Samsung Porter's 5 Forces

902 Words Dec 12th, 2013 4 Pages
INTRODUCTION:

Samsung Group of companies was found in 1938 and major leading company to provide financial and manufacturing services. Since 1980 it has made vast development in semiconductor and electronics industry. Samsung has made remarkable growth in net profits since last two decades. This is regarded as the ways of Samsung conducts the business and strategic INFORMATION MANAGEMENT is the pillars of the entire business at Samsung. For a long period relationships between corporate strategy and information systems; Top management of the firms were not much interested. Information management systems are to be thought as same to corporate data processing and support the daily routine functions
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In this way Samsung mobiles will be an independent unit driven by the goals of Samsung as it is functioning within Samsung firm and the revenue generate will be rewarded to Samsung share holder

COMPANY’S PROFILE IN THE INDUSTRY:

Samsung Electronics is part of one of the largest multi-billion dollar corporation in the world. In 2007 it exceeded the $100bn mark in annual sales for the first time in its history. This makes it one of the world’s top three companies in the name Samsung literally means “three stars” in Korean language, reflecting the Samsung group’s dominance in two further sectors: Samsung heavy industries and Samsung engineering and construction. If you are talking innovation in Samsung walks the walk and is now the established leader in consumer electronics, providing a range of leading-edge premium products and, in their own words “leading the digital convergence revolution”. In so doing Samsung has made a remarkable transformation from copy-cat manufacturer to become Asia’s most valuable technology company. Samsung spends more than $6bn on research annually. It recognizes that many of its products, such as semiconductors and flat-screens, are now basic commodities, and its focus is on producing iconic devices for the next generation as Sony’s Walkman was in the ’80s and the iPod is today. Samsung’s innovation focus is therefore set firmly on design