Search Engine Optimization ( Seo )

In layman’s terms, Search Engine Optimization or SEO is essentially tweaking your website so that it comes up naturally or organically for search results in Google, Yahoo Bing or any other search engine.

SEO will also increase online visibility of your business. More online visibility = More customers = More revenue. It's that simple. Don't waste your hard earned dollars on quick SEO schemes or do it yourself SEO courses, sustainable rankings require an expert approach.

Once you understand how this whole Search Engine Optimization thing works, your business will begin to thrive as you are able to reach out to a wide spectrum of people over the internet.

SEO is a crucial part to all companies interested in website design, content strategy and page ranking. Google ranks search engine results based on content, mobile experience, page speed, backlinks and other various technical aspects.

Search engine optimization (SEO) is the act of expanding the amount and nature of traffic to your site through organic search engine results.

Boosting the popularity of your business and its web page is the primary objectives of SEO as it is only by optimizing your internet-site that potential customers will find your page on the top pages of the likes of major search engines.

SEO is an abbreviation for Search Engine Optimization. This is the practice of improving traffic to a site from the organic or natural search result on search engine. There are two major ways traffic gets to a website; organic search and paid search. Organic search is the natural result from search engine while paid search is a scenario where businesses or individuals pay to be ranked higher in a search engine. Paid search results are usually found at the top or right side of the natural search, and they carry an icon that indicates they are paid for.

Search Engine Optimisation (SEO) refers to a collective methodology that aims to obtain a high-ranking placement of a webpage on the Search Engine Results Page (SERP). When content is written solely to improve the ranking of a website on a Search Engine Results Page (SERP), it is called SEO Content Writing. Search Engine Optimisation is carried out in two different ways, namely on-page optimisation and off-page optimisation.

As per Wikipedia definition, Search engine optimization (SEO) is the process of affecting the visibility of a website or a web page in a search engine 's unpaid results - often referred to as "natural," "organic," or "earned" results. All major search engines such as Google, Bing and Yahoo have primary search results, where web pages and other content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users. SEO utilizes techniques and methods to improve the search engine rankings of a website. Any search engine has a crawler that goes out and gathers information about all the content they can find on the Internet. The crawlers bring all those 1s and 0s back to the search engine to build an index. That index is then fed through an algorithm that tries to match all that data with query. Below are the main factors to be considered when using SEO

2. SEO is essential to make web site, user friendly, faster and easier to navigate. Adding structure to a web content is required to SEO. Without SEO a web site could be invisible to search engine.

As a business, you would want your own website to be viewed and visited by more people and this is where SEO or Search Engine Optimization, comes in. Just as the name suggests, in a nutshell, SEO is a technique that you can use to make your own website or a webpage appear higher in the list of results when someone searches query related to your content on a search engine. But how exactly do you make it possible? Well, that mostly depends on your content as search engine's software works by finding similar texts.

In today 's aggressive business sector SEO is more vital than any time in recent memory. Search engines serve a large number of clients every day searching for answers to their queries or for answers for their issues. In the event that you have a website, blog or online store, SEO can offer your business some assistance with growing and meeting the business targets. Search engine optimization is vital in light of the fact that the most of the part of search engine clients will probably pick one of the main five recommendations in the result page so to exploit this and pick up visitors to your site or clients to your website page you should rank as higher as could reasonably be expected. Likewise users trust search engines and having a vicinity in the top positions for the keywords the user is looking expands the site 's trust. SEO can put you in front of your competitors. On the off chance that two sites are offering the same thing, the search engine optimized web site is more likely to have more customers and make more sales.

Search engine optimization is a methodology of strategies, techniques and tactics used to increase the amount of visitors to a website by obtaining a high-ranking placement in the search results page of a search engine including Google, Bing, Yahoo and other search engines. It is common practice for Internet users to not click through pages and pages of search results, so where a site ranks in a search is essential for directing more traffic toward the site. The higher a website naturally ranks inorganic results of a search, the greater the chance that that site will be visited by a user. SEO helps to ensure that a site is accessible to a search engine and

According to Rohde, the SEO is a way and means to help improve the amount of traffic that reaches your site from having your site appear in search engine results. While Chris defined, SEO is a set of rules that can be followed by web site (or blog) owners to optimize their web sites for search engines and thus improve their search engine ranking. It has number of rules, guidelines, number of stages and a set of control.

When searching for a query, a search engine sends back a ranked listing of expert documents [1]. Assuming the query is wide, the returned list may be too long to view [1]. Studies have shown that users prefer to look at the first and second pages [1]. A digital marketing approach known as Search engine optimization (SEO) is capable of making businesses grow and page ranking improve [14]. Search engine optimization can be defined as a set of principles or techniques strictly followed by website owner to achieve the desired result for ranking the page [2]. The search engine optimization has become an important part of the business and a compulsory marketing approach for websites to be discovered through search engines like Google, Yahoo, Bing and other search engines [2][5].