brand loyalty is reasonable in the mobile handset market and so it can be said that switching costs for customers are reasonable. In this sense, for Samsung, it is possible to differentiate the product, switching costs for customers are reasonable, and there is huge potential for cost reduction from economies of scope.

There are many competing brands of smart phones and Samsung has reported a decline of profits in 2014. Information from GSM arena shows than Samsung released 54 new phone models in 2014 , compared with 24 by HTC , 11 Motorola and 2 by Apple, leading to increased production costs and lack focus on a specific customer segments thereby losing some of its competitive advantage (GSM Arena , 2015).The lack of popularity of its own OS (Tizen ) and dependence on Google’s Android platform makes it vulnerable on google to develop an “ecosystem”. There are component integration issues as well as loss revenue from potential App sales (Strategic Mangement insight , 2015). Negative publicity from litigation due to patents are likely to continue as technology patents are vague and Samsung with is large portfolio is likely to infringe on some of the patents (Tibken, 2014).

“Samsung is one of the leading brand names founded in Korea in 1969. It is the global leader in telecommunications, digital media technologies and semiconductors. In the present proposal we have selected Samsung brand in comparison to Apple Smartphone’s. With the advancement and passage of time it has gained significant position in market and has become a strong brand even more profitable than highest revenue brand Apple.”

Apple and Samsung are the two greatest organizations with an industry of the greater part the worldwide cell phone advertise. Consistently, both Apple and Samsung are getting new developments their mobiles, which extraordinarily expands their cell phone deals. Since there is though competition in the present world, Apple created a trend by introducing IPhone to the world, which is one of the best feature smartphone with high security. According to Business Insider, “Though apple is getting more profits and experiencing the first place in the market, then came the competitor Samsung, Samsung introduced the Galaxy S smartphone which made the apple market

Samsung Electronics is a South Korean multinational electronic company with headquarter located in Suwon, South Korea. According to Forbes (2016), Samsung is the world’s second largest information technology company with $177 billion in revenue. Samsung is a major manufacturer of electronic components such as lithium-ion batteries, semiconductors, chips, flash memory, and hard drive devices for clients such as Apple, Sony, Nokia, and HTC (About Samsung, n.d.). Samsung has been the world’s largest television manufacturer since 2016 and the world’s largest manufacturer of mobile phones and smartphones since 2011 through its Samsung Galaxy line of devices (Garside, 2013). However, the primary focus for this discussion will be the distribution strategies for its Galaxy S series smartphones.

Over the last decade, electronic-based companies such as Samsung and Apple have collaborated with cellular-phone carriers, and have studied the average consumer to find endless ways to improve the cellular phone. As a result, the smart phone was born. With their ability to provide users with instant access to communication, entertainment, Internet access, calendar, news, social media, and much more, the smart phone revolutionized and shifted the path of modern technology. In 2006, Apple began this revolution with their release of the iPhone. Being the first proper smart phone, many other companies attempted to mimic the unbeatable features and technology that Apple had included with the iPhone.

In the modern world of technology, many different companies are attempting to secure their own ground in a particular market. Many companies work in many tech fields & some company focus on software, some on mobile phones, others on television but one of the most recognizable names in the technology field is that of Samsung.

Samsung products range from mobile devices, TV, audio and video, home appliances, cameras, PC and peripherals and print solutions (Samsung 2014). This essay will predominantly look closely at Samsung’s mobile phones market.

Smartphone market is fast-moving and very high competitive due to intense competition between two big smartphone producers, Apple and Samsung. At the beginning, Apple dominated this market solely by introducing a new innovative type of smartphone by Steve Jobs that has revolutionized people lifestyle and mobile industry. A few years after launching iPhone, a new fast following competitor, Samsung came into this market, and their sales have outperformed Apple from the year 2011 (According to Chart A1 in Appendix). In term of developing their product, Samsung has created its products by following Apple’s technology since the beginning of producing its smartphone, therefore there are many patent lawsuits between them. Since Steve Job passed away, Apple has continued to develop its core competence, which is an innovation of new type of smartphone that could help them to take back their market share from its rival, Samsung. Nonetheless, the competition between Apple and Samsung will still continue intensively in the future.

The Samsung Galaxy Note Edge is the latest product of the Galaxy Note range. The beautiful curved edge expands user’s own creative space. The borderless aesthetics from the expanded surface gives a fluidic and infinite experience to users.

The mobile industry recently has fluctuated between different companies at the top, since Samsung’s most recent phone had been discovered to have several flaws in the design. This report will summarise the impact of this on the mobile industry and how it affected different companies in the same expertise.

In the twenty-first century, smartphones have already become an essential instrument in human life that even some debate whether which phone brand is superior: Apple or Samsung? Interestingly, before this argument even started between each of the companies devotee’s, little did the majority of the public knew that the first smartphone was invented in 1992 by IBM. At the time, it consisted of programs like an email service, calculator and even a touch screen. However the smartphone business remained idle after the tech company sold the phones for a costly price, which people could not afford at the time. It was not until 2007 when Steve Jobs revived the smartphone with the invention of the first iPhone. Since then, more companies began to produce phones that would equal Apple’s standards, and that would lead the world to one of the most intense rivalries of Apple and Samsung and their battle for authenticity. While Apple’s iPhone and Samsung’s Galaxy phones are two of the world’s most popular types of smartphones and have altered the way how people communicate, their features, reliability and price ranges set them apart from one another.

Hardware: The Samsung galaxy’s hardware contains some of the highest end mobile device hardware for 2016. Equipped with a Exynos 8890 Octacore processor, a QHD 1440 x 2560P display, 4GB of RAM and a high end primary camera which is 12MegaPixels with an aperture of f/1.7 at 26mm big.

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